Sat.May 11, 2019 - Fri.May 17, 2019

The Member Journey Has Changed: Are You Changing With It?

Higher Logic

“Digital transformation” is leaving no stone unturned. Its effects aren’t limited just to big consumer brands like Amazon, Netflix Uber. Technology has changed how people travel down the path toward membership at your association, and how they engage with your association if or when they join.

Strategies to Grow Membership: Data-Driven Insights and Marketing

HighRoad Solution

Every hour of every day, data is accumulating in the depths of your tech stack. If you can make sense of this data, you'll find everything you need to increase membership, build engagement and offer the kind of programming that your members desperately want. But how do you turn data into insight?

How to Write a Sponsorship Letter (+ 2 Templates)

Wild Apricot

Ready to get into the wild and exciting world of sponsorship? Here's a complete guide to writing a sponsorship letter to help you get started

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How to Set Realistic Member Acquisition Goals

Moery Company

IStock/Credit: SZepy. First of all, don’t leave member acquisition decisions to your board or the membership committee. Trust me. Here’s what can happen….

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Partnership v. Membership: Is There a Membership Role for Suppliers?

Spark Consulting

In my previous post in this series, I concluded with the question: What role, if any, does supplier membership play in this ecosystem?

Association Brain Food Weekly: 5.17.19

Reid All About it

The weekly list of free educational events and resources for the association community… Superstition Mountains Wilderness, AZ. Colleges isn’t the only path to success these days.

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What’s it Cost to Join Your Association?

Moery Company

Istock_Credit:anyaberkut. Can the person in charge of member recruitment tell you how much it costs to join your association? I had an experience with a group recently, where the answer was “No.” Primarily because there is more than one answer based on your dues structure.

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Are Site Visits an Art or a Science?

Eric Lanke

This past week I was on the road again -- this time siting a couple of properties for a future Board strategy retreat. My current association takes the word "retreat" pretty seriously.

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15 Tips to Help Successfully Move Your Community to a New Platform

Higher Logic

No matter the reason for the change, anyone who has grown an online community to maturity can tell you that the thought of moving that community to a new platform is enough to keep a person up at night.

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Do Destiny and Management Mix?

Jamie Notter

I was in Dallas this week speaking at an internal meeting at a large corporation. The session was on “Employee Engagement in the Real World,” and during the session I was talking about how Maddie and I define “deep success.”.

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JP Moery’s Association Playbook – Episode 190: The Secret to Creating a Strong Value Prop

Moery Company

How well can your association articulate your value proposition? Defining member value and what differentiates you from other organizations in your industry is often a challenge – and, it can’t be developed by a group on K Street.

Try This Simple Membership Database Right Now - Free

Wild Apricot

Wild Apricot is a simple membership database software that makes it easy to register members, collect payments, and communicate with them. Start your free trial now

How Leaders Can Help Employees With Stress Management

Associations Now

Employees feeling on-the-job stress might struggle without a little help and guidance. Where can leaders step in? Some stress-management techniques for managers to keep in mind. Sure, work stress is a fact of life, and it may be unavoidable when there’s a tough-to-digest project or a staffing crunch.

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Be a helping hand for your members through their career journey

YourMembership Blog

Separate career goals and separate learning goals are great to have. But, by combining the two sets of goals, members can really start to make their dreams a reality. Chocolate and peanut butter. Strawberry and banana. Burger and fries. These pairings just fit. Each is great as a standalone item, but by putting them together, The post Be a helping hand for your members through their career journey appeared first on YourMembership.

The Moery Company Partners with IMA-NA

Moery Company

The Big Red “M” is pleased to announce its newly formed partnership with the Industrial Minerals Association – North America (IMA-NA). The IMA-NA is the representative voice of companies, which extract and process a vital and beneficial group of raw materials known as industrial minerals. “We

Event Management Software: 43 First-Rate Tools for Any Organization [2019 Update]

Wild Apricot

If you’re looking to managing your events easier, here’s a list of 43 event management software tools that can help you out from mobile apps to all-in-one solutions

Go Ahead, Speak Up for Yourself

Associations Now

Tell ASAE About Your Contributions ASAE’s Individual Honors Awards recognize exceptional contributions to the association community by CEOs, other senior staff leaders, and industry partners.

3 Unique Silent Auction Items


Silent auctions are a GREAT way to generate non-dues revenue for your association or chamber of commerce. But the success of a silent auction all depends on the interest and demand for the items you have available.

Breaking Down Silos with Coffee Chats

Association Adviser

How the American College of Radiology is eliminating silos between departments and onsite/remote employees with a simple tool they've dubbed "Coffee Chats.". The post Breaking Down Silos with Coffee Chats appeared first on Association Adviser. Features From the Front Lines Membership

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The Importance of Standards in Digital Transformation


It may sound counter to what you might imagine is true, but you have to standardize before you can innovate.

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Membership Hack: Virtual Chapters

Associations Now

Chapters don’t always have to be about serving members in the same local community or state. At NIGP, the Institute for Public Procurement, virtual chapters connect members with similar interests from thousands of miles away. How to hack it?

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5 Ideas to Increase Membership in Your Association

HighRoad Solution

Membership decay is a pressing problem for many associations, even those with excellent engagement statistics. member engagement

10 Traits of an Innovation Mindset for Your Association


Associations can’t fulfill their missions without innovation. Innovation helps organizations create and improve processes, products, services, and experiences for their members, customers, staff, and audiences.

An Association Mission Statement: What it is (?isn’t)


Tweet Writing an association mission statement isn’t difficult; the key is to make sure you have a clear understanding of what it is (and isn’t). Keep yours simple, make it compelling, and ensure it’s measurable and remains relevant.

Fun and Games At Your Next Conference

Associations Now

Hosting competitions, bowl games, and other types of contests during your annual conference is not just a fun idea but also a chance to highlight the skill and knowledge required of your members. If you’ve been watching Jeopardy!

How to Increase Millennial/Gen Z Membership in Professional Organizations

HighRoad Solution

Many associations are facing a daunting generational challenge. Baby Boomers are retiring en masse, having provided many associations with a stable membership for the past 40 years. member engagement

Segmenting Your Market - An Overview

Association Success

How wisely is your association presenting its products and services to a diverse market of buyers? Most of us today are accustomed to receiving advertising from companies that are based on our behaviors in the marketplace. For example, when we search for a product on Amazon, we are offered similar or complementary items based on our previous purchases and searches and our behavior in the marketplace.

Member Engagement Is Not Convenient for Us

Smooth The Path

Most scratch-made home-cooked food tastes great while grocery store prepared food tastes just meh. I will blow a diet for a piece of homemade chocolate cake with homemade frosting while I will not even feel slightly compelled to try a grocery store cake. I object to the frosting.

Daily Buzz: Relaunch Your Online Community

Associations Now

Is your online community inactive or failing to meet goals? It might be time for an update. Also: leaders’ role in career development. Launching an online community is one challenge, and relaunching a community is another.

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Xperiece 2019 is here!

Nimble AMS

Xperience 2019 Registration is Now Open! Last year, 1,400 association and nonprofit professionals attended and reported a satisfaction level of 96%. Here’s a sneak peek at what you can expect when you attend Xperience. Ready for something innovative, insightful, and inspirational? We thought so!

Associations Need to Get Better at Governing

Association Success

How can a board become a force for good? Every year, thousands upon millions of hours of dollars are wasted and volunteers and staff get burned out all because of boards that are flying blind without a clue on how to really be a board. So why do we have so many poorly performing boards out there especially since so many of them clearly want to be a force for good? I think it’s simple: most boards just don’t know how to be a good board, much less a great one.

Corporate Marketing Tricks Hurt Associations

Smooth The Path

Nearly all of the time association professionals are playing the long game, and we do this because we must earn our member’s trust. Other companies can swindle customers, incentivize impulse purchases and game attention. Spam is on the rise, but this is not a tool for associations.

Brewers Association Grants Will Support Events Focused on Diversity and Inclusion

Associations Now

Thoughts on a Merger Last week the craft beer industry was abuzz with discussion of a possible merger of two of the largest independent brewers in the country—The Boston Beer Company (the makers of Sam Adams) and Dogfish Head (known for its namesake 90 Minute IPA).

Website Evaluation Survey: 8 Questions to Ask Your Members


Your website is the hub of online member engagement. It’s where your members go to access content, view and register for upcoming events, interact with other members - the list of benefits goes on and on. So having a good website - one members find easy to use and valuable - is of utmost importance.