Sat.Aug 18, 2012 - Fri.Aug 24, 2012

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Reclaiming Twitter for Conversation

Reid All About it

Something unusual happened to me yesterday. I had a conversation on Twitter. You might be surprised to hear that, after all, I’ve been a Twitter resident for a long time. But somehow the magic between me and Twitter has faded over the years. When I first started using Twitter regularly back in 2008 I spent much more time there, especially after I was laid off in early 2009.

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5 Fresh Links – Biggest Lies, Right Person, Right Amount and more

Wild Apricot

Here are just 5 of the fresh links we've bookmarked on Apricot Jam that offer insight and ideas for non-profits and membership organizations.

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The One Question You Don't Want New Members Asking

YourMembership

Membership Software Association Management Software. Home. Solutions. Associations. Nonprofits + Foundations. Chambers + EDCs. Corporate + Social. Education + Alumni. Advantages. Branding. Control. Add-On Products. Support. Pricing. Company. News + Press. Customers. Technology. Management Team. Partner Programs. Corporate Responsibility. Inside YM. Careers.

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Good Leaders Aren’t Afraid to Ask for Help

Association Leaders

We talk often about the characteristics of good leaders in this blog. We examine them, use real life examples to support them and generally agree on them. We have looked at characteristics like creativity, motivation/inspiration, honesty, integrity, work ethic and more as characteristics many good leaders share. We often think of good leaders as charismatic.

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How to Increase Membership Renewal

Dive deep into essential elements that drive member retention. Learn why members may hesitate to renew. Discover actionable techniques to encourage their return and foster lasting engagement. Uncover reasons members choose not to renew. Learn effective tactics to elevate member engagement and communication. Explore methods to encourage member renewal and active participation in your association Download now to take charge of your membership retention strategy!

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Making Innovation Happen

Thanks For Playing

As you're probably aware, Jeff De Cagna recently conducted a survey on innovation among association CEOs. The results are out, and he's summarized them in a short video: The biggest things that stood out to me were: Association CEOs have a lot of confidence in themselves. They have a lot LESS confidence in their staff members. But they think their staff members have lots of confidence in them.

More Trending

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Be Social. Don't "Do" Social.

YourMembership

Membership Software Association Management Software. Home. Solutions. Associations. Nonprofits + Foundations. Chambers + EDCs. Corporate + Social. Education + Alumni. Advantages. Branding. Control. Add-On Products. Support. Pricing. Company. News + Press. Customers. Technology. Management Team. Partner Programs. Corporate Responsibility. Inside YM. Careers.

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Associations Unorthodox Shift #1: De-emphasize membership

Principled Innovation

Over the next six weeks, I will publish a post on each of the six shifts presented in my new e-book, Associations Unorthodox: Six Really Radical Shifts Toward the Future , created in collaboration with CHIEF. If you have not done so already, I hope you will download the e-book today. Also, please join me on September 26 from 2 pm-3:30 pm EDT for my webinar on the e-book, presented in collaboration with Peach New Media.

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More Thoughts on #ASAE12

Thanks For Playing

The Good: I love what ASAE has done with the volunteer committee structure. First of all, they've forced us to be more efficient by scheduling MUCH shorter committee meetings. Hallelujah! Sitting in a committee meeting for 8 hours is torture that shouldn't be forced on ANYONE. I also like the fact that the committee years now run according to the work the committee does rather than the Annual Meeting schedule.

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Managing Events in Wild Apricot - Webinar Wed. Aug. 22

Wild Apricot

Here's a reminder about our Managing Events in Wild Apricot webinar this Wed. Aug. 22 @ 3:00 PM (Eastern).

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How to Create a Winning Event Marketing Strategy

Events hold the power to create lasting impressions and meaningful connections. They are not only occasions for celebration but also valuable marketing opportunities. Event marketing has become an essential component of successful business strategies, enabling organizations to engage with their target audience and create memorable experiences. However, behind every successful event lies a well-thought-out marketing strategy.

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Reads of the Week: August 24, 2012

Reid All About it

That’s Not the Real Me: How Vanity Sabotages Facebook Advertising by Louie Herr. I find this idea both hilarious and accurate, especially this: “We are actors on a stage. Shakespeare, as ever, proves prescient.” We’re a crafty bunch, showing off our best selves on Facebook, sometimes cool, sometimes not. Recently I’ve posted several photos of backyard wildlife – turtles, spiders, lizards – not sure what I’m telling advertisers and the rest of my Facebook friends with that display.

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Example of a Humanized Culture

Jamie Notter

I am a fan of Netflix. I even stood by them when they tried to spin off the DVD business and pissed everybody off (okay, they didn’t communciate well on that one, but I still like the strategic move). But now I love them even more, because I came across this slideshow about their culture: Culture from Reed Hastings. There’s a lot in there.

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What I'm Reading

Thanks For Playing

Are you familiar with the singularity effect ? It has a huge impact on people's willingness to take action. I'm checking out Associations Unorthodox , Jeff De Cagna's new e-book, and how awesome is it that it's free? Pretty awesome, I think! Harvard Business Review takes on the gift economy, the transaction economy, and their impact on success in social media.

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Online Surveys – Free Resource to Help you Get Started

Wild Apricot

We're launching a new resource in our Membership Knowledge Hub - Getting Started With Online Surveys.

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The Ultimate Guide to Monetizing Customer Learning

Every decision that goes into your learning monetization strategy matters for your organization’s bottom line. Our research has shown a clear correlation between high program maturity (and ROI!) and choosing the right monetization strategy. This eBook contains clear, actionable ways to approach packaging and pricing models that will help your association grow revenue, improve profitability, and drive expansion into new markets.

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Member Engagement Solution #3: Recognize Volunteer Contributions

Eric Lanke

image source I've mentioned previously that I'm leading another innovation effort for WSAE, something we're calling an Innovation Circle. Ours is focused on member engagement, and you can get an overview of what it is and what we're trying to achieve with it here. I've previously posted on some of the member engagement issues people in the Circle are wrestling with.

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Organizational Structure Is Imaginary

Jamie Notter

I received this question via Twitter last night: It’s a good question. Decentralization certainly sounds like a structural issue, and that is a part of it. But I put more of it into culture. In Humanize , decentralization is the cultural part of being Open (Chapter 6). And the reason for this almost startled me when I thought of it: Organizational structure is imaginary.

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Always the Last to Know: Print Friendly

Thanks For Playing

One way to make sure stuff on your website doesn't print oddly is to PDF it. Of course, that has other problems, not least of which that it can really screw with your SEO. You know what's easier? Print Friendly. It's a great utility you can add to your site to allow things that otherwise might print oddly to, well, not. How does it work? Simple! And saves trees!

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What the world needs is more association executives

Golden's Rules for Association

Closing the ASAE annual meeting in Dallas, author Dan Pink argued that, regardless of profession, we are all in sales. But the characteristics, skills and traits he described as essential for success sounded to my ears like precisely the attributes that distinguish effective association leaders, and differentiate us as a profession. Read more in my [.].

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2024 Association Survey Results Report

2024 Association Survey Results Report For the 10th year, association professionals across the U.S. and Canada provided a look at the inner workings of their organizations when they replied to GrowthZone’s annual survey. Read the 2024 survey results report to see how your association compares: Top Challenges Retention Rates Non-Renewal Reasons Automatic Renewals Reinstatement Strategies Member Engagement Changes & Strategies Why Members Join Non-Dues Revenue Sources Dues Increases, and more

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Common Sense that's Not So Common

Idea Architects

Stop worrying if it’s been done “The wish to attempt only what has been proven creates a life of imitation. We may declare we want to be leaders, but we want to be leaders without taking the risk of invention.” —Peter Block Act with authenticity: be you "A good product is not enough; consumers today are also looking for soul -- and soul is one thing you cannot invent.

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Be Intentional

Jamie Notter

I did a session at the ASAE annual meeting last week. I co-presented a “Conversations that Matter” session along with Robert Barnes of Fitness Australia. Robert is an association executive who is actually implementing the ideas from Humanize in a very clear and intentional way. The session was about how systems thinking (that we cover in chapter 6 in Humanize) applies to volunteer models in associations.

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Friday Top 5

Thanks For Playing

Can you believe next week is already the last week of August? The elementary school across the street starts session on MONDAY. Where does the time go? (Oh, right, to getting Spark launched.) If you were paying attention this past week, you could feel the seasons start to slip. The days are noticeably shorter, the sun is less intense, and there was some coolness behind some of the breezes.

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#ASAE12 Wrap

Robert M Barnes

My 5th Annual Meeting as a member of ASAE (American Society of Association Executives) was as memorable for many reasons however it is in keeping with many others that my wrap is kept to just five key takeaways.

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The Retention Ripple Effect: Nonprofit Staff and Donor Dynamics

Speaker: Andrew Olsen, CFRE - EVP, Fundraising Solutions at DickersonBakker | Kat Landa, CFRE, CSD - SVP, Talent Solutions at DickersonBakker

Across the nonprofit sector, organizations invest heavily in donor retention efforts, yet the struggle of cultivating lasting relationships remains. While attracting new donors is crucial, the lack of repeat donors poses significant financial risks. Through a comprehensive analysis of industry data, experts argue that there is a direct correlation between donor burnout, donor retention, and the talent retention crisis.

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Creating an Innovation Pyramid or Portfolio

Idea Architects

In a short essay , professor and innovation thought leader Rosabeth Moss Kanter outlines how every organization needs a portfolio of innovation efforts. She describes a pyramid consisting a solid base of continuous improvements and incremental innovations, a mid-range that is an incubator for new opportunities or projects, and a peak outlining future strategic directions that merit investment and risk.

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The Change Portfolio

Jamie Notter

I’m reading a great book right now: Beyond Performance , by Scott Keller and Colin Price. They are McKinsey consultants and have done tons of survey research with their clients to try uncover some new ways of thinking about organizations. A colleague suggested to me that they came to many of the same conclusions in Humanize , just from a different angle.

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Four Ways Data Mining Is Going To Change Associations

Velvet Chainsaw

Fundamentally, the only competitive advantage one has is customer knowledge. ~ Thomas Karlaris, CEO, Barclays. CEOs are building and investing in analytic muscle more than any other functional area. They want to connect with their customers as individuals and get to know them better. According to a 2012 IBM study of face to face interviews with more than 1,700 CEOs in 64 countries, 73% of CEOs are making substantial investments to draw more meaningful customer insights from available data.

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Membership Marketing from A to Z

Membership Marketing

Here is something that I have wanted to put together for a long time. It is a glossary of membership marketing terms linked to past posts that I have done over the years. I have called it "Membership Marketing from A to Z". As you will note, I still do not have an entry for "X", so feel free to share your ideas. Your feedback will also be appreciated on topics that are important that I have missed.

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SME Relationships: Proven Solutions for Seamless Collaboration and Success

Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions

💢 Do you find yourself stuck in never-ending review cycles? Are you wondering if your Subject Matter Expert actually got that last review request? Are you having trouble trying to decipher impractical or conflicting feedback? 💢 If any of these scenarios sounds familiar, you may benefit from a crash course on managing SME relationships!