Sat.Feb 04, 2017 - Fri.Feb 10, 2017

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45 Nonprofit Experts Who Tweet Great Advice for Nonprofits

Wild Apricot

If you’re looking for expert tips, here is a list of the top forty-five nonprofit experts on Twitter categorized by business area (events, volunteering, marketing, etc,).

Tips 416
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3 Real Ways to Improve Your Membership Marketing Program

YourMembership

To successfully attract and keep association members, continually remind yourselves membership marketing is a process. Many associations struggle to improve their membership growth and retention. Within your offices and before your boards, you search endlessly for one idea to reverse your membership fortune. Unfortunately, there’s no silver bullet. To successfully attract and keep members, you […].

Marketing 201
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ISO Your Board Transformation Story

Spark Consulting

Sherry Marts (of S*Marts Consulting ) and I are starting to work on a whitepaper looking at what’s going on in diversity and inclusion in the association space. This will be the ninth whitepaper in the ongoing Spark collaborative series. You may have already read some of the others, on topics like the association role in the new education paradigm , lean startup methodology , member engagement , mission-driven volunteering , and data-driven decision making.

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Association Brain Food Weekly: 2.10.17

Reid All About it

My Valentine wish: Love reign o’er all of you. Before we get to the upcoming week’s webinars and learning events, here are a few of my favorite reads and some news from this week. In her work with associations, Amanda Kaiser has talked with hundreds of members about their conference experience. Read about some of their gripes and her suggested solutions.

Raleigh 150
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How to Increase Membership Renewal

Dive deep into essential elements that drive member retention. Learn why members may hesitate to renew. Discover actionable techniques to encourage their return and foster lasting engagement. Uncover reasons members choose not to renew. Learn effective tactics to elevate member engagement and communication. Explore methods to encourage member renewal and active participation in your association Download now to take charge of your membership retention strategy!

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The Bigger Community ROI Picture

Higher Logic

In the community building space, we spend a lot of time talking about return on investment (ROI). It makes sense, after all - community platforms are a big investment, from purchasing the software to implementation and upkeep. You need to make sure there is a major return on this investment so that the platform is beneficial for everyone involved - from users to admins to the entire organization.

Maine 146

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Looking Ahead: What Associations Can Expect for Chapters in 2017

Mariner

The biggest challenge facing associations with chapter networks is "maintaining relevancy in a time where geographic boundaries are made increasingly irrelevant by technology," said one survey respondent in the 2016 Chapter Benchmarking Study [PDF], conducted by our firm, Mariner Management & Marketing, LLC. And this quote was by no means an outlier.

Survey 116
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Association Brain Food Weekly: 2.10.17

Reid All About it

My Valentine wish: Love reign o’er all of you. Before we get to the upcoming week’s webinars and learning events, here are a few of my favorite reads and some news from this week. In her work with associations, Amanda Kaiser has talked with hundreds of members about their conference experience. Read about some of their gripes and her suggested solutions.

Raleigh 150
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What We Love About the New Business Impact of Online Communities Study

Higher Logic

According to the new Business Impact of Online Communities Study by Leader Networks, which surveyed hundreds of communities, about 35 percent of community leaders surveyed said they lack meaningful metrics to report success in business terms. That’s a sizeable number. While we may not do a great job of tracking our community’s competitive advantage and revenue/cost savings right now, one thing is clear: communities have impact.

Revenue 139
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Can Social Media Get Me a Job?

KiKi L'Italien's Acronym Soup

Is it important to have a professional profile to be on social media? Better yet, can social media get you the job you want most? Last week I spoke to the South Carolina Speech Language Hearing Association (SCSHA) about ways to amplify their professional presence online. Many people are used to hearing the horror stories of employers looking at their employees' personal social media accounts and finding inappropriate content.

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How to Create a Winning Event Marketing Strategy

Events hold the power to create lasting impressions and meaningful connections. They are not only occasions for celebration but also valuable marketing opportunities. Event marketing has become an essential component of successful business strategies, enabling organizations to engage with their target audience and create memorable experiences. However, behind every successful event lies a well-thought-out marketing strategy.

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Starting With the End in Mind

Eric Lanke

I recently had a great experience at the Winter Leadership Conference of the Council of Manufacturing Associations. I recently posted on the fact that I had been elected to their board, and it is experiences like this one that helped me decide to put my hat in that ring. Whatever I can do to help facilitate experiences like these for me and my peers, I'm all in.

Education 100
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Three Ways to Woo Millennials to Your Workplace

Associations Now

A new Deloitte survey shows millennials’ workplace wants have shifted in the last year. Here are the takeaways for associations looking to attract and retain a Gen Y workforce. What a difference a year can make. For instance, last year many young professionals said they were planning to say goodbye to their employers. “But, after 12 months of political and social upheaval, those ambitions have been tempered,” said the freshly released freshly released Deloitte Millennial Survey 2017.

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Getting the Most from Industry Contributors

Association Adviser

Just like a professor is not likely to give an assignment without clear guidelines, associations wouldn’t want to ask for contributions and articles from their community without first giving the “assignment” and outlining topics they’re in need of and looking for. Heather Carnes, Naylor Association Solutions. Imagine you’re back in one of your college classes.

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Our Members Are Not Crazy

Smooth The Path

Members don’t take the time to understand their benefits. The board president has us running after his pet project. Those chapter leaders are not communicating well with new members. The conference volunteer is not doing her job. There are so many situations that pit association staff against members. We are trying to serve them if they would just let us.

Survey 73
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The Ultimate Guide to Monetizing Customer Learning

Every decision that goes into your learning monetization strategy matters for your organization’s bottom line. Our research has shown a clear correlation between high program maturity (and ROI!) and choosing the right monetization strategy. This eBook contains clear, actionable ways to approach packaging and pricing models that will help your association grow revenue, improve profitability, and drive expansion into new markets.

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Easy Ways to Add Value to Memberships: Pt. 1

SilkStart

How do you attract and retain the attention of newcomers in your industry? How do you convert event guests into paying members? The answers are in the value of your membership. Simply put, it’s how you convince new members join your association, and ensure existing members continue to renew. As an integrated membership management software solution, SilkStart has the tools you need to enhance or redefine your association’s value proposition and keep growing.

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Conference Loyalty Programs: The Perks of Earning Points

Associations Now

Research shows that Americans love loyalty programs, which means that your conference attendees and exhibitors do too. Some ideas on how to start rewarding your loyal customers. Who doesn’t like free or discounted things? I am always excited to earn a free drink at Starbucks, or that CVS coupon, or that hotel stay that satisfies my itch to get out of the city for a long weekend.

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Audit Secrets: Leveraging Your Inner Entrepreneurial Spirit

Association Adviser

Aaron D. Wolowiec, MSA, CAE, CMP, CTA, Event Garde. Editor’s Note: Before your association decides to modify or expand its slate of events, consider stepping back to conduct an audit of what is working well for your members and other stakeholders, and what could use some improvements. Aaron Wolowiec of Event Garde shares seven tips below for objectively and thoughtfully auditing your learning-oriented events.

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Associations Should Associate with Industry Celebrities

Smooth The Path

Big brands love it when consumers make positive associations. Sports brands race to sponsor premier athletes and the next up-and-comers. Fashion brands deck out the stars for free. Restaurants comp meals for celebrities. They know that for every pair of skis they give away thousands of potential customers are thinking, “if these skis are good enough for [famous skier’s name here] they are good for me.”.

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2024 Association Survey Results Report

2024 Association Survey Results Report For the 10th year, association professionals across the U.S. and Canada provided a look at the inner workings of their organizations when they replied to GrowthZone’s annual survey. Read the 2024 survey results report to see how your association compares: Top Challenges Retention Rates Non-Renewal Reasons Automatic Renewals Reinstatement Strategies Member Engagement Changes & Strategies Why Members Join Non-Dues Revenue Sources Dues Increases, and more

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Positioning the Association of the Future

.orgCommunity

From : Blog Entry >> Doug's Blog Entry.orgCommunity has been engaging association leaders in a series of discussions regarding the evolution of associations and the need for innovation. Emergingand as yet unseendisrupters will require significant changes in the nature of associations, how they envision fulfilling their missions and serve their constituencies.

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Is Your Office Missing Out on Active Design?

Associations Now

Incorporate these five design changes in your office to get staff members moving more and making better nutrition decisions. How much do you move at the office? Do you shrug off your coat, fill your mug with your favorite Keurig flavor, and plop down in your plush swivel chair for eight hours of computer work, getting up only to take trips to the restroom, the conference room for meetings, and the kitchen for lunch and coffee refills?

Library 72
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Learning Management Systems for Associations: The Essentials

WBT Systems

What are the essential functions of a Learning Management System for Associations? With so many options out there, and every vendor keen to advertise their platform with the latest bells and whistles or the ”prettiest” interface, how do you make sure that your LMS performs the way your organization needs it to? What are the basic elements an LMS for Associations must have to deliver effective, engaging member education and certification programs, while also simplifying the delivery o

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Watch Who You Watch

Smooth The Path

It is easy to dismiss all of the lessons learned from the associations who seemingly have made it. The fast-growing organizations, the strong associations, the famous associations, and the highly innovative associations, we may think are not like us. They are not like us because they have money, a larger staff and maybe they even have more time. Their lessons can’t be applied to use because they serve a different profession or a different industry.

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The Retention Ripple Effect: Nonprofit Staff and Donor Dynamics

Speaker: Andrew Olsen, CFRE - EVP, Fundraising Solutions at DickersonBakker | Kat Landa, CFRE, CSD - SVP, Talent Solutions at DickersonBakker

Across the nonprofit sector, organizations invest heavily in donor retention efforts, yet the struggle of cultivating lasting relationships remains. While attracting new donors is crucial, the lack of repeat donors poses significant financial risks. Through a comprehensive analysis of industry data, experts argue that there is a direct correlation between donor burnout, donor retention, and the talent retention crisis.

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Association Education and Certification: Best Benefit Ever?

.orgCommunity

From : Blog Entry >> Michelle's Blog Entry What benefits truly increase value for association members, increasing engagement and ensuring that they renew their membership? Its a question that many associations ask when planning benefit programs and communications to members. How do you make your member benefits both appealing and valuable to entice renewals and new membership subscriptions?

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What’s the Business Case for Paid Family Leave?

Associations Now

A new Boston Consulting Group report makes the case that organizations that offer paid family leave see higher retention rates, better results from employee recruitment, and improved morale—especially since relatively few employers offer the benefit at this time. What does the furniture retailer IKEA have in common with the U.S. Department of Defense?

Boston 66
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Why Board Diversity (or Lack of It) Matters to CEOs

Associations Now

A new study suggests the diversity of the board at a CEO’s prior gig can impact present performance. When we talk about diverse boards, we usually talk about the present and the future. How diverse is your board now? What can you do to improve the diversity of your board in the future? But the past matters as well. We’re all products of our experiences, after all, and the breadth of experiences CEOs have with people can influence how well-equipped they are to handle those future challenges. ”CEO

Arizona 65
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When an Online Community No Longer Works

Associations Now

Sometimes an online comment system or forum no longer makes sense for your organization’s needs, potentially due to a glut of “trolls”—an issue the Amazon-owned IMDb is currently dealing with. The lesson: If you’re dealing with an online community, especially at scale, you must be willing to invest in both the people and technology that makes it work.

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SME Relationships: Proven Solutions for Seamless Collaboration and Success

Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions

💢 Do you find yourself stuck in never-ending review cycles? Are you wondering if your Subject Matter Expert actually got that last review request? Are you having trouble trying to decipher impractical or conflicting feedback? 💢 If any of these scenarios sounds familiar, you may benefit from a crash course on managing SME relationships!