Higher Logic
MAY 31, 2018
Often, and especially early on in the life of an online community, the community manager is the one who has to start discussions. If you’re a community manager, I’m sure you know from experience that creating an engaging discussion is not easy. For example, asking someone what they think about an article and just putting the link out there is not typically enough.
Smooth The Path
MAY 31, 2018
Do you want to know what our members really hate? When we ask them for more money right after they join. I can empathize with our members. Recently, a colleague decided to raise money for a cause near and dear to his heart. I got an email asking if I would sponsor him in a race event. I grabbed my credit card and made a donation. The society hosting the race sent me a series of emails over the next 3 weeks.
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Wild Apricot
JUNE 1, 2018
In this post I’m going to show you some of the most effective uses of hashtag campaigns I’ve seen, and how to find the best hashtags for your audience.
YourMembership
MAY 29, 2018
The World Economic Forum’s Future of Jobs Report tells us many of today’s most in-demand skills didn’t exist 20 years ago. The report cites 65 percent of children now entering primary school will end up working in new types of jobs not existing today. Never has the workplace evolved so quickly. Indeed, the skills needed. The post Protecting members from their skills’ short shelf life. appeared first on YourMembership.
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Dive deep into essential elements that drive member retention. Learn why members may hesitate to renew. Discover actionable techniques to encourage their return and foster lasting engagement. Uncover reasons members choose not to renew. Learn effective tactics to elevate member engagement and communication. Explore methods to encourage member renewal and active participation in your association Download now to take charge of your membership retention strategy!
Aaron Wolowiec
JUNE 1, 2018
Event Garde is committed to professional development, for ourselves and for our industry. As such, we’re avid readers of industry news. We’d like to share these must-reads with you.
Association Universe brings together the best content for association members and organizers from the widest variety of industry thought leaders.
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Wild Apricot
MAY 28, 2018
If you find yourself struggling to keep up with everything you have to coordinate in your work, I encourage you to browse this list of productivity tools to see which ones might help you out. Every tool in the list has a free basic version or trial. Even if a tool can save you just one hour a week, it may be worth exploring.
YourMembership
MAY 30, 2018
Is your organization experiencing growing pains? If so, congratulations are in order. But, you also deserve a little sympathy if you contend with manual spreadsheets or an entry-level membership management system. As your growth brings size and complexity, it becomes clear a more sophisticated membership management system is needed. Otherwise, your efforts to grow your.
Eric Lanke
MAY 28, 2018
Here's a rare post on the subject of generations in the workplace. Recent readers of this blog may not be aware that I cut my blogging teeth on the subject when I hosted (with Jamie Notter ) The Hourglass Blog from 2009 to 2012. There, the focus was primarily on Generation X, and our investigative question was primarily on whether and how members of that generation would step into positions of leadership in our society and its organizations as the swelled ranks of Boomers began leaving the workp
Higher Logic
MAY 30, 2018
Disclaimer: A real human wrote this post. Before you start backing away nervously, I know – these two concepts on their own can create stirrings of inner panic. And in a post together? That’s even worse. But, taking a few minutes to sit down and truly understand each one can benefit the marketer. They’re friendlier than they seem, and you’re likely going to be hearing a lot more about them in the marketing world.
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Events hold the power to create lasting impressions and meaningful connections. They are not only occasions for celebration but also valuable marketing opportunities. Event marketing has become an essential component of successful business strategies, enabling organizations to engage with their target audience and create memorable experiences. However, behind every successful event lies a well-thought-out marketing strategy.
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Wild Apricot
MAY 29, 2018
Here are 48 free nonprofit webinars for June 2018.
Aaron Wolowiec
MAY 30, 2018
A well-planned line-up of guest speakers can make an event more memorable and increase attendee satisfaction.
Jamie Notter
MAY 28, 2018
I’ve been searching the web for a good definition of employee engagement, and I have to say, I’m disappointed. There are a LOT out there, though I think that is fine. It doesn’t need to be oversimplified into a single definition. And given the amount of money we spend trying to fix employee engagement every year, it doesn’t surprise me that everyone and their brother are trying to define it.
Smooth The Path
MAY 29, 2018
My husband drove his 1969 Camero to work today. During the commute, someone in a car on the other side of the road yelled “NICE” at him. We have found this is not at all abnormal. In intersections, waiting at stop lights, and in parking lots, the car draws attention, and it makes us approachable. It is incredible how many pedestrians will chit-chat with us as they are walking by and we are waiting to pull out.
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Every decision that goes into your learning monetization strategy matters for your organization’s bottom line. Our research has shown a clear correlation between high program maturity (and ROI!) and choosing the right monetization strategy. This eBook contains clear, actionable ways to approach packaging and pricing models that will help your association grow revenue, improve profitability, and drive expansion into new markets.
Wild Apricot
MAY 30, 2018
Learn about our latest release, an update on GDPR, see examples of customers using our new Online Store, and more.
GrowthZone
MAY 31, 2018
Paul Bunyan Day, Fishing Week, and Dairy Month are just a few June holidays. Holiday observances are a great way to keep your association’s social media feeds active. Check out these June themes to spark ideas: MONTHLY OBSERVANCES. Men’s Health Month. Great Outdoors Month. Adopt a Cat Month. Dairy Month. 30 More Ideas for Association Social Media Posts ».
CommPartners
MAY 31, 2018
Guest blog by our partners at WebMechanix Creating a webinar that sells is one of the best ways to generate revenue online. There’s no better way to get in front of your target audience and wow them. So, are you sure you’re fully optimizing your webinars for conversion? The truth is everything from promotional emails, […].
Association Success
MAY 28, 2018
It’s not too late for associations to welcome millennials into their ranks. For better or worse, millennials are a hot topic among associations right now. As a millennial myself, I’m always wary of these discussions. About half the time it’s people of other generations complaining about millennials, and the rest of the time it’s a feeble discussion about how to prepare for millennials who will be entering your association’s membership soon.
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2024 Association Survey Results Report For the 10th year, association professionals across the U.S. and Canada provided a look at the inner workings of their organizations when they replied to GrowthZone’s annual survey. Read the 2024 survey results report to see how your association compares: Top Challenges Retention Rates Non-Renewal Reasons Automatic Renewals Reinstatement Strategies Member Engagement Changes & Strategies Why Members Join Non-Dues Revenue Sources Dues Increases, and more
Association Adviser
MAY 29, 2018
This is Part I of a two-part series on this topic. In this column, we will consider why associations are long overdue to bring the era of strategic planning to an end, and why limiting board involvement can facilitate the shift to strategy as a process of learning. In my 2012 ebook, Associations Unorthodox: Six Really Radical Shifts Toward the Future , I declared “the era of strategic planning is over” and tried to make the case against continuing to pursue this fundamentally flawed approach: &#
GrowthZone
MAY 29, 2018
GrowthZone is excited to announce the launch of the 2018 Construction Trades and Building Association Momentum Awards Competition. The competition celebrates and showcases enterprising building and construction trades associations across North America. The competition encourages innovation by recognizing programs, events, and ideas that challenge the status quo.
Idea Architects
MAY 29, 2018
License Some rights reserved by Vít ‘tasuki’ Brunner "Here's what I would do. " Sounds like you are about to offer someone some advice. Before you do, stop. Stop and ask yourself if you're about to finish that sentence with advice based on your experiences, your interests, your values, your needs, and your aspirations. If you are, it might be best if you say nothing.
Association Success
MAY 31, 2018
Your association needs a strong brand, for the sake of the organization and its members. As an association, thinking about the strength of your brand can often be a secondary concern. While social media and the business press are replete with themes surrounding “personal brands”, making the concept appear like nothing more than a vanity project, the importance of your brand can’t be understated.
Speaker: Andrew Olsen, CFRE - EVP, Fundraising Solutions at DickersonBakker | Kat Landa, CFRE, CSD - SVP, Talent Solutions at DickersonBakker
Across the nonprofit sector, organizations invest heavily in donor retention efforts, yet the struggle of cultivating lasting relationships remains. While attracting new donors is crucial, the lack of repeat donors poses significant financial risks. Through a comprehensive analysis of industry data, experts argue that there is a direct correlation between donor burnout, donor retention, and the talent retention crisis.
Association Adviser
MAY 29, 2018
Many associations today recognize they cannot rely on membership fees alone to sustain their business model. Achieving industry objectives, providing educational programs, and filling staff positions require sufficient funding. Thankfully, there are varied approaches to increase non-dues revenue (NDR) from member communication. Whatever the approach, the common principle in practice is: The more value your communication programs can provide to BOTH members and advertisers, the better positioned
GrowthZone
MAY 29, 2018
GrowthZone is excited to announce the launch of the 2018 Construction Trades and Building Association Momentum Awards Competition. The competition celebrates and showcases enterprising building and construction trades associations across North America. The competition encourages innovation by recognizing programs, events, and ideas that challenge the status quo.
Membersuite
MAY 31, 2018
Analyze data quicker and become more agile with decisions. Business Intelligence pulls in data from many sources to monitor the health of your organization.
Association Success
MAY 29, 2018
A foolproof guide to getting the most out of your association’s research. When exploring new markets as an association, whether that be in new geographical regions or new types of services, it is imperative that you have a map to guide you. You can acquire the information you need before diving in and investing in a project through careful research and data analytics.
Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions
💢 Do you find yourself stuck in never-ending review cycles? Are you wondering if your Subject Matter Expert actually got that last review request? Are you having trouble trying to decipher impractical or conflicting feedback? 💢 If any of these scenarios sounds familiar, you may benefit from a crash course on managing SME relationships!
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