Sat.Oct 15, 2016 - Fri.Oct 21, 2016

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12 Practical Ways To Engage and Retain Members in Today’s World

Wild Apricot

It costs up to 25 times more to find and convince a new member to join than to keep your current members engaged. Here's a list of actually practical tips to retain your members.

Cost 386
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Don’t let Facebook + LinkedIn have your cake and eat it, too.

YourMembership

Yes. you are handing over your association members to the competition. Now, you may not believe me, but it’s true. Associations are handing over their entire membership base to competitors and don’t even know it! That’s because your competition doesn’t look familiar. It’s not another association, non-profit, society or organization. These competitors, […].

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OpenBadges: Increasing Visibility of Association Education

WBT Systems

There has been much discussion lately about the value of digital badges for both association education and certification programs. Describing the appeal of digital badges, the Humanities, Arts, Science, and Technology Alliance and Collaboratory ( HASTAC ) says, “ Digital badges are a powerful new tool for identifying and validating the rich array of people’s skills, knowledge, accomplishments, and competencies.

Education 245
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Why It May Be Time to Ditch Your Association’s Event Tools for Your AMS Software

Socious

I have Hulu Plus, Amazon Instant Video, and Netflix along with subscriptions to several premium cable channels. I watch a lot of TV, and I enjoy it. My mother, on the other hand, thinks I’m crazy. Every time she visits she ends up toggling between systems and exclaiming at how much money I’m spending on different subscriptions that often offer the same shows.

Software 239
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How to Increase Membership Renewal

Dive deep into essential elements that drive member retention. Learn why members may hesitate to renew. Discover actionable techniques to encourage their return and foster lasting engagement. Uncover reasons members choose not to renew. Learn effective tactics to elevate member engagement and communication. Explore methods to encourage member renewal and active participation in your association Download now to take charge of your membership retention strategy!

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Six Reasons to be Excited for the 7th Annual Higher Logic Super Forum

Higher Logic

We are so excited for Super Forum - this year it’s November 14 and 15. Since this is our seventh one, we have big things in store -- you won’t want to miss out! Here are just a few things I’m personally excited for: Results Driven theme. This year is all about getting results -- for your team, your organization, and your community members. To achieve those results for everyone, community professionals need to learn how to measure, manage and move the dial.

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The communications struggle continues

Aaron Wolowiec

If you’ve been following this blog for the past five years (heck….even the past year), you know I’m a communications nut. Seriously. It’s the center of everything I do – from my personal life to my professional life. Without communication, both internally and externally, there’s no content, no strategy. Nothing. But not everyone knows how to communicate, at least not effectively.

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How Associations Can Deliver More Value to Members Through Job Training

Socious

How long does it take you to get up to speed at a new job? Think about the terminology you have to learn, the names of colleagues that you have to memorize, and the campaigns you need to become familiar with. What about company policies and goals? There may even be a few new skills to learn, too.

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The Power of Pseudonyms in an Online Community

Higher Logic

How do you balance lively conversations with some members’ temptation to bully and troll ? People usually think that it comes down to identity -- if your online identity is connected to your offline identity, you’re less likely to troll, since everything you say or do lives online forever. Often, online identity is framed as an either-or decision -- either it’s completely connected to your “real identity” (including your Facebook page, LinkedIn account and everywhere else) or you’re completely a

Review 170
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Association Brain Food Weekly: 10.21.16

Reid All About it

If you’re looking for a way to contribute to the association community, I’ve got one for you. Tagoras , a consulting and education firm specializing in the market for lifelong learning, invites you to participate in a survey that will help our community better understand how membership organizations use or don’t use social technologies to deliver learning.

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How to Create a Winning Event Marketing Strategy

Events hold the power to create lasting impressions and meaningful connections. They are not only occasions for celebration but also valuable marketing opportunities. Event marketing has become an essential component of successful business strategies, enabling organizations to engage with their target audience and create memorable experiences. However, behind every successful event lies a well-thought-out marketing strategy.

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The communications struggle continues

Aaron Wolowiec

If you’ve been following this blog for the past five years (heck….even the past year), you know I’m a communications nut. Seriously. It’s the center of everything I do – from my personal life to my professional life. Without communication, both internally and externally, there’s no content, no strategy. Nothing. But not everyone knows how to communicate, at least not effectively.

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Why Associations Need to Take Back Control of Their Websites Today (And How to Do It)

Socious

Try to count how many websites you visited yesterday. Or even today – just this morning. Do you know? Or have you already lost count?

How To 192
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Finding Micro-Volunteering Jobs to Offer

Mariner

Providing Micro-volunteering options is more than nice, its a critical if you want to build your organization's volunteer muscle, scout new talent and engage the busy boomer, the elusive Xer and the expressive millennial. Here's one approach to finding the right jobs.

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Who Drives the Granularity of the Discussion?

Eric Lanke

I heard something on a recent video posted on Seth Kahan's visionary leadership website that really resonated with me. When it comes to strategic association Board agendas, it is the job of the staff executive to make sure the Board members themselves are driving the granularity of the discussion. By which, I assume Kahan meant that the Board members have to be the ones who decide what to dig into, and how deep to do the digging.

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The Ultimate Guide to Monetizing Customer Learning

Every decision that goes into your learning monetization strategy matters for your organization’s bottom line. Our research has shown a clear correlation between high program maturity (and ROI!) and choosing the right monetization strategy. This eBook contains clear, actionable ways to approach packaging and pricing models that will help your association grow revenue, improve profitability, and drive expansion into new markets.

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Engagement Report Card Shows Members Where They Stand

Associations Now

Three years after building a full-scale member-engagement dashboard, one association shares how that effort is paying off, including a new, external iteration it hopes will spur more member activity. As mentioned here a couple weeks ago, in-depth member engagement tracking and scoring is a common goal for many associations, but without a clear playbook , most are still in figuring-it-out mode.

Report 93
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Why Associations Need to Take Back Control of Their Websites Today (And How to Do It)

Socious

Try to count how many websites you visited yesterday. Or even today – just this morning. Do you know? Or have you already lost count? Half an hour into my day, I’ve usually lost count. Everything I do, from research to keeping up with association and software news, leads me to a different website. Often, the websites I land on are my first, even my only, contact with the organizations behind them.

How To 100
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Cement Conference Learning in Attendees’ Minds by Writing A-Ha Cards

Smooth The Path

How do we make sure attendees walk away with ideas they will remember, new ideas they will think about after the conference and ideas they will eventually use? One technique comes from the Engaging Associations Forum held each July in Ottawa, Canada. This conference introduced me to the idea of A-Ha cards. Invite attendees to write their a-ha’s, those ideas that really spark a strong feeling in them, on a card.

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Embracing Otherness for Conference Uniqueness [Webinar]

Velvet Chainsaw

Think about the last time you approached a stranger and asked if you could help them? Now ask yourself; Did that person look like me? Robert Putnam , Harvard Political Scientist claims that when most of us are faced with diversity, we retreat and close our doors. As a species we are attracted to sameness and reject otherness. The future success of your conference will depend on changing your culture to be one of inclusiveness.

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2024 Association Survey Results Report

2024 Association Survey Results Report For the 10th year, association professionals across the U.S. and Canada provided a look at the inner workings of their organizations when they replied to GrowthZone’s annual survey. Read the 2024 survey results report to see how your association compares: Top Challenges Retention Rates Non-Renewal Reasons Automatic Renewals Reinstatement Strategies Member Engagement Changes & Strategies Why Members Join Non-Dues Revenue Sources Dues Increases, and more

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Rethink the Resume: One Tech Firm’s Big Idea

Associations Now

A prominent programming community’s aggressive attempt to remake the resume for the modern day is an idea associations should borrow from—liberally. Last week, the technology knowledge base Stack Overflow introduced a provocative idea. It’s one that I think a lot of associations should look very closely at. Stack Overflow, for those who aren’t aware, is best known by programmers as the site you end up at when you have a question about why a piece of code isn’t working , o

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Why It May Be Time to Ditch Your Association’s Event Tools for Your AMS Software

Socious

I have Hulu Plus, Amazon Instant Video, and Netflix along with subscriptions to several premium cable channels. I watch a lot of TV, and I enjoy it. My mother, on the other hand, thinks I’m crazy. Every time she visits she ends up toggling between systems and exclaiming at how much money I’m spending on different subscriptions that often offer the same shows.

Software 100
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We’ve Moved!

Jamie Notter

Just wanted to make sure that if you've found your way to my blog here that you realize I now do all my blogging over on the WorkXO blog. I'm keeping this blog here because it obviously has all the posts I've written, even back to when it was the "Get Me Jamie Notter" blog, dating back to 2005! But make sure you head over to the Culture Chat blog on WorkXO and stay up to date with my current writing (as well as posts from my partners, Charlie Judy and Maddie Grant!).

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Blow-The-Bugle-Awesome 21st Century Conferences Emulate These Core Beliefs

Velvet Chainsaw

Your conference-slip is showing! I once worked for a Texas elected official. I quickly learned to tell her if her slip was showing, she had a run in her pantyhose or she had lipstick on her teeth—especially before she went on stage or met with the public. Well conference professionals, your conference-slip is showing. Your organization’s beliefs—as well as your beliefs—about business, connecting, learning, relationship-building, and today’s society, are showing.

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The Retention Ripple Effect: Nonprofit Staff and Donor Dynamics

Speaker: Andrew Olsen, CFRE - EVP, Fundraising Solutions at DickersonBakker | Kat Landa, CFRE, CSD - SVP, Talent Solutions at DickersonBakker

Across the nonprofit sector, organizations invest heavily in donor retention efforts, yet the struggle of cultivating lasting relationships remains. While attracting new donors is crucial, the lack of repeat donors poses significant financial risks. Through a comprehensive analysis of industry data, experts argue that there is a direct correlation between donor burnout, donor retention, and the talent retention crisis.

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Attract Smaller Companies and Startups to Your Tradeshows

Associations Now

Could exhibiting costs be keeping smaller companies and startups from your tradeshow? Some thoughts on wooing these exhibitors, who may offer ideas and innovations that your members need to be successful long term. Even though some associations are assessing whether hosting large-scale tradeshows with aisles of booths is the right strategy to serve their members, the traditional expo floor is a staple that is likely to stay around for a while for many organizations.

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How Associations Can Deliver More Value to Members Through Job Training

Socious

How long does it take you to get up to speed at a new job? Think about the terminology you have to learn, the names of colleagues that you have to memorize, and the campaigns you need to become familiar with. What about company policies and goals? There may even be a few new skills to learn, too. It’s a lot of work and can be challenging to say the least, even for those of us who have been in an industry for years.

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3 Effective Techniques to Adopt Before Times of Stress in Your Association

Smooth The Path

Whether we see the glass as half full or the glass as half empty is a habit we have adopted over the course of our lifetime. While habits are entrenched, with some work habits can be malleable. During times of stress we all have a habitual fall back positions: that’s risky. we’re too small to take that on. we have too much to do to add that too.

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Boost the Attendance of Your Smaller Events

Membersuite

If your association is like any other local society for association executives, you love your events. very year, your staff and members alike can’t wait to convene at ASAE’s Annual Meeting & Exposition to share ideas, learn something new and network with like-minds. For many of you, your staff spends countless months preparing for your own annual event, meeting or exposition.

Revenue 60
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SME Relationships: Proven Solutions for Seamless Collaboration and Success

Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions

💢 Do you find yourself stuck in never-ending review cycles? Are you wondering if your Subject Matter Expert actually got that last review request? Are you having trouble trying to decipher impractical or conflicting feedback? 💢 If any of these scenarios sounds familiar, you may benefit from a crash course on managing SME relationships!