Sat.Mar 11, 2017 - Fri.Mar 17, 2017

Improve Your Customer Retention Program with an Online Community

Higher Logic

Many people ask how online communities can bring in new customers. It’s important, but communities aren’t just about growing your customer base. Part of a community’s value comes from something else - retaining existing customers.

Guest Post: Personalization Requires Reflection and Governance

Vanguard Tech

As digital communications mature and competition on web and mobile increases, we see more personalized digital experiences—sites and apps that seem to know us and be able to deliver just what we want and need. So what does that mean for you?

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5 benefits of video-based learning.

YourMembership Blog

Easily delivered through a learning management system, video is the most engaging way to hold your association members’ and learners’ attention. Video-based learning is a widely-accepted e-learning trend, and it’s gaining momentum.

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Association Brain Food Weekly: 3.17.17

Reid All About it

Wine comes in at the mouth. And love comes in at the eye; That’s all we shall know for truth. Before we grow old and die. I lift the glass to my mouth, I look at you, and I sigh. Happy St. Patrick’s Day. That lovely poem is A Drinking Song by W.B. Yeats, one of my favorite poets.

DC 78

6 Effective Fundraising Ideas for Small Nonprofits (with examples!)

Wild Apricot Blog

This is a guest post by Adam Weinger, President of Double the Donation. A challenge I’ve come across with small nonprofits is finding a fundraising idea that will make a big impact, but will also be inexpensive. From my experience, there are six types

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How to Create a Nonprofit Facebook Page and Get Followers

Wild Apricot Blog

If your nonprofit doesn’t have a Facebook Page yet, I’ll show you the five basic steps to getting set up and gaining your first followers. The whole process should take less than one hour. followers Facebook

Let’s Get Headless: A New Way to Consider Content Management

Associations Now

A recent trend in content management systems is something called the “headless CMS,” which separates the management of the content from the main website. Here’s why that trend is one that associations should look into—especially those with a large content footprint.

How to Increase Participation in Your Online Community Using Social Psychology

Higher Logic

I’m miserable at all types of computer coding, but I learned basic HTML at my first job out of college – not because I wanted to learn, but because all my colleagues knew HTML. They thought I should too and every day they’d remind me to try Codecademy for free lessons.

The Secret to Better Web Writing

SocialFish

It might not be what you expect. Last week I had the pleasure of teaching the Principles of Digital Writing to a group of content creators at a scientific society. And now you get to learn the secret I revealed to them.

Wild Apricot Ranked Number One for the Seventh Time

Wild Apricot Blog

Eleven years ago, Dmitry Buterin began to dream of a world where everyone involved in a membership organization could spend their time pursuing their purpose, instead of getting bogged down in administrative tasks.That’s when he decided to create software that could do all the tasks better suited for robots. popular best capterra

Report: Cybersecurity Strategy Moving From Prevention to Detection

Associations Now

Cybersecurity spending is on the rise, but it’s being driven by detection and response over prevention, according to a new Gartner research report. The trend will likely cause changes in how security is managed and how success is measured.

American Associations Day 2017

MembersClicks

It’s no secret that we love associations, which is why we’re THRILLED there’s a day (two, in fact!) to celebrate them. That’s right, we’re talking about American Associations Day!

Social Media Stress is Real

SocialFish

This post originally appeared on Mizz Information. Today, APA released the second part of their annual Stress in America™ report , which focuses on something that’s super real for me and, according to the report, 86% of US adults: social media stress.

Make More Time by Adopting Minimalism at Your Association

Smooth The Path

There’s a built-in human biological need to want more. Hundreds and thousands of years ago our ancestors kept our species alive by hunting and gathering. That yearning for more got them up and away from the warm campfire every morning to go out and fish, collect nuts, make clothing and find shelter.

Digging Deeper Into Membership Renewal Trends

Associations Now

A new survey says that membership renewal can be one of an association’s biggest challenges. And a quick study of respondents’ renewal tactics can help membership pros fine-tune their renewal process. Membership renewal doesn’t always come easy.

3 Ways Event Management Is Like Project Management

Membersuite

Part of being a product manager at MemberSuite is finding ways to continuously improve our product so that it meets the evolving needs of our customers. There are many ways we do this - we look at trends in the industry, analyze innovation in technology, and interview our customers.

[Cool Infographic Friday] How Online Reviews Can Either Make or Break Your Business

SocialFish

Tip o’ the hat to Megan Arevalo for this good one ! By the way since were on the topic – Are you using an association management system or online community platform? Help your peers by adding a review of your technology for the former or the latter ! . photo credit).

Hybrid Meetings Doomed to Failure? Not So Fast

Velvet Chainsaw

I’ll admit that in 2011, when the Virtual Edge Institute (now called the Digital Experience Institute) first co-located its conference with the Professional Convention Management Association’s Convening Leaders, the experience fell flat for me.

Millennial-Friendly Benefits Worth Considering

Associations Now

Not sure how to crack the code to attracting and retaining that millennial workforce you’re looking for? These three benefits might just be the way to go. Oftentimes, your job—or your first few jobs—may not come with the perfect salary.

How to Produce Association Rock Stars for 100 Years and Beyond

Association Adviser

Wendy Kavanagh, Georgia Society of Association Executives. The Georgia Society of Association Executives is celebrating its 100 th anniversary this year. Landmark anniversaries like that deserve time to pause, reflect on the past, plan for the future and, of course, celebrate.

Using Digital Credentials to Close the Skills Gap: Webinar

WBT Systems

Today’s workforce is caught in a relentless skills gap that grows wider each year. Employers are desperate to find qualified talent among candidates who lack sufficient technical know-how and business competence to drive organizations forward.

From #Ideas17: How to Simplify Your Association’s Messaging

MembersClicks

Messaging is something that all companies and organizations have to do, but something that only a small percentage do well. Many organizations disseminate complicated messages - or conflicting messages.

Why One Association Is Letting Its Chapters Take Over Instagram

Associations Now

The American Society of Landscape Architects, which always has something interesting happening on social media during its World Landscape Architecture Month, is upping the ante next month by letting individual chapters run its Instagram page for a day.

Big is Good, but Small is Better for Associations

Smooth The Path

Huge associations have found that when you serve everyone, you end up helping no one. Recognizing the benefits they provided were too generic, these large associations divided their organization into smaller groups with each group serving a particular member type.

Learners and Your LMS: If you build it, will they come?

WBT Systems

Working with many associations over the years, we have listened to many organizations describe the reasons why their members do not use their existing Learning Management System (LMS) and why they are looking for a new learning solution to re-engage their learners.

More Evidence of Media Bias

SCD Group

Last month (2/23), I shared a story about media bias and fake news. Now comes another story. this time in the USA Today edition within the Fort Myers News-Press. headlined College degrees elude charter students. [By

Lessons From the Uber Crisis

Associations Now

A viral video has put the company’s CEO in hot water, but that’s not Uber’s only concern. Help is on the way, but help for troubled organizations is complicated. Some are born great leaders. Some achieve greatness.

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The Association Value Trigger Point Explained by New Member Background

Smooth The Path

When I speak about a way to engage new members early in their membership by using an Association Value Trigger Point (AVTP), association professionals often ask me if their association should have just one AVTP or should we have many for our different members?

Trainer’s Notebook: Tips for Good Openings

Beth Kanter's Blog

I’ve just returned from a two-week trip to Guatemala hosted by Wake.

Overcoming the Challenges Associated with “Small Staff” Innovation

MembersClicks

If you’re a small-staff association professional, you probably understand the challenges associated with innovation. There’s the issue of coming up with ideas, sure, but then there’s also the issue of having too many ideas and not enough resources (people, time, money, etc.) to execute them properly.

White House’s Draft Budget Plan Raises Alarm in Nonprofit World

Associations Now

The Trump administration’s draft budget plan deeply cuts funding for many agencies that nonprofits rely on. Independent Sector, the charitable community’s membership organization, is calling for a budget that maintains the partnership between government and the charitable sector.

Joint Membership: Why It’s the Special Sauce of the Association/Chapter Experience

Chapter Chat

Associations are appreciating their chapters more than ever. As the number and quality of online educational and networking opportunities continue to increase, chapters provide a unique professional experience for members.

Picking Up Speed in Business - Moery Company

The Moery Company

IStock/Credit: alphaspirit. We always talk about how “speed” kills in sports. If you’re faster – a good bet is, you’re better. Now more than ever before, “speed” is having an incredible impact on business. Let me share a story to make my point.

Association Professionals: Are Your Educational Sessions “Diverse” Enough?

MembersClicks

Education is likely one of your association’s biggest offerings. And it’s likely at the heart of your annual meeting or conference. People attend to network and learn.). But here’s a question: Are your educational sessions diverse enough for attendees?