Reid All About it
MARCH 24, 2016
“Innovation” is such a buzzword now that I wouldn’t blame association execs for tuning out when they hear it. But I like Jim Carroll’s slant on it: “Innovation is all about adapting to the future.” Now, that’s something we can work with. Jim Carroll is the opening keynote at the digitalNow conference which will take place in less than a month (April 21-23) in Orlando.
Higher Logic
MARCH 22, 2016
Do you want to make customer support fun for your customers? And save money for your company? Communities purpose varies, from growing brand awareness and loyalty to gaining valuable insight into your product. But one area communities are particularly effective in is reducing customer support costs -- Gartner found that communities reduce support costs for companies by 50 percent.
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Wild Apricot
MARCH 22, 2016
You have success with attracting new members, it’s the retaining them bit that needs some work. Wait a minute… you already have some super-members who’re extremely passionate about your organization. They’re loyal and willing. So what’s the problem exactly? Well, do you have a killer onboarding process?
Socious
MARCH 24, 2016
You are competing with dozens of distractions when it comes to capturing the hearts and minds of your customers, and engagement is in everyone’s thoughts because it’s one way to get attention in this plugged-in world. Engaging audiences, especially through online communities, can help get your message across in a noisy environment full of people with short attention spans.
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Dive deep into essential elements that drive member retention. Learn why members may hesitate to renew. Discover actionable techniques to encourage their return and foster lasting engagement. Uncover reasons members choose not to renew. Learn effective tactics to elevate member engagement and communication. Explore methods to encourage member renewal and active participation in your association Download now to take charge of your membership retention strategy!
Reid All About it
MARCH 25, 2016
Many of you have thanked me for putting together this list each week so I’m going to keep doing it. If your organization offers professional development for the association community, please send me the link via email or Twitter. Tue 3/29 at 1:00 p.m. Eastern DT* – Educating Volunteer & Professional Trainers. Your speakers are subject matter experts, but they’re probably not trained in adult learning.
Association Universe brings together the best content for association members and organizers from the widest variety of industry thought leaders.
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Wild Apricot
MARCH 19, 2016
The 4th day of our Membership Growth Online Summit is all about Millennials! Join Sarah Sladek as she talks about how to reach this demographic. How to Turn Millennials into Members You know there’s a lot of opportunity with attracting a younger.
Socious
MARCH 22, 2016
Finding the right partner is essential to any undertaking, whether it be personal or professional. However, while many people understand how important it is to select the right employer, business partner, or significant other, they often fail to put the same weight into finding an online community software vendor.
Reid All About it
MARCH 25, 2016
Many of you have thanked me for putting together this list each week so I’m going to keep doing it. If your organization offers professional development for the association community, please send me the link via email or Twitter. Tue 3/29 at 1:00 p.m. Eastern DT* – Educating Volunteer & Professional Trainers. Your speakers are subject matter experts, but they’re probably not trained in adult learning.
Aaron Wolowiec
MARCH 23, 2016
Math just isn’t my forte. Maybe it’s because I work with words every day or maybe it’s just because I don’t get it. It’s fascinating to me how brains are wired so differently. Take my three children: the boys are math and sciences whizzes and my daughter is a singer and artist. So just what makes us tick? There are millions of resources about cognitive science so it’s easy to suffer from information overload.
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Events hold the power to create lasting impressions and meaningful connections. They are not only occasions for celebration but also valuable marketing opportunities. Event marketing has become an essential component of successful business strategies, enabling organizations to engage with their target audience and create memorable experiences. However, behind every successful event lies a well-thought-out marketing strategy.
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Wild Apricot
MARCH 20, 2016
Attend the Membership Growth Online Summit and earn 6 CAE credits towards your designation, or renewal.
Socious
MARCH 25, 2016
We know you're busy, so try to make your life easier by compiling the best online community management articles from around the web right here on our blog each week. This week, our favorite articles focus on providing our readers with tips for online community management.
Higher Logic
MARCH 23, 2016
Everyone is talking about customer communities these days. But when do you know it’s actually time to bite the bullet and get one? There are tactics for ensuring a new customer community launch is successful , but at the end of the day, if your customers don’t want it, they won’t use it. Rather than launching a community and holding your breath to see if it works -- or not launching a community and potentially missing out -- look at how your current customers interact with you and each other.
Potomac Core
MARCH 22, 2016
Can positive association disruption reverse the fortunes for industry professionals and an organization? In a weak economic growth environment, it’s a daunting task. According to the 2016 PWC U.S. CEO Survey concerns “over volatility and over-regulation are rising.” What’s more, Reuters reported that retail sales slipped in a recent report and fourth quarter U.S. economic growth was only 1%.
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Every decision that goes into your learning monetization strategy matters for your organization’s bottom line. Our research has shown a clear correlation between high program maturity (and ROI!) and choosing the right monetization strategy. This eBook contains clear, actionable ways to approach packaging and pricing models that will help your association grow revenue, improve profitability, and drive expansion into new markets.
Virtual
MARCH 24, 2016
Spring brings so many good things. Spring training for baseball. Better weather here in Boston. And for me, as a financial expert, the fun of tax time. As our clients approach tax time, I typically get questions like, “What’s new with the IRS?” Because in taxes, even something as simple as changing your address can generate the need for some hefty paperwork.
Socious
MARCH 23, 2016
Attending conferences and industry events can be very exciting experiences for customers or members who are looking to network with people in your organization, their peers, and other experts. Live events can deliver a lot of enthusiam for your cause, company, or product. What if you could provide your members with networking opportunities and useful information on the content discussed at the event, long after its ended?
Portage Group
MARCH 21, 2016
You’ve demonstrated a consistent commitment to keep your board and members aware of major trends, risks, and strategic issues that will shape the organization in the coming years. Knowing that there are many new challenges that association executives face today that didn’t exist 15 years ago, The Portage Group and CSAE are looking to gather the brightest stars in your association and the true leaders and have a focused conversation at the Associations 2025 Summit this coming April 19, 2016 in To
Eric Lanke
MARCH 21, 2016
Last week I bragged a little. I said the plan my Board has been working on, the plan to elevate our conversation out of the weeds of programs and activities and into the clear horizon of vision statements and success metrics, was actually starting to work. I had just come off the excitement of a Board meeting and our Annual Conference, and I was giddy with the realization that the Board had spent its time talking about what we wanted to achieve, not how we're going to do it.
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2024 Association Survey Results Report For the 10th year, association professionals across the U.S. and Canada provided a look at the inner workings of their organizations when they replied to GrowthZone’s annual survey. Read the 2024 survey results report to see how your association compares: Top Challenges Retention Rates Non-Renewal Reasons Automatic Renewals Reinstatement Strategies Member Engagement Changes & Strategies Why Members Join Non-Dues Revenue Sources Dues Increases, and more
Association Adviser
MARCH 21, 2016
An association magazine should be the most highly valued tool in an association’s communications toolbox. The sheer complexity of producing a member magazine, however, can prevent us from recognizing. For more about this topic, click on the headline.
Associations Now
MARCH 24, 2016
Research shows that employers can play a role in helping their staff adopt healthful behaviors at the office. It’s officially the first week of spring, which for many means spring cleaning, even at the office. In addition to being an excellent time to organize your desk, sort through your inbox, and shred old documents, now’s a great time to check how “healthy” your office is.
Smooth The Path
MARCH 22, 2016
Think of the things in your life that you buy without questioning it. I’m not talking about the same old dish detergent you always buy. I’m talking about the items, or brands, or services, or consultants or authors, who are so great, so trustworthy, so smart, so right on with what you want and need, you want the very next thing they produce.
SilkStart
MARCH 22, 2016
At SilkStart, it’s an absolute necessity to connect with our customers in a way that is not only reliable, but convenient. Setting up an online conference call is part of every day for me. I grab my laptop and with a couple clicks I’m talking with the entire leadership team of an association. Better yet, I can easily share my screen or collaborate on a document with them – it’s super easy.
Speaker: Andrew Olsen, CFRE - EVP, Fundraising Solutions at DickersonBakker | Kat Landa, CFRE, CSD - SVP, Talent Solutions at DickersonBakker
Across the nonprofit sector, organizations invest heavily in donor retention efforts, yet the struggle of cultivating lasting relationships remains. While attracting new donors is crucial, the lack of repeat donors poses significant financial risks. Through a comprehensive analysis of industry data, experts argue that there is a direct correlation between donor burnout, donor retention, and the talent retention crisis.
Association Adviser
MARCH 23, 2016
Once you have a good understanding of some of the main components of a member magazine’s content strategy, you're ready to move on to marketing and promotion. If you’re going to have a great. For more about this topic, click on the headline.
Associations Now
MARCH 21, 2016
The American Pet Products Association says an increase in “pet humanization” is helping to drive record growth in the industry, even as other segments, such as sales of live animals, stumble. Americans love spoiling their pets. Pets need beds and cages, water and food bowls, and, of course, toys. The essentials—food and veterinary care expenses—continue throughout a pet’s life.
Smooth The Path
MARCH 20, 2016
As the voice of our profession or industry we have the opportunity to set the tone in our profession or industry. Others set the tone for us all the time. Consider the retailer that makes money from low dollar high volume transactions. The music is fast to speed you up. The lights are bright and the colors are bright. Don’t linger here says your subconscious, get in and get out.
SCD Group
MARCH 25, 2016
The American Agricultural Editors’ Association (AAEA) announces the opening of an executive search seeking a new management team to assume management of the association effective August 1, 2016. AAEA has retained me conduct the search to replace Den Gardner of Gardner & Gardner Communications, who is retiring and has resigned the account on behalf of his firm.
Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions
💢 Do you find yourself stuck in never-ending review cycles? Are you wondering if your Subject Matter Expert actually got that last review request? Are you having trouble trying to decipher impractical or conflicting feedback? 💢 If any of these scenarios sounds familiar, you may benefit from a crash course on managing SME relationships!
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