Wild Apricot
FEBRUARY 24, 2015
'Want to learn how to make your members feel they really matter? Here are details on our upcoming free Expert Webinar presented by Allison Fine, author of Matterness: Fearless Leadership For A Social World.
Aaron Wolowiec
FEBRUARY 24, 2015
'A few months ago, I was looking for a kid-friendly, clean, affordable place at which my family and I could eat during a weekend getaway. So the first thing I did? Turned to Yelp for customer reviews. I didn’t want marketing speak, but instead the pros and cons of dining experiences. I did the same thing a few weeks later while looking for a hotel. The point is: Word-of-mouth is a powerful marketing tool.
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YourMembership
FEBRUARY 26, 2015
Last week we held our monthly Thought Leadership webinar titled Boost Your Association’s Brand Through Storytelling: 6 Hacks to Improve Your Marketing , with Willis Turner, CAE, CME, CSE, the President & CEO of Sales and Marketing Executives International, and a widely recognized thought leader, keynote speaker and author of the new book 42 Rules for Engaging Members Through Gamification: Unlock the Secrets of Motivation, Community and Fun.
Mariner
FEBRUARY 21, 2015
'Yet another call came in to Mariner asking about alternatives to the basic chapter model. We suggested that looking beyond the association world might generate more solutions.
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Wild Apricot
FEBRUARY 27, 2015
'It’s cold outside, so stay in where it’s warm and learn something new! Take a look at the 17 free webinars that are available this March.
Association Universe brings together the best content for association members and organizers from the widest variety of industry thought leaders.
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Jamie Notter
FEBRUARY 23, 2015
'If you work on organizational culture, at some point or another you will focus on organizational values. I tend to use the word "valued," rather than "values" ( see my video here for more on that), but either way, what we end up talking about are our aspirations. Our ideals. The good stuff. That is important, but it has a down side that is not acknowledged enough: aspirational isn''t enough--it also needs to work.
Mariner
FEBRUARY 27, 2015
'One thing we do here at Mariner is read. And we read a lot. in books, magazines, newspapers and of course, the web.
Wild Apricot
FEBRUARY 26, 2015
'This month''s Wild Apricot Update offers details on responsive design, mobile apps and new support team members.
Optimist Consulting
FEBRUARY 26, 2015
'I was looking at the issue of branded images for a client and I realised that many membership organisations are not utilising these sorts of graphics for their social media channels – which I think is a mistake. So I wanted to outline why I think membership organisations should invest in producing images and I include a few good examples. Why visual matters.
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Jamie Notter
FEBRUARY 24, 2015
'Everybody wants to figure out the Millennials. There are a lot of reasons, but more and more it''s coming down to purely mercenary ones. Since the Millennials are the largest generation ever, they are ultimately going to spend more than any other generation has. We''re not seeing it fully yet--they''re still young, so they haven''t hit their prime spending years.
Associations Now
FEBRUARY 26, 2015
'PR and marketing strategist Adele Cehrs shares how associations can boost marketing ROI by taking advantage of noteworthy, relevant events, or SPIKEs: “Sudden Points of Interest that Kick-Start Exposure.”. Here at AssociationsNow.com , we cover news for and about associations, including how membership organizations insert themselves into the news and current events.
Association Adviser
FEBRUARY 27, 2015
'Recruiters often say they don’t have the time to write the kind of job posting that will attract the interest of passive, high caliber talent. They simply have too many requirements to fill and too. For more about this topic, click on the headline.
Optimist Consulting
FEBRUARY 26, 2015
'I am a member of the CIM (Chartered Institute of Marketing) and in with my renewal Direct Debit confirmation letter there was a nice A3 poster outlining my benefits. Here are the five reasons why I love it: It focuses on my growth – it can be tempting to position member benefits as services delivered rather than the benefit being delivered to the member.
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Every decision that goes into your learning monetization strategy matters for your organization’s bottom line. Our research has shown a clear correlation between high program maturity (and ROI!) and choosing the right monetization strategy. This eBook contains clear, actionable ways to approach packaging and pricing models that will help your association grow revenue, improve profitability, and drive expansion into new markets.
Velvet Chainsaw
FEBRUARY 26, 2015
'Who are the people that don’t regularly attend conferences? What are the traits of those that devalue the traditional conference experience? It seems that what attracts some people to conferences actually repels others. Some see the traditional conference experience as stale and predictable. They are uninterested in spending $1,500-$2,000 in registration, airfare, lodging and expenses for an average experience.
Associations Now
FEBRUARY 25, 2015
'The author of a new book on membership shares how businesses beyond the association realm are rewarding desired behaviors in new users to get them in the habit of engaging. For at least as long as I’ve been working in associations, and probably longer, people in our profession have been worrying about the imminent “death” of the membership model.
GlowGlobally
FEBRUARY 27, 2015
'This article was written by Maria Tong, senior director, association management and consulting from MCI Beijing office. On October 29, 2014, China released a draft of the National Plan for Health Service System, featuring the country’s goals and priorities on developing the public health framework in the next five years. The plan aims to adjust the layout of the medical and health resources, improve the service ability and the resources use efficiency.
SCD Group
FEBRUARY 22, 2015
'Dissent is good and dangerous. I’ve watched as board members and/or chapters – frustrated with the parent group – lash out and/or pull out when they don’t get their way from the parent organization. Such abuse of power often splits the organization. Sometimes this form of dissent is a power grab. During such dissent, I often wonder who is looking out for members.
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2024 Association Survey Results Report For the 10th year, association professionals across the U.S. and Canada provided a look at the inner workings of their organizations when they replied to GrowthZone’s annual survey. Read the 2024 survey results report to see how your association compares: Top Challenges Retention Rates Non-Renewal Reasons Automatic Renewals Reinstatement Strategies Member Engagement Changes & Strategies Why Members Join Non-Dues Revenue Sources Dues Increases, and more
Velvet Chainsaw
FEBRUARY 25, 2015
'Traditional conference education models have lost their relevance. The process of distributing a call for session and speaker submissions, selecting experts that transmit and dispense information, and packaging it as professional development for the masses is overdone. One-size-fits-all education doesn’t work anymore. We are in the midst of great workplace disruption, brought on by a new generation of workers, an increasing sophisticated public and rapidly changing technology.
Associations Now
FEBRUARY 27, 2015
'You want your conference to be on trend, but there’s something to be said for nostalgia. Could the adage “everything old is new again” apply to your next event? I’ve acquired two “new” things in the past two months that I’m pretty excited about. The first is a record player. (And it’s about time, too, considering I’ve been collecting a fair amount of vinyl the past few years and haven’t had anything to play it on.
Beth Kanter
FEBRUARY 27, 2015
'Two reports have been released on the topic of capacity building: “ Supporting Grantee Capacity: Strengthening Effectiveness Together ,” from GrantCraft, a service of the Foundation Center and “ Strengthening Nonprofit Capacity ” from GEOfunders. This post summarizes gems from both reports. While the reports are guides to funders, if you do work as a capacity builder, you will find some useful insights for your practice.
Achieve
FEBRUARY 24, 2015
What do Millennials want from a museum experience? If you haven’t already, it might be time to ask us. . Museum development officers and marketing professionals are all wondering if members of the Millennial generation (born after 1979) will support museums like our parents did. The American Alliance of Museums (AAM) seems to think we won’t. Although there is very limited data on Millennial attendance each year, AAM’s Trendswatch 2013 report highlights that Millennials have a tendency to give to
Speaker: Andrew Olsen, CFRE - EVP, Fundraising Solutions at DickersonBakker | Kat Landa, CFRE, CSD - SVP, Talent Solutions at DickersonBakker
Across the nonprofit sector, organizations invest heavily in donor retention efforts, yet the struggle of cultivating lasting relationships remains. While attracting new donors is crucial, the lack of repeat donors poses significant financial risks. Through a comprehensive analysis of industry data, experts argue that there is a direct correlation between donor burnout, donor retention, and the talent retention crisis.
Velvet Chainsaw
FEBRUARY 27, 2015
'The challenge you face as a conference organizer or meeting planner is taking on the role of being a ridiculously in charge rock solid leader. Or not! You can decide to be a meetings’ transactional order taker and fulfiller. You may decide that’s all you want to do for the rest of your life. Or you can decide to be a leader. The choice is yours.
Associations Now
FEBRUARY 24, 2015
'Here’s something you can learn from the streaming maestros at Netflix: Cloud computing has the potential to become a major cost-saver for your organization, but if you aren’t maintaining your servers the right way, you might feel the pain of some major hidden costs. I’m clearing my schedule. Cancel my plans on Friday. You may not hear from me for a few days after that.
Beth Kanter
FEBRUARY 26, 2015
'“ The Performance Imperative: A Framework for Social Sector Excellence , the result of a full year of collaborative work by the Leap of Reason Ambassadors Community, a group of nonprofit leaders coalesced and coordinated by the Leap of Reason team (leapofreason.org), makes it debut today. The framework details the seven organizational competencies that can help nonprofits achieve high performance and deliver greater social impact – the holy grail of the social sector.
Plexus Consulting
FEBRUARY 22, 2015
'By Steven M. Worth, President at Plexus Consulting Group, LLC Walking through the souk in Marrakesh, Morocco one day I saw dozens of circles of people sitting on the ground surrounding speakers who were variously sitting or standing while keeping eye contact with their audiences and gesturing vigorously. Some circles were dominated by children who would laugh and squeal at what they heard while other circles were dominated by sober, intent adults.
Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions
💢 Do you find yourself stuck in never-ending review cycles? Are you wondering if your Subject Matter Expert actually got that last review request? Are you having trouble trying to decipher impractical or conflicting feedback? 💢 If any of these scenarios sounds familiar, you may benefit from a crash course on managing SME relationships!
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