Ungrated
JANUARY 31, 2023
This month, as spring rush gets underway at some colleges and universities, my daughter is following in my footsteps and serving as her sorority’s recruitment chair. As I watched and listened to her during winter break, I was reminded just how similar Greek recruitment is to my role as head of communications and marketing for a professional membership organization.
PROPEL
JANUARY 30, 2023
These culture patterns will throw you off, no matter how hard you’re working. But if you can spot the patterns in time, you can stay ahead of the game (without getting burned out). Your culture patterns are underneath the surface, and they don’t reflect your ideal culture. No one comes to work and thinks, I’m so excited that a member or customer is going to ask me for information today, and I will.
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Multiview
FEBRUARY 2, 2023
Having trouble keeping your industry engaged with memberships and events? Ever thought about the metaverse? Might not seem legitimate, but it’s a new frontier for trade associations and nonprofits.
Association Adviser
JANUARY 31, 2023
On October 20, 2022, I stood on stage at the CSAE Conference in Halifax Nova Scotia and presented an Award of Distinction to the Coalition of Hardest Hit Businesses – which was co-chaired by the Hotel Association of Canada, and the Tourism Industry Association of Canada – in recognition of the incredible voice that had […] The post A Down Economy is the Call-to-Arms the Association Sector Is Built For appeared first on Association Adviser.
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Dive deep into essential elements that drive member retention. Learn why members may hesitate to renew. Discover actionable techniques to encourage their return and foster lasting engagement. Uncover reasons members choose not to renew. Learn effective tactics to elevate member engagement and communication. Explore methods to encourage member renewal and active participation in your association Download now to take charge of your membership retention strategy!
Higher Logic
JANUARY 31, 2023
The post How and Why to Get Valuable Insight from Community Polls appeared first on Higher Logic. If you want an answer to something, sometimes it’s as simple as just asking. But how, when, and where you ask can have a direct result on the quantity and quality of the answers. The post How and Why to Get Valuable Insight from Community Polls appeared first on Higher Logic.
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Wild Apricot
JANUARY 31, 2023
The post 20 Club Event Ideas To DELIGHT Your Members! (+ Planning in 8 Steps) appeared first on WildApricot.
Nimble AMS
JANUARY 31, 2023
Is your l egacy association management software ( AMS ) caus ing your organization to feel stuck? If so, you’re not alone! Many associations that have leveraged the same technology for years may believe it’s their only option because it’s the software solution they’ve always known. This s ituation can leave many users feeling trapped. Learn how Nimble AMS empowers legacy AMS users to decrease low – value staff processes and elevate the member experience.
Higher Logic
FEBRUARY 2, 2023
The post How to Structure Forum Categories for a Growing Community appeared first on Higher Logic. Here’s what you need to know about structuring your forum: The post How to Structure Forum Categories for a Growing Community appeared first on Higher Logic.
Associations Now
JANUARY 31, 2023
The new domain, made available to the public in late January, is designed to help individuals and organizations streamline donations. Associations looking to expand the range of websites they use for their charitable foundations and other donation-focused functions now have a new option. On January 20, the Public Interest Registry (PIR) announced the public availability of the.giving top-level domain.
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Events hold the power to create lasting impressions and meaningful connections. They are not only occasions for celebration but also valuable marketing opportunities. Event marketing has become an essential component of successful business strategies, enabling organizations to engage with their target audience and create memorable experiences. However, behind every successful event lies a well-thought-out marketing strategy.
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PROPEL
JANUARY 31, 2023
Change leadership is a crucial aspect of any organization’s success, one which is often overlooked in all the tactical discussions about new technology implementation. Change leadership involves the ability to inspire and guide individuals and teams through periods of transformation, helping them to adapt and thrive in an ever-evolving business landscape.
Nimble AMS
FEBRUARY 2, 2023
Microsoft users: Are you ready to disrupt the status quo at your organization? With the powerful combination of Nimble AMS and Salesforce , the world’s #1 CRM, you can set your entire association up for success with solutions like built-in automation ( Salesforce Flows ), data analytics (Tableau Analytics), AI (Salesforce Einstein), the Salesforce AppExchange, and more.
GrowthZone
JANUARY 31, 2023
GrowthZone recently surveyed over 300 association professionals across the U.S. and Canada. Included in this survey was a section on Values and Policies. Nearly 40% of survey respondents believe members do not understand the value of their organization and the specific solutions offered to them. Is your association in the same boat? Is it time to refresh your value proposition?
Associations Now
FEBRUARY 2, 2023
Onboarding doesn’t stop after you’ve welcomed new members into the fold. Read on for ways to ensure that new members are primed to take part in the organization months or years down the line. This is the final part of a three-part series on member onboarding. The first part was on the state of welcome packets , and the second part was on making sure members get their money’s worth.
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Every decision that goes into your learning monetization strategy matters for your organization’s bottom line. Our research has shown a clear correlation between high program maturity (and ROI!) and choosing the right monetization strategy. This eBook contains clear, actionable ways to approach packaging and pricing models that will help your association grow revenue, improve profitability, and drive expansion into new markets.
Ungrated
JANUARY 31, 2023
This month, as spring rush gets underway at some colleges and universities, my daughter is following in my footsteps and serving as her sorority’s recruitment chair. As I watched and listened to her during winter break, I was reminded just how similar Greek recruitment is to my role as head of communications and marketing for a professional membership organization.
Elevating Engagement
FEBRUARY 3, 2023
[Here’s the super speedy recap on the last few weeks of articles] Engagement has been synonymous with value. We focus on value—creating value, communicating our value, ensuring there’s enough value, finding new value when members’ needs change, and finding our value proposition. But focusing exclusively on value doesn’t seem to be moving the needle, so it’s time to focus on experiences, too.
GrowthZone
JANUARY 31, 2023
GrowthZone surveyed 474 chambers of commerce professionals across the U.S. and Canada at the end of 2022. 59% believe members clearly understand the value of their chamber and the specific solutions offered to them. Do you agree? Member needs and your chamber’s strengths can change over time. Here’s how to determine if your value proposition needs a refresh, and ideas on how to do it.
Associations Now
JANUARY 31, 2023
The welcome kits of yore might be losing their luster in an age of immediate engagement. But mixing them with other tactics could prove a success. This is the first part of a three-part series on member onboarding. The second part is on making sure members get their money’s worth , and the third part is on long-term onboarding strategies. Forging a good relationship with new members—whether they’re individuals or organizations—is an essential part of keeping members around.
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2024 Association Survey Results Report For the 10th year, association professionals across the U.S. and Canada provided a look at the inner workings of their organizations when they replied to GrowthZone’s annual survey. Read the 2024 survey results report to see how your association compares: Top Challenges Retention Rates Non-Renewal Reasons Automatic Renewals Reinstatement Strategies Member Engagement Changes & Strategies Why Members Join Non-Dues Revenue Sources Dues Increases, and more
Association Alert
FEBRUARY 1, 2023
Need to Know: Unit Owners and association members often say mean and rude things about Board members, even though those Board Members are volunteers. For a Board Member to have a viable claim for defamation the Board member must recognize that the courts view them as limited public figures, which means they MUST be able to allege and prove that. The defendant published a false and defamatory statement about the plaintiff, and The statement was made with actual malice, i.e., with knowledge the s
AssociationChat
FEBRUARY 1, 2023
Artificial Intelligence (AI) technology has become increasingly popular, with many industries embracing its potential to enhance processes, streamline communication, and boost efficiency. Association work is no exception. ChatGPT , a cutting-edge AI language model developed by OpenAI , offers associations many opportunities to improve the member experience and simplify their daily operations.
HighRoad Solution
FEBRUARY 1, 2023
Every year, associations and nonprofits clamor to reinvent their marketing, programming, and member experience strategies. And while the table always turns with new technologies and approaches, in 2023 and beyond, new audiences are also entering the mix. That's right. Gen Z is slowly working its way into the workplace and the buying market. In fact, according to World Economic Forum, by 2025, it's expected that Gen Z will be taking up 27% of this space.
Associations Now
JANUARY 30, 2023
Associations regularly say they want to innovate, but often remain steeped in traditional ways. If your organization is serious about change and pushing new ideas forward, it needs to create a work environment that is psychologically safe, according to new research. The term “innovation” has been thrown around all organizations for years. But it’s more than a buzzword: Research, case studies, and numerous articles show that groups that are innovative can increase brand awareness, build market sh
Speaker: Andrew Olsen, CFRE - EVP, Fundraising Solutions at DickersonBakker | Kat Landa, CFRE, CSD - SVP, Talent Solutions at DickersonBakker
Across the nonprofit sector, organizations invest heavily in donor retention efforts, yet the struggle of cultivating lasting relationships remains. While attracting new donors is crucial, the lack of repeat donors poses significant financial risks. Through a comprehensive analysis of industry data, experts argue that there is a direct correlation between donor burnout, donor retention, and the talent retention crisis.
MemberClicks
FEBRUARY 2, 2023
You want your members to be glad they bought your membership – and prospective members to be eager to join. One problem. Your membership site is outdated. When it comes to memberships, your website is the digital (and often primary) home of your membership program. An outdated membership site platform or a site that lacks the feature you need for your membership program to succeed will cost your organization.
Raklet
FEBRUARY 1, 2023
Chambers of commerce are essential to the growth of our communities, from making introductions and facilitating projects to maintaining data. The post Ideas To Provide More Value To Your Chamber of Commerce Members appeared first on Raklet - All-in-one platform to grow your audience.
AMG
FEBRUARY 1, 2023
Residents are the heart of any community. The community would not function without the engagement and buy-in of its residents. That is why you should foster a good community through resident engagement. Many communities saw a drastic drop in resident engagement with the rise of the Covid-19 pandemic. However, with infections leveling off in many locations, and the widespread availability of the vaccine, communities are beginning to open back up.
Associations Now
FEBRUARY 1, 2023
An important way of keeping members engaged early on is to make sure they know what they’re getting—and that means creating frequent touchpoints throughout that first year. This is the second part of a three-part series on member onboarding. The first part was on the state of welcome packets , and the third part is on long-term onboarding strategies.
Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions
💢 Do you find yourself stuck in never-ending review cycles? Are you wondering if your Subject Matter Expert actually got that last review request? Are you having trouble trying to decipher impractical or conflicting feedback? 💢 If any of these scenarios sounds familiar, you may benefit from a crash course on managing SME relationships!
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