Sat.Oct 22, 2016 - Fri.Oct 28, 2016

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10 Mandatory Membership Fields to Track in Your Database

Wild Apricot

It’s important to keep track of the right member information, because you can analyze it to develop growth, retention, or engagement strategies for your organization. From our experience, here are the 10 mandatory membership fields to track.

Strategy 288
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Consider flipping the membership equation.

YourMembership

Thinking different about member retention + recruitment. The following original article was first published online on September 13, 2016 by John Wiley & Sons and then appeared on page 6 of the October 2016 edition of The Membership Management Report, a monthly journal published by Wiley for the association industry. Do you remember […].

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Association Brain Food Weekly: 10.28.16

Reid All About it

Before we get to this week’s webinars and etcetera, how about some reading suggestions? Roger C. Parker shares ten tips to help over-worked content marketers train their brain for greatness – they’re applicable to regular people too. He also reviews four books that “can open your eyes to the importance of neuro-plasticity and how you can intentionally take steps to increase your brain’s productivity.

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6 Compelling Reasons to Consolidate Your Association’s Technology Systems

Socious

How many times have you heard someone say that they want to make a difference? Nurses, doctors, teachers, charity workers, and professionals from all generations long to love their work and make a difference in other people’s lives. It’s one of the most pervasive aspirations in our society, and its one that many people struggle to fulfill. That brings us to the topic of you.

System 205
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How to Increase Membership Renewal

Dive deep into essential elements that drive member retention. Learn why members may hesitate to renew. Discover actionable techniques to encourage their return and foster lasting engagement. Uncover reasons members choose not to renew. Learn effective tactics to elevate member engagement and communication. Explore methods to encourage member renewal and active participation in your association Download now to take charge of your membership retention strategy!

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Don’t Undervalue Association Training Programs!

WBT Systems

When pricing your association’s training offerings, it is important to assess their value, and then price accordingly. Many associations are guilty of devaluing online learning courses and webinars as there is typically less administration overhead and no hard costs associated with things like booking a room or organizing lunch, so the event is perceived as creating less of an impact.

Price 175

More Trending

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7 things I like about the Federation of Small Business’s website

Optimist Consulting

I was recently looking at the FSB’s website and was impressed by how easy it was to navigate, how clearly the information was ‘chunked’ and displayed, and how it showcases their re-brand. I thought I’d share the top 7 ideas that I think membership organisations could take from the FSB site: Hero image: The rotating hero image at the top of the homepage is very member benefits focused, which draws potential members in fast, and leaves no doubt as to what benefits they can enjoy from membership of

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4 Little-Known Services from Your AMS Software Vendor that Will Save You Time and Money

Socious

Why is the image of a frazzled intern fetching coffee so ubiquitous? We all know that interns have much more to contribute than just coffee runs, but the image endures – in part because it illustrates a few important principles. In every profession, there are low-level tasks and high-level tasks. There are critical tasks that demand skilled workers and tasks that people with less institutional knowledge and less of an acute skillset can do.

Software 202
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Bonus content – Event Garde e-news – November edition

Aaron Wolowiec

Mary Manier. Q & A with Mary Manier , director of sales, Experience Grand Rapids. Learn: Q: How do you learn best? By reading in a coffee shop with lots of noise or in a quiet, library-like setting? A: I learn best in a quiet, library-like setting. Network: Q: Some people are wallflowers while others are natural networkers. Which are you (or are you in the middle)?

Library 173
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Defining the Right Ends Takes Time

Eric Lanke

That's one the observations I took away from my association's latest Board meeting. Defining the right "ends" (i.e., the high-level outcomes the association is in the business of achieving) takes time. And by time, I don't mean hours or days. I mean years. Hear me out. My Board adopted a modified version of the Carver Policy Governance model five years ago.

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How to Create a Winning Event Marketing Strategy

Events hold the power to create lasting impressions and meaningful connections. They are not only occasions for celebration but also valuable marketing opportunities. Event marketing has become an essential component of successful business strategies, enabling organizations to engage with their target audience and create memorable experiences. However, behind every successful event lies a well-thought-out marketing strategy.

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Is your membership organisation’s board digitally savvy?

Optimist Consulting

I recently read a great new document, Making digital work: 12 questions for trustees to consider , which contains useful guidance on what your non-profit board should be thinking about when it comes to digital. The guidance has been developed by The Charity Commission , Grant Thornton and Zoe Amar Communications. I think there are 9 key areas from the guide which are relevant to boards of membership organisations: Agile, robust governance: Digital is, by its very nature, fast.

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3 Surprising Uses for Member Engagement Metrics (that Can Make You Money)

Socious

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Bonus content – Event Garde e-news – November edition

Aaron Wolowiec

Mary Manier. Q & A with Mary Manier , director of sales, Experience Grand Rapids. Learn: Q: How do you learn best? By reading in a coffee shop with lots of noise or in a quiet, library-like setting? A: I learn best in a quiet library-like setting. Network: Q: Some people are wallflowers while others are natural networkers. Which are you (or are you in the middle)?

Library 144
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Eating Disorders Group Works With Instagram to Launch New Tool

Associations Now

The National Eating Disorders Association, along with other groups working to prevent suicide and self-harm, collaborated with Instagram to create a new tool that directs users to help and resources. Many Instagram users post photos that give an idealized version of their lives, but some users post photos on the social media platform as a cry for help.

Tools 98
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The Ultimate Guide to Monetizing Customer Learning

Every decision that goes into your learning monetization strategy matters for your organization’s bottom line. Our research has shown a clear correlation between high program maturity (and ROI!) and choosing the right monetization strategy. This eBook contains clear, actionable ways to approach packaging and pricing models that will help your association grow revenue, improve profitability, and drive expansion into new markets.

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Let's Take a Field Trip!

Idea Architects

Remember how exciting it was to take field trips as a kid? Escaping the daily classroom grind for something different and interesting? I am convinced that fields trips, or what I call Discovery Trips , are one of the more effective, but underutilized staff development opportunities around. As I noted in my TEDx talk on lifelong learning (four years ago today), intentional diversity and ongoing discovery are part of a lifelong learning commitment.

Team 88
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4 Little-Known Services from Your AMS Software Vendor that Will Save You Time and Money

Socious

Why is the image of a frazzled intern fetching coffee so ubiquitous? We all know that interns have much more to contribute than just coffee runs, but the image endures – in part because it illustrates a few important principles. In every profession, there are low-level tasks and high-level tasks. There are critical tasks that demand skilled workers and tasks that people with less institutional knowledge and less of an acute skillset can do.

Software 100
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What If Attendees Remember Nothing From Your Event?

Velvet Chainsaw

Yes, what if they remember nothing from your event? “Meetings are often so overloaded with material that learning may be hurt more than it’s enhanced,” says Andrea Driessen, Chief Boredom Buster, No More Boring Meetings. (Read her article for seven ways to boost learning.). What’s worse than remembering nothing from the event? If attendees learned something and can’t apply it.

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Is Your Board Ready for a Crisis?

Associations Now

It’s not easy to expect the unexpected—especially when you have 30 volunteer leaders with different opinions and experiences. One association’s experience suggests a path to success. How well-prepared are boards for surprises? Bad news coverage, social-media flareups, questionable legislation? If we’re being honest with ourselves, the answer is likely not much at all.

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2024 Association Survey Results Report

2024 Association Survey Results Report For the 10th year, association professionals across the U.S. and Canada provided a look at the inner workings of their organizations when they replied to GrowthZone’s annual survey. Read the 2024 survey results report to see how your association compares: Top Challenges Retention Rates Non-Renewal Reasons Automatic Renewals Reinstatement Strategies Member Engagement Changes & Strategies Why Members Join Non-Dues Revenue Sources Dues Increases, and more

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Podcast: Insights from the Global Engagement Index 2016 – Strengthening Member & Customer Relations Globally

GlowGlobally

Join Renata Lerch, Deputy Managing Director of the American Society for Quality and Elisa Pratt, Chief Global Member Engagement Officer of ASIS International , for a discussion on the results of the GEI and insights gained by their associations from analysis of their own member and customer data against the global benchmark. This free 45 minute webinar will take place on November 15 th from 100pm-145pm Eastern.

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3 Surprising Uses for Member Engagement Metrics (that Can Make You Money)

Socious

“In this age of the customer, the only sustainable competitive advantage is knowledge of and engagement with customers.”. A quote from a Forrester report , this phrase is as true for associations as it is for companies. Your members are your customers and understanding their concerns, priorities, and interests in order to keep them engaged is crucial.

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Associations Are Lagging Behind, Is It Because We Are Not Playing Enough?

Smooth The Path

Most professionals are missing out on play. We equate play with kids. For us play is not serious enough. We tend to think of our outside-of work-activities as exercise, hobbies, competing or relaxing. We tend not to engage in play and certainly we don’t engage in play at work. If work was fun we would have to pay to get in, I’ve heard people say.

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Five Things You Might Not Know About Halloween

Associations Now

Some frightful facts and trick-or-treating tips from the world of associations—just in time for Halloween. Will you see dozens of Elsas or Batmans at your door this Halloween? Do trick-or-treaters all like candy corn? Read on for these and other tidbits that might surprise you. (iStock/Thinkstock). 1. Princesses no longer reign supreme—superheroes do.

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The Retention Ripple Effect: Nonprofit Staff and Donor Dynamics

Speaker: Andrew Olsen, CFRE - EVP, Fundraising Solutions at DickersonBakker | Kat Landa, CFRE, CSD - SVP, Talent Solutions at DickersonBakker

Across the nonprofit sector, organizations invest heavily in donor retention efforts, yet the struggle of cultivating lasting relationships remains. While attracting new donors is crucial, the lack of repeat donors poses significant financial risks. Through a comprehensive analysis of industry data, experts argue that there is a direct correlation between donor burnout, donor retention, and the talent retention crisis.

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What’s Your Personal Craziness Index? Identify, Take Action, and Avoid Nonprofit Burnout

Beth Kanter

In my newest book, The Happy Healthy Nonprofit: Strategies for Impact without Burnout , the first half of the book addresses how nonprofit professionals can assess and become more self-aware about the symptoms of burnout and begin to practice self-care to avoid burnout. Burnout is a state of emotional, mental, and physical exhaustion that occurs when we feel overwhelmed by too many demands, too few resources, and too little recovery time.

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The Integration Impact for Associations

Membersuite

A powerful integration (or lack thereof) can influence your entire organization. . Many associations face unnecessary challenges when the tools they use don't intergrate well. Members become frustrated when the experience feels disconnected, Staff work twice as hard to accomplish menial tasks. And executives lack the insight they need to lead their organization in the right direction.

Tools 60
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Big Challenges Yield Big Reward for Association Staff

Smooth The Path

Some of the things that we have the best memories of were extremely challenging at the time. My husband and I hiked from the north rim of the Grand Canyon into the canyon about 7 miles, which seemed nearly vertical at the time, brake muscles burning the whole way. The next day we hiked out again, 7 miles straight up. The last two miles were awful. We were getting colder the closer we got to the rim.

Project 66
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Just Before Halloween, Bat Week Borrows Shark Week’s Vibe

Associations Now

The third annual Bat Week, sponsored by Bat Conservation International with the support of a number of public and private organizations, is being driven this year by a webcast series targeted at kids. Shark Week may get all the hype, but bat fans know this week is where it’s at. Heck, the bats even have a squad. Bat Conservation International’s third annual Bat Week , timed not so coincidentally with Halloween, comes at an interesting time for the bat population: Concerns about bat c

Project 86
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SME Relationships: Proven Solutions for Seamless Collaboration and Success

Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions

💢 Do you find yourself stuck in never-ending review cycles? Are you wondering if your Subject Matter Expert actually got that last review request? Are you having trouble trying to decipher impractical or conflicting feedback? 💢 If any of these scenarios sounds familiar, you may benefit from a crash course on managing SME relationships!