Sat.Oct 14, 2017 - Fri.Oct 20, 2017

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10 Inexpensive (or Free) Nonprofit Marketing Tools That Create Stunning Visuals

Wild Apricot

Posts with images and videos get shared up to 230% more than those without. To create your own stunning visuals, here are 10 inexpensive and free nonprofit marketing tools that can help.

Tools 399
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Membership 101: Ladders of Engagement Revisited

Spark Consulting

Once members join, the next question becomes: How do you keep them? How do you build real relationships over time that deepen your commitment to each other and lead to long-term loyalty on both sides? The answer is ladders of engagement. I’ve already talked a little bit about ladders of engagement in the membership 101 series, in that earlier instance, specifically related to joining an association.

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5 key takeaways from association learning and technology report.

YourMembership

I’m a numbers girl, it’s true. Data tells such a rich story when used appropriately, and can really be a guide to so many decisions we make daily. As influencers in our organizations, it’s crucial we have the data in our back pocket to justify spending allocations, strategies and execution. Community Brands recently sponsored a report. The post 5 key takeaways from association learning and technology report. appeared first on YourMembership.

Report 218
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How to Motivate Certification Candidates

WBT Systems

Have you ever heard people talk about studying for and obtaining their Certified Association Executive (CAE) designation? You can tell by the intensity of their conversation that getting the CAE credential is a transformative experience. However, the path to the CAE credential involves a great deal of sacrifice—and many give up along the way. The candidates for your association’s certification programs face the same challenges as CAE candidates: Finding time and money to earn the required contin

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How to Increase Membership Renewal

Dive deep into essential elements that drive member retention. Learn why members may hesitate to renew. Discover actionable techniques to encourage their return and foster lasting engagement. Uncover reasons members choose not to renew. Learn effective tactics to elevate member engagement and communication. Explore methods to encourage member renewal and active participation in your association Download now to take charge of your membership retention strategy!

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25 Solid Membership Website Examples and How to Create Your Own

Wild Apricot

Here are 25 great membership website examples from all sorts of different organizations. See how they've set up membership benefits, events, and more. Plus learn how to easily create your own site in 3 easy steps.

Examples 321

More Trending

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Member loyalty study featured on learning podcast.

YourMembership

I’ll admit, I was a bit late to the podcast craze. But, since season one of “Serial,” I’m officially hooked. “True Crime”? I’ve heard them all. “S-Town”? I listened to the entire series recently during a weekend. “This American Life”? A road trip is incomplete without it. According to the folks at Edison Research, more than 112 million. The post Member loyalty study featured on learning podcast. appeared first on YourMembership.

Marketing 199
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Association Brain Food Weekly: 10.20.17

Reid All About it

The weekly list of free professional development events for the association community… More evidence that I only associate with the most successful companies: my clients keep getting bought. This week, we learned Higher Logic acquired Real Magnet and Informz. Maybe I’m a good luck charm? Listen to Higher Logic CEO Rob Wenger talk to DelCor Technology Solutions founder and CEO Loretta DeLuca about the deal.

DC 150
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Really Great Team Communication Follows These 12 Guidelines

Wild Apricot

These 12 guidelines by two leading communications experts can help you create really great team communication in your organization.

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Creating an Advocacy Program from Scratch: A Q&A with Higher Logic’s Marketing and Community Teams

Higher Logic

Advocates are five times more valuable than average customers because they spend more on products and increase product purchases, according to Advocate Marketing. That’s one of many reasons why organizations in all industries are focusing more on advocates. Higher Logic is no different. We’ve had active advocates in our customer base from the very beginning, but we haven’t had a formal advocacy program until now.

Team 149
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How to Create a Winning Event Marketing Strategy

Events hold the power to create lasting impressions and meaningful connections. They are not only occasions for celebration but also valuable marketing opportunities. Event marketing has become an essential component of successful business strategies, enabling organizations to engage with their target audience and create memorable experiences. However, behind every successful event lies a well-thought-out marketing strategy.

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Webinar Recap: Talent Generation: An Important and Unexpected Role for Associations

Blue Sky eLearn

Did you miss the live webinar? Read the recap here! We are at the end of an era. We’ve had a fluctuating, uncertain economy since 2002. This has influenced consumerism and membership. Rapidly changing technology. We have had more technology developed in the past 5-10 years than the 50 years before that. We are currently experiencing the largest shift in human capital in history.

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When Action Items Aren't Action Items

Eric Lanke

Last week I wrote about a message my Board chair and I had crafted to help frame the discussion at our recent Board meeting. With a Board that was committed to maintaining a governance role for the organization, the message was designed to help them determine and decide the pertinent strategic questions that were to be addressed at this point in our annual strategy and execution cycle.

Strategy 113
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Wild Apricot Acquired: Introducing Personify

Wild Apricot

Read Dmitry's update on our acquisition by Personify and what it means going forward.

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Introducing WorkXO Solutions

Jamie Notter

So it was almost two years ago (January 2016) that we announced WorkXO to the world. It’s the company that Maddie and I created with Charlie Judy, a cutting-edge HR leader in Chicago. At WorkXO, the three of us created the Workplace Genome , which I feel (with admitted bias) is the best culture assessment out there. Today Maddie and I are announcing WorkXO Solutions (among a few other things).

eBook 128
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The Ultimate Guide to Monetizing Customer Learning

Every decision that goes into your learning monetization strategy matters for your organization’s bottom line. Our research has shown a clear correlation between high program maturity (and ROI!) and choosing the right monetization strategy. This eBook contains clear, actionable ways to approach packaging and pricing models that will help your association grow revenue, improve profitability, and drive expansion into new markets.

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Seeking Volunteers For an Association Industry Campaign

Association Success

Working for an association is incredibly rewarding. Let's tell the public why. You’re at a cocktail party surrounded by unfamiliar people. New faces loom up, eager to strike a conversation, but there is one hurdle you know you’re going to have to heave yourself over each time they try. “What do you do?” One friendly stranger asks. Here it goes again.

Industry 116
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Shari Pash On-Demand: Engaging the Disengaged Member

GrowthZone

We recently hosted a webinar presentation with Shari Pash of Strategic Solutions for Growth , entitled Engaging the Disengaged Member. It’s now available on-demand free of charge! Shari shares useful ideas and tactics for engagement that can be implemented right away. Learn about foundational tools for growth, multi-step retention programs, recruitment systems, and strategies to reach passive members.

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7 Simple Tricks to Increase Engagement on your Association Website Today

Vanguard Tech

Having a great looking, functional website is one thing. (And an important thing). But the true test for an association is finding a way to not only get your members to visit your site, but to keep them engaged once they get there. If you haven't considered any of these 7 tricks, you should.

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3 Tips to Improve Your Management Team

Jamie Notter

I think we take management teams for granted, but given the power they have to impact both strategy and culture inside an organization, I think that’s a mistake. We should be intentional about them and, frankly, hold them to a higher standard. Here are some tips for moving in that direction. Design your meetings. I am amazed by how many management teams use the ever-popular meeting design of “sit around a table and talk about things.

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2024 Association Survey Results Report

2024 Association Survey Results Report For the 10th year, association professionals across the U.S. and Canada provided a look at the inner workings of their organizations when they replied to GrowthZone’s annual survey. Read the 2024 survey results report to see how your association compares: Top Challenges Retention Rates Non-Renewal Reasons Automatic Renewals Reinstatement Strategies Member Engagement Changes & Strategies Why Members Join Non-Dues Revenue Sources Dues Increases, and more

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Advocating for a Better Legislative Flow

Association Adviser

Water is essential to life, and for the American Water Works Association , there may be no function more essential to its mission of “providing solutions to effectively manage water, the world’s most important resource” than advocating for clean, safe drinking water. Since its beginning in 1881, AWWA has grown to become the largest association of water supply professionals in the world with 50,000 members that represent 3,900 utilities that provide about 80 percent of the United States’ drinking

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How to Understand What an AMS Vendor Offers

GrowthZone

This third and final installment of the blog series, “Where to Begin Your Association’s AMS Search” provides a critical checklist for evaluating the vendor’s proposal. When narrowing down your search for association management software, the most important step is to ensure you understand what you are getting and what it will cost. Read Part 1 of the blog series to get an. understanding of what features are available.

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Why Your Team May Need MORE Cliques and Silos

Association Success

We might need strong communication, but we also need to nurture positive team relationships. Do you know why cliques and silos form in your team or organization? It has nearly become cliché to hear from organizations that “our sales staff cannot stand to work with those service guys,” or “we have people inside our department that just won’t communicate!”.

Team 68
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Associations Always in Beta

Smooth The Path

A friend of mine asked me to test a new app he is funding. After a few minutes of fiddling around, I was having a hard time getting it to behave the way I thought it should act. I started texting my friend with questions. After each time he answered one of my questions he added, “thanks for testing this app.” Silicon Valley is comfortable living life in beta.

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The Retention Ripple Effect: Nonprofit Staff and Donor Dynamics

Speaker: Andrew Olsen, CFRE - EVP, Fundraising Solutions at DickersonBakker | Kat Landa, CFRE, CSD - SVP, Talent Solutions at DickersonBakker

Across the nonprofit sector, organizations invest heavily in donor retention efforts, yet the struggle of cultivating lasting relationships remains. While attracting new donors is crucial, the lack of repeat donors poses significant financial risks. Through a comprehensive analysis of industry data, experts argue that there is a direct correlation between donor burnout, donor retention, and the talent retention crisis.

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What’s your Online Learning Monetization Strategy?

CommPartners

When considering how to monetize your learning, it is important to have a clearly defined and executed business strategy that properly aligns with your Learning Management System. Organizations often think of the LMS as simply the container and delivery site for their online programs. While this is true, if a goal is to make these […].

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5 Strategies for Building a Business Case for New Membership Software

Aptify

Every other department competes against yours for the limited funds your association has to purchase new technology. If your membership department (and association) needs a new membership management system, you must build a business case that justifies allocating money and staff time to selecting and implementing new membership software.

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What is the Workforce Crisis?

Association Success

How does the era of disruption challenge the shape of our labor force? We live in an era of disruption. The workplaces and career trajectories we took for granted in the past no longer exist. Due to changes in technology, the economy, and changing needs of generations from Baby Boomers to Millenials, the shape of the labor force must be reimagined in order to survive.

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[Opinion] Millennials and the Fight Against Hate

Achieve

Hate. Just writing that word makes me a little nervous and a lot uncomfortable. Hate defined is “intense hostility and aversion usually deriving from fear, anger, or sense of injury.”. It is a word that I was taught as a child never to use because it represented such intense distain and ugliness. Frankly, my parents believed there was neither a use for that word nor a place for that emotion in any aspect of the lives my siblings and I were learning to cultivate—we had no need to feel that way to

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SME Relationships: Proven Solutions for Seamless Collaboration and Success

Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions

💢 Do you find yourself stuck in never-ending review cycles? Are you wondering if your Subject Matter Expert actually got that last review request? Are you having trouble trying to decipher impractical or conflicting feedback? 💢 If any of these scenarios sounds familiar, you may benefit from a crash course on managing SME relationships!