Sat.Apr 08, 2017 - Fri.Apr 14, 2017

5 Reasons You Need to Integrate Your Online Community and CRM Today

Higher Logic

My favorite childhood game was Telephone. My friends and I would sit in a circle for hours passing messages around by whispering in one another’s ears. Hearing how the original messages changed to something nearly unrecognizable at the end always made me laugh.

Association Brain Food Weekly: 4.14.17

Reid All About it

Your weekly list of free webinars and events for the association community… Last week, after a day of hiking in Capitol Reef National Park, I got on Facebook to share some photos and learned about the consolidation of Aptify, Abila, and YourMembership under the new Community Brands umbrella.

Trending Sources

How Small Nonprofits Generate Thousands With Peer-to-Peer Fundraising

Wild Apricot Blog

If you were told to raise $5,000 by the end of the month, could you do it? There are seven key strategies that will help make your next peer-to-peer fundraiser the best success. Fundraising peer-to-peer

7 vows to marry AMS tech and your association mission.

YourMembership Blog

Here’s a model to identify where your association management software comes up short and what to do if it does. Successful association management software is like a well-constructed wedding cake.

How to Grow Your Community Management Career Faster

Higher Logic

“Act as if what you do makes a difference. It does.” – William James, Philosopher and Psychologist. That’s good career advice no matter what field you’re in, but it’s particularly powerful for community managers.

More Trending

Make Engagement More Fun With Digital Badges

Associations Now

Digital badges and ribbons put a twist on a traditional form of member recognition to incentivize small acts of engagement. Associations and their members are sharing them across community and social networks, adding an element of competition that spurs involvement.

How to Promote a Cause on Facebook


The integration of social media in marketing has changed the game forever. Pushing a more socialized agenda by allowing for greater user participation is doing wonders for cause promotion, in particular.

Why Leaving Volunteer Management May Be the Best Thing for the Profession

Wild Apricot Blog

As a long-time volunteer manager, Elisa Kosarin has seen many colleagues move up and out of volunteer engagement, but she suggests not lament them. They’re the ones who will elevate the profession. volunteer management


Membership 101: Ladder of Engagement

Spark Consulting

As I discussed in the last post in this series , membership is all about relationship building. The mechanism you use to build that relationship is the ladder of engagement.

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New Tool Helps Privacy Professionals Better Respond to Data Breaches

Associations Now

The International Association of Privacy Professionals is launching the IAPP-RADAR Incident Response Center to help members stay on top of data breaches and applicable laws. Keeping up with frequently changing state, federal, and international data breach laws is difficult.

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Know Your Culture, Show Your Culture: The Authenticity Project #MMCon


Powerful video requires authenticity. Authenticity is rooted in alignment between your internal culture and your external communications. It’s not about being cool , but about being what’s core to you and your organization. And then, about being able to talk about it in a trustworthy way.

The 7 Things Your Members Desperately Want From Your Emails

Association Success

And they will thank you by actually reading them. Any association marketer in charge of email has heard it before from our members: “You send me too many emails!”. Why do I get a different email from you EVERY DAY?!”. “I I like some of the news you send me, but it’s just too much.”.

Applying the DIKW Methodology to Education Offerings at Associations

Web Courseworks Associations

The Internet gives marketers a multitude of frameworks, guidelines, and models to follow. But which ones make the most sense for what you have to offer? Online courses, journal articles, and annual conferences are a large aspect of association and medical societies marketing campaigns.

First Steps for Strategic Expansion

Associations Now

Adding a new membership category can increase your lobbying power and add a revenue stream. But it’s not a move to be taken lightly, and a patient strategic discussion can reveal whether it’s necessary.

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Latest Association & Nonprofit Jobs – April 12


Here are some cool jobs, hand-picked by me, that you can find via the SocialFish job board ! We focus on jobs in social media , marketing , communications , PR , advocacy , and digital.

Trainer’s Notebook: Online Interaction Tools To Engage Your Audience in the Room and Beyond

Beth Kanter's Blog

This past month I’ve done several workshops where I experimented with different audience online interaction tools to engage people in the room as well as a remote audience tuning in through a live video stream. These were workshops at Cause Camp , Global Giving , and the Hartford Foundation.

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7 Reasons Associations, Chapters AND Members Love Auto-Renewal Membership Plans

Chapter Chat

Is it time for your association to become part of the subscription economy? Many of your members and your membership prospects are consumers of the subscription economy. Think about everyone you know who belongs to Spotify, Netflix, Hulu, Audible, eHarmony, Blue Apron, or Stitch Fix.

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Gone Hunting: Add Scavenger Hunts to Your Meetings

Associations Now

Associations are hosting scavenger hunts for attendees during their conferences. Not only are they fun for attendees, but they can also help you market future conferences and secure extra revenue. Come Sunday many kids will be gearing up to go hunting—for Easter eggs, that is.

Commonly Used Association Goals Doomed to Failure

Smooth The Path

Often we set goals for ourselves that are likely to fail. Failing demoralizes the team and makes us more risk adverse. Over time we become caught in a downward spiral. What kind of common organizational goals are doomed to failure? Growing revenues in a consolidating industry.

Are Your Vendors Engaged? Would You Like Them to Be?


Rumor has it, in some association circles, trade show attendance is struggling. This could spell trouble for how vendor members find value in belonging to your organization.

Our Overwhelming Fear of Big Data

Association Success

Instead of fearing data, let's approach it from a different angle. In the late 1990’s, if you knew how to build a website, the market was heavily in your favor. Content management systems didn’t exist yet, so the ability to write HTML left you at a huge advantage. Such high demand also existed in our space. We have the common tendency to let the question, “what are other associations doing?” drive initiatives, and other associations were building websites.

Hotel Amenity Trends: In-Room Perks Get Appy, Chatty

Associations Now

From the TV on the stand to the newspaper dropped in front of your door, technology improvements are driving some major changes in hotel amenities.

Beekeeper Group Acquires Pivot Point Communications

Beekeeper Group

Beekeeper Group Acquires Pivot Point Communications. Award Winning D.C. Public Affairs Firm Expands Leadership and Services with Acquisition of Boutique PR and Design Agency. Washington – April 13, 2017 – Beekeeper Group, a D.C.

How to Improve Your Call for Presentations Process

Velvet Chainsaw

When Velvet Chainsaw Consulting conducted speaker research with 120 associations with research and consulting company Tagoras Inc. in 2013, we found that nearly 77 percent use a call for speakers/sessions process. Associations value member input.

From CalSAE’s #ELEVATE17: Retention Tactics That Work


Regardless of what role you have at your organization (Executive Director, Membership Coordinator, Director of Education and Events, etc.), retention is probably one of your big “bottom lines.” Everything you do is about providing your members with enough value that they’ll want to renew.

Livin’ on the Edge: What Comes Next After Cloud Computing

Associations Now

It’s too early to say whether or not associations should take edge computing, the successor to cloud computing, seriously. But what should be taken seriously is its potential. Any good association IT department should research potential disruptors ahead of time. Cloud computing isn’t dead yet.

Advocacy and Membership – Two Ships Passing in the Night - Moery Company

The Moery Company

IStock/Credit:Margoria. When was the last time association government relations and membership teams had a strategic discussion about the connection between advocacy and membership growth? Virtually every membership study notes that members join and stay because of advocacy.

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4 Ways Online Communities Have Improved the Member Experience


Today, we welcome a guest post from Andy Steggles at Higher Logic. To learn more about the power of online communities, visit More associations than ever are adopting online community platforms for their members.

4 Things Your New Members Need from Your Association


In a way, new members are some of your best members. They’re excited about joining your association and eager to get involved. That said, just as there are things you need - and want - from your new members, there are things your new members need and want from you.

Does Social Media Make You a Better Leader?

Associations Now

Recent research from a leadership development firm finds that CEOs who use social media are stronger than others in six positive leadership behaviors. Not every CEO is savvy on social media, but the ones who are often have a lot of other traits considered desirable in leaders.

3 Characteristics of the Best Association CEOs - Moery Company

The Moery Company

IStock/Credit:Rawpixel. Since I’ve never been an association chief executive, you are probably wondering what the heck I know about today’s topic. That’s fair.

Using Gamification for Member Engagement and Recognition


Who doesn’t love a shout-out? By showing your members recognition, you’re showing your appreciation and encouraging them to participate more. The typical “thank-you” note or a small gift are easy ways to do this, but why not make it more interesting?

Helping Your Members Network: 3 Tips for Association Pros


Networking is likely one of your association’s member benefits - and it’s a big one. People join professional organizations because they want to meet other people in their respective industry. It gives them an edge.

Membership Hack: Recruiting Award

Associations Now

To encourage membership recruitment, the North American Association of Floor Covering Distributors gives an award to the member who is the biggest connector. How to hack it?