Wild Apricot
JUNE 21, 2017
If you’d like help making your virtual meetings more productive, here is a six-step formula along with the templates and examples that can make your virtual meetings super productive.
YourMembership
JUNE 23, 2017
On June 20, Google launched the widely anticipated Google for Jobs throughout the United States. The program, which was highlighted by Google CEO Sundar Pichai last month at the Google I/O conference, is a new initiative designed to connect job seekers and employers, perhaps bringing far-reaching implications for the recruitment advertising industry.
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Higher Logic
JUNE 20, 2017
How does your community stack up against all the rest? Are your ‘best practices’ really the best? Many people in the community industry look forward to the findings in The Community Roundtable’s annual State of Community Management (SOCM) report, which helps guide their community efforts, ensures they keep up on the latest trends and keeps them competitive in the marketplace.
Spark Consulting
JUNE 19, 2017
Guest blog from my Include Is a Verb co-author, Sherry Marts (S*Marts Consulting). A couple of weeks ago there was a fairly lengthy thread in the Executive Management Section on ASAE Collaborate, with the subject line “ ASAE Committees/Sections Feedback ” (member login required). At one point, that conversation turned to talking about gender-based (and other) harassment at ASAE meetings.
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Wild Apricot
JUNE 19, 2017
If you’d like to know more about how association management software can save your association time and money, read on. I’ll explain exactly what it is, what to consider when evaluating options, and 17 of the most popular options to choose from.
Association Universe brings together the best content for association members and organizers from the widest variety of industry thought leaders.
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WBT Systems
JUNE 19, 2017
Spaced learning isn’t about the education of astronauts or space cadets. Spaced learning is an approach to teaching that helps students retain the knowledge they absorb in your eLearning programs. While enrolled in your online learning programs, adult learners are also working, parenting, taking care of household chores, or trying to find time for social lives and other activities.
Higher Logic
JUNE 22, 2017
Do more with less. That’s what associations and nonprofits are often tasked with, especially when a small staff is doing website work on top of events, benefit programs, and membership management. Putting your staff in charge of web management means they’re also tasked with attracting more new visitors to your website and convincing everyone – from new visitors to current members – to come back for more.
Reid All About it
JUNE 23, 2017
Your weekly list of free webinars and events for the association community… Peggy Hoffman says we have to get rid of the “V” word: volunteers. What the what? She makes three (if I remember correctly) insightful arguments to back up that statement on a recent episode of Association Chat. I like listening to it as a podcast (the link above) but you can also watch the replay on Crowdcast.
YourMembership
JUNE 20, 2017
One-size-fits-all may work for hats, but it won’t work for events. Your attendees expect event content—and its marketing—to address their specific needs and challenges. They won’t take the time to sift through generalized marketing to find what they’re after, and they will likely skip your association event entirely if it doesn’t resonate. So, how do.
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Events hold the power to create lasting impressions and meaningful connections. They are not only occasions for celebration but also valuable marketing opportunities. Event marketing has become an essential component of successful business strategies, enabling organizations to engage with their target audience and create memorable experiences. However, behind every successful event lies a well-thought-out marketing strategy.
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Association Navigator
JUNE 19, 2017
John H. Cox. The Skinny on Soy. By Marie Oser. Learning about soyfoods is on the top of my list these days. I was recently tapped to lead the Soyfoods Association of North America (SANA) , the trade group which represents soyfoods manufacturers, soy processors, and soybean farmers. SANA’s mission is to increase consumption of soy-based foods and beverages through educating the consumer about the health benefits and nutritional advantages of soyfoods, making soy protein the preferred source of p
Eric Lanke
JUNE 19, 2017
My phone doesn't ring as much as it used to. Fifteen years ago, it seemed, my phone rang all the time. Sometimes it was a member of my association looking for help, sometimes it was an unsolicited salesperson, and sometimes it was someone looking for a piece of information that only me or my association could provide. And, as someone interested in maintaining a professional reputation, I tried to respond to as many of these calls as I could.
GrowthZone
JUNE 21, 2017
There are several surefire ways to make sure your email stands out in members’ inboxes. By employing even one of them, you increase the chances of sending something your members will actually open. Remember these important tactics when crafting an association email: Be Mobile Friendly. With the surge of mobile email readership on smartphones, consider how your emails display on mobile devices.
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Every decision that goes into your learning monetization strategy matters for your organization’s bottom line. Our research has shown a clear correlation between high program maturity (and ROI!) and choosing the right monetization strategy. This eBook contains clear, actionable ways to approach packaging and pricing models that will help your association grow revenue, improve profitability, and drive expansion into new markets.
Smooth The Path
JUNE 19, 2017
Sarah Sladek wrote an interesting article about fear and associations. Just when everything around us starts moving faster, fear gets us stuck. Fear is not an association only problem, but it is still a critical issue for us because associations are smack-dab in the center of the technology storm. Like authenticity and vulnerability, fear is now being explored and talked about in public.
Associations Now
JUNE 23, 2017
A new report reveals that attendees and planners have an increased interest in outdoor spaces being used at meetings. Associations and venues are jumping on that trend. You know when you have one of those workdays where you’re so busy that it’s not until you leave that you realize you haven’t been outside since you got to the office that morning? Those aren’t your best days, right?
GrowthZone
JUNE 19, 2017
Surefire ways to make sure your association’s email stands out in members’ inboxes: Write a Great Subject Line. Never underestimate the importance of the subject line. In the battle of the inbox, you’re fighting for attention. An engaging subject line makes all the difference. It should catch the reader’s attention and give them a reason to open your email.
YourMembership
JUNE 23, 2017
On June 20, Google launched the widely anticipated Google for Jobs throughout the United States. The program, which was highlighted by Google CEO Sundar Pichai last month at the Google I/O conference, is a new initiative designed to connect job seekers and employers, perhaps bringing far-reaching implications for the recruitment advertising industry.
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2024 Association Survey Results Report For the 10th year, association professionals across the U.S. and Canada provided a look at the inner workings of their organizations when they replied to GrowthZone’s annual survey. Read the 2024 survey results report to see how your association compares: Top Challenges Retention Rates Non-Renewal Reasons Automatic Renewals Reinstatement Strategies Member Engagement Changes & Strategies Why Members Join Non-Dues Revenue Sources Dues Increases, and more
Aptify
JUNE 19, 2017
1 + 1 = 3. Synergy is the purpose of an agile membership team—not budget, not friendship, and not convenience. The aggregate function of a team is to produce results greater than each individual could produce on her own. Easier said than done.
Associations Now
JUNE 20, 2017
To inspire a familiarity and interest in cybersecurity among girls, the Girl Scouts of the USA partnered with Palo Alto Networks to create 18 new cybersecurity badges. The need for qualified cybersecurity professionals is on the rise. In fact, according to a Cybersecurity Jobs Report , there will be a shortage of 3.5 million cybersecurity professionals around the globe by 2021.
Smooth The Path
JUNE 21, 2017
My husband has an individual serving size coffee maker. The power button and the brew buttons are located right next to each other so it is really easy to hit the power button instead of the brew button. When I accidentally power it off, the coffee maker forgets where it was forcing me to repeat all the steps. This takes less than a minute but it feels like a slight inconvenience.
Speaker: Andrew Olsen, CFRE - EVP, Fundraising Solutions at DickersonBakker | Kat Landa, CFRE, CSD - SVP, Talent Solutions at DickersonBakker
Across the nonprofit sector, organizations invest heavily in donor retention efforts, yet the struggle of cultivating lasting relationships remains. While attracting new donors is crucial, the lack of repeat donors poses significant financial risks. Through a comprehensive analysis of industry data, experts argue that there is a direct correlation between donor burnout, donor retention, and the talent retention crisis.
Idea Architects
JUNE 21, 2017
A fair amount of my work this year has been collaborating with organizations to refresh the design and impact of the conferences they offer. In a few posts this summer I will share some lessons learned. The first lesson, while obvious, seems vastly under-applied in conference design: specific metrics drive better design and res ults. Ask 1000 meeting planners to list the goals for any of their conferences and one of the most common replies will be: to facilitate participant networking.
Associations Now
JUNE 22, 2017
The National Association of Insurance and Financial Advisors launched a new certification with an aim to increase global exposure to the new designation, the profession, and the association. Taking the leap to launch an association certification abroad can seem daunting, but it might be just the way to achieve your strategic goals. That’s what the National Association of Insurance and Financial Advisors is banking on with its newly launched global certification.
Association Success
JUNE 23, 2017
Could beautiful design transform the way your association is experienced? Professor Don Norman, Director of the Design Lab at the University of California, has a fascinating Ted Talk in which he argues that “pleasant things work better”. Being positively affected by the design of an object triggers your creative thinking, which in turn helps the object’s usability; you are in a better position to make connections outside the box, to approach novelty, and to figure out directions, when you are ex
Aptify
JUNE 21, 2017
Let’s face it— bad data surrounds all of us. Open the Contacts app in your phone, and you see duplicates all over the place. Send out invitations to your birthday party next month, and you get three back because of bad addresses. Call someone to wish them a happy birthday, and they tell you it was two days ago. Or worse, reach out to the CEO at your association’s top client, only to find out they were replaced four months ago—something you should have known.
Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions
💢 Do you find yourself stuck in never-ending review cycles? Are you wondering if your Subject Matter Expert actually got that last review request? Are you having trouble trying to decipher impractical or conflicting feedback? 💢 If any of these scenarios sounds familiar, you may benefit from a crash course on managing SME relationships!
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