Sat.May 11, 2019 - Fri.May 17, 2019

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The Member Journey Has Changed: Are You Changing With It?

Higher Logic

“Digital transformation” is leaving no stone unturned. Its effects aren’t limited just to big consumer brands like Amazon, Netflix Uber. Technology has changed how people travel down the path toward membership at your association, and how they engage with your association if or when they join. A member’s experience with your association or nonprofit used to look different.

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Strategies to Grow Membership: Data-Driven Insights and Marketing

HighRoad Solution

Every hour of every day, data is accumulating in the depths of your tech stack. If you can make sense of this data, you'll find everything you need to increase membership, build engagement and offer the kind of programming that your members desperately want. But how do you turn data into insight?

Strategy 110
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How to Write a Sponsorship Letter (+ 2 Templates)

Wild Apricot

Ready to get into the wild and exciting world of sponsorship? Here's a complete guide to writing a sponsorship letter to help you get started.

How To 353
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Partnership v. Membership: Is There a Membership Role for Suppliers?

Spark Consulting

In my previous post in this series, I concluded with the question: What role, if any, does supplier membership play in this ecosystem? Lewis responded with a strong statement that suppliers should NOT be association members , because they have “divergent interests and motivations” for their relationships with your association. I would argue that there is, or at least can be, a role for supplier membership.

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Ultimate Guide to Monetizing Association Member Education

Unlock More Profit and Smarter Packaging for Member Learning Every decision that goes into your learning monetization strategy matters for your association’s bottom line. Our research has shown a clear correlation between high program maturity (and ROI!) and choosing the right monetization strategy. This eBook contains clear, actionable ways to approach packaging and pricing models that will help your association grow revenue, improve profitability, and drive expansion into new markets.

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Will Your Association’s Credentials Become an Alternative to College?

WBT Systems

Will Your Association’s Credentials Become an Alternative to College? Read more about Will Your Association’s Credentials Become an Alternative to College?

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7 Proven Ways to Increase Member Retention Right Now

Wild Apricot

Here are 7 proven ways to increase Member Retention. Expert Advice, Real life examples, research, and more. By the end, you'll have the blueprints to create a solid strategy to start increasing member retention at your organization right away.

Examples 381
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Association Brain Food Weekly: 5.17.19

Reid All About it

The weekly list of free educational events and resources for the association community… Superstition Mountains Wilderness, AZ. Colleges isn’t the only path to success these days. Many young adults are finding other ways to obtain the skills and knowledge they need to succeed, including credentialing programs. WBT Systems explains why the “education hacking” movement is growing and how your association can attract this new market.

DC 170
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Be a helping hand for your members through their career journey

YourMembership

Separate career goals and separate learning goals are great to have. But, by combining the two sets of goals, members can really start to make their dreams a reality. Chocolate and peanut butter. Strawberry and banana. Burger and fries. These pairings just fit. Each is great as a standalone item, but by putting them together, The post Be a helping hand for your members through their career journey appeared first on YourMembership.

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Everybody’s Due-ing It! Ideas to Drive Non-Dues Revenue

Blue Sky eLearn

Associations are always looking for new and creative ways to drive additional non-dues revenue. At a recent Association SIG Summit, Blue Sky Client Success Manager, Kara Adams, joined a group of association executives as they crowdsourced ideas to drive non-dues revenue. We hope by sharing the ideas below, that you’ll be inspired to try some of these out within your own organization.

Revenue 168
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2024 Association Survey Results Report

2024 Association Survey Results Report For the 10th year, association professionals across the U.S. and Canada provided a look at the inner workings of their organizations when they replied to GrowthZone’s annual survey. Read the 2024 survey results report to see how your association compares: Top Challenges Retention Rates Non-Renewal Reasons Automatic Renewals Reinstatement Strategies Member Engagement Changes & Strategies Why Members Join Non-Dues Revenue Sources Dues Increases, and more

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Event Management Software: 43 First-Rate Tools for Any Organization [2019 Update]

Wild Apricot

If you’re looking to managing your events easier, here’s a list of 43 event management software tools that can help you out from mobile apps to all-in-one solutions.

Software 238
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Do Destiny and Management Mix?

Jamie Notter

I was in Dallas this week speaking at an internal meeting at a large corporation. The session was on “Employee Engagement in the Real World,” and during the session I was talking about how Maddie and I define “deep success.”. One of the core arguments in our latest book is that employee engagement is ultimately driven by people being successful in the workplace (not being happy or satisfied).

Dallas 145
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15 Tips to Help Successfully Move Your Community to a New Platform

Higher Logic

No matter the reason for the change, anyone who has grown an online community to maturity can tell you that the thought of moving that community to a new platform is enough to keep a person up at night. There are logistical and personal challenges to migrating an entire community, like: What if engagement totally dies? What if we lose all the activity from our old community when we transition?

Tips 120
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Are Site Visits an Art or a Science?

Eric Lanke

This past week I was on the road again -- this time siting a couple of properties for a future Board strategy retreat. My current association takes the word "retreat" pretty seriously. We're always on the lookout for interesting and exclusive destinations -- places most of our Board members haven't been before, where they can spend some time out of their businesses and in the association, sprinkled with liberal amounts of social activity and outdoor excursions.

System 113
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The Retention Ripple Effect: Nonprofit Staff and Donor Dynamics

Speaker: Andrew Olsen, CFRE - EVP, Fundraising Solutions at DickersonBakker | Kat Landa, CFRE, CSD - SVP, Talent Solutions at DickersonBakker

Across the nonprofit sector, organizations invest heavily in donor retention efforts, yet the struggle of cultivating lasting relationships remains. While attracting new donors is crucial, the lack of repeat donors poses significant financial risks. Through a comprehensive analysis of industry data, experts argue that there is a direct correlation between donor burnout, donor retention, and the talent retention crisis.

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Try This Simple Membership Database Right Now - Free

Wild Apricot

Wild Apricot is a simple membership database software that makes it easy to register members, collect payments, and communicate with them. Start your free trial now.

Software 229
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An Association Mission Statement: What it is (?isn’t)

GrowthZone

Tweet Writing an association mission statement isn’t difficult; the key is to make sure you have a clear understanding of what it is (and isn’t). Keep yours simple, make it compelling, and ensure it’s measurable and remains relevant. Mission statements for associations are essential to planning and can be as short as one sentence, or a brief paragraph.

Analysis 107
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How to Increase Millennial/Gen Z Membership in Professional Organizations

HighRoad Solution

Many associations are facing a daunting generational challenge. Baby Boomers are retiring en masse, having provided many associations with a stable membership for the past 40 years.

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Breaking Down Silos with Coffee Chats

Association Adviser

How the American College of Radiology is eliminating silos between departments and onsite/remote employees with a simple tool they've dubbed "Coffee Chats.". The post Breaking Down Silos with Coffee Chats appeared first on Association Adviser.

Tools 105
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SME Relationships: Proven Solutions for Seamless Collaboration and Success

Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions

💢 Do you find yourself stuck in never-ending review cycles? Are you wondering if your Subject Matter Expert actually got that last review request? Are you having trouble trying to decipher impractical or conflicting feedback? 💢 If any of these scenarios sounds familiar, you may benefit from a crash course on managing SME relationships!

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Associations Need to Get Better at Governing

Association Success

How can a board become a force for good? Every year, thousands upon millions of hours of dollars are wasted and volunteers and staff get burned out all because of boards that are flying blind without a clue on how to really be a board. So why do we have so many poorly performing boards out there especially since so many of them clearly want to be a force for good?

System 96
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Go Ahead, Speak Up for Yourself

Associations Now

Tell ASAE About Your Contributions ASAE’s Individual Honors Awards recognize exceptional contributions to the association community by CEOs, other senior staff leaders, and industry partners. This year’s winners will be honored at the ASAE Annual Meeting & Exposition in Columbus in August. Applications for this year’s awards are being accepted until May 21.

Columbus 106
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5 Ideas to Increase Membership in Your Association

HighRoad Solution

Membership decay is a pressing problem for many associations, even those with excellent engagement statistics.

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Member Engagement Is Not Convenient for Us

Smooth The Path

Most scratch-made home-cooked food tastes great while grocery store prepared food tastes just meh. I will blow a diet for a piece of homemade chocolate cake with homemade frosting while I will not even feel slightly compelled to try a grocery store cake. I object to the frosting. You see, I am a self-professed frosting scrapper-off-er. Store or factory-made frosting is too sugary, too thick, made with too much vegetable shortening.

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Measuring the ROI of Enterprise Learning for Customers, Partners, and Professionals

Prove the ROI of Learning Struggling to measure the business impact of learning initiatives? Try our three-pillar approach to show the true value of learning, backed by stories from real businesses like yours. Make 2024 the year of ROI!

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6 Ways to Onboard & Engage New Members

Membersuite

New members have different preferences for engagement. Ensure your member onboarding programs appeal to all by offering a mix of face-to-face and digital experiences. Here are 6 ways to onboard and engage new members.

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How Leaders Can Help Employees With Stress Management

Associations Now

Employees feeling on-the-job stress might struggle without a little help and guidance. Where can leaders step in? Some stress-management techniques for managers to keep in mind. Sure, work stress is a fact of life, and it may be unavoidable when there’s a tough-to-digest project or a staffing crunch. But, as a manager, what can you do to ensure that the daily grind is a little more manageable for everyone?

Maine 105
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Xperiece 2019 is here!

Nimble AMS

Xperience 2019 Registration is Now Open! Last year, 1,400 association and nonprofit professionals attended and reported a satisfaction level of 96%. Here’s a sneak peek at what you can expect when you attend Xperience. Ready for something innovative, insightful, and inspirational? We thought so! It’s time to register for Xperience 2019, the preeminent technology show for association, nonprofit, and K-12 school leaders!

Florida 68
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Corporate Marketing Tricks Hurt Associations

Smooth The Path

Nearly all of the time association professionals are playing the long game, and we do this because we must earn our member’s trust. Other companies can swindle customers, incentivize impulse purchases and game attention. Spam is on the rise, but this is not a tool for associations. Selfish marketing creates customers who count on sales, coupons, and tricks to make purchases.

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Here’s a Powerful Marketing Tool Designed for Associations

Show the Benefits of Membership to Your Toughest Prospects. Download this FREE infographic from GrowthZone AMS, Why Join an Association, and start using it as your go-to recruitment and retention marketing tool. Post it on your website. Use it in sales presentations. Or use it as inspiration to create your own version. Infographics have power. They're a quick read.