Sat.Oct 25, 2014 - Fri.Oct 31, 2014

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How Do I Know What to Charge?

Spark Consulting

'One of the hardest things to do in creating a product or service is to set the price – too high, no one will buy because it’s too expensive; too low, no one will buy because they think what you’re offering isn’t valuable. So how do you determine your pricing strategy? Determine whether this is something that can be a “loss leader” or whether it needs to break even or turn a profit.

Discount 260
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Moving Beyond Your “Hard Core” Volunteers

Wild Apricot

'Do you have a small group of volunteers that you rely on at your organization? Here are thoughts on recruiting and motivating volunteers from our Small Membership Advisory Community.

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Technology truths for meetings and events

Aaron Wolowiec

'I’ve admitted it before, and I’ll do it again: I’m a social media and technology addict. So when I’m choosing conferences to attend, I look for technology use. Is there a hashtag? Will speakers engage with participants in real time – or afterward – via social media? If something comes up, will the organizer provide content virtually? Also, is there an app that can help me plan where to eat, where to stay and sights to see?

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Volunteer Tricks & Treats

Mariner

'Halloween can happen any day of the year for some volunteers and for a few it maybe be like living through Ground Hog Day. Oh the tricks we play on volunteers. let''s shift to treating!

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How to Increase Membership Renewal

Dive deep into essential elements that drive member retention. Learn why members may hesitate to renew. Discover actionable techniques to encourage their return and foster lasting engagement. Uncover reasons members choose not to renew. Learn effective tactics to elevate member engagement and communication. Explore methods to encourage member renewal and active participation in your association Download now to take charge of your membership retention strategy!

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Busting Through Obstacles and Getting Unstuck. Your Questions Answered

YourMembership

Last week we held our monthly thought leadership webinar titled Breakthrough: A Sure-Fire Process for Busting Through Obstacles and Getting Unstuck , with Mary Byers, CAE, noted speaker, consultant and author of Race for Relevance: 5 Radical Changes for Associations and Road to Relevance: 5 Challenges for Competitive Associations , two of the most talked about association management books in the past five years.

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Yes. Really. Nights and Weekends.

Eric Lanke

'image source I teased this last week when I mentioned that I spent a portion of my weekend reviewing proposals for ASAE''s Innovation Grant Program. It''s one of my volunteer activities, I said, and.like a lot of those functions, I had to find time away from my professional responsibilities in order to get them done. That might be a future blog post--as I''m convinced that many association staff don''t comprehend that the work their volunteers do for their associations is done at night and on w

Committee 139
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1 Way To Change the Volunteer Model

Mariner

'I spoke with KiKi L’Italien about association volunteer models for Aptify’s Association Mavens Series. She asked the question “what can a volunteer in the system do to change the system?” The answer: plenty.

System 156
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Innovation for Association Executives

Association Navigator

'I’m thinking about innovation in the context of managing associations and non-profit enterprises. Innovation is a corporate buzz word, but it’s also a fundamental element in any successful and growing organization. This summer I discovered a book about innovation strategy for corporate product launches and I can’t stop thinking about applying these concepts to associations.

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Software News October 2014 – Support Solutions

Wild Apricot

'In this edition of Software News, we offer an update on challenges we''ve been facing and solutions for improved customer support.

Software 222
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How to Create a Winning Event Marketing Strategy

Events hold the power to create lasting impressions and meaningful connections. They are not only occasions for celebration but also valuable marketing opportunities. Event marketing has become an essential component of successful business strategies, enabling organizations to engage with their target audience and create memorable experiences. However, behind every successful event lies a well-thought-out marketing strategy.

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5 reasons why I love APM’s board elections communications

Optimist Consulting

'I recently read on PARN’s LinkedIn Group that research they’d carried out had discovered that the average membership turnout for board elections was only 11.3%. What this depressingly-low figure highlights is the importance of putting effort into encouraging engagement in an election process. In light of PARN’s findings I was interested to see the approach of the Association for Project Management (APM) ahead of their upcoming board elections.

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How to Make Firing People Easier

Jamie Notter

'Note that the title says “easier,” not “easy.” It’s rarely easy to fire people. In most cases the person that needs to go is a good person, and probably does a decent job–just not the job you need right now in this particular context. And most of us don’t feel good about letting people go, because we know they need income to feed themselves and their families, so it feels like our actions could, in theory, put their lives at risk.

How To 118
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Right from the Start: Setting a Dues Structure That Works

Virtual

'You only get one chance to make a first impression. This isn’t just for people, it’s for organizations as well. And that’s why it’s so critical to set your dues at the correct level right out of the box. In my mind, there are three things to think about in setting dues levels. First, consider what you’re trying to accomplish.

Examples 118
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MOOC as Promotion: Brewers Association Launches Beer Course

Associations Now

'In an effort to draw attention to beer’s culinary role, the Brewers Association announced a five-day course on how to best pair the popular beverage with food. The first four days of the course are open to the public. Who doesn’t want to learn more about beer? The Brewers Association, in an effort to make room for a few craft brews in the culinary arena, has launched a five-day CraftBeer.com Beer & Food Course, a massive open online course (MOOC) that offers lessons on how to be

Mooc 87
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The Ultimate Guide to Monetizing Customer Learning

Every decision that goes into your learning monetization strategy matters for your organization’s bottom line. Our research has shown a clear correlation between high program maturity (and ROI!) and choosing the right monetization strategy. This eBook contains clear, actionable ways to approach packaging and pricing models that will help your association grow revenue, improve profitability, and drive expansion into new markets.

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6 steps to creating your member value proposition (MVP)

Optimist Consulting

'I was delighted to be asked to lead a workshop on member value at PARN’s (Professional Associations Research Network) Communications Special Interest Group meeting this week. One of the things I focused on was member value proposition (MVP). MVP is an update to the old ‘mission statement’, which typically focused on what the organisation delivered (or aimed to deliver, at least) as opposed to what members actually valued or wanted.

Course 116
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Post-Conference Debrief Tips To Improve The Conference Experience

Velvet Chainsaw

'The closing keynote was a big hit. Attendees head home. Your team has worked tirelessly for weeks. And they delivered beyond your expectations. You would love to get packed quickly. You know everyone on your teams deserves some time off now. Gathering The Team For One Final Meeting You think, “If I can just gather the troops one last time to quickly capture feedback while it’s still fresh in their minds, it would be great.” Then that full-scale debrief you do a couple weeks la

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Asking the right questions key association success

SCD Group

'Earlier this year an association executive called to ask for my help in developing a member discovery project to help the association develop strategies for impending generational changes in its membership. While I frequently speak on generational differences and/or refer association executives to the work of Sarah Sladek , this question suggests the association needs to focus on what it is asking and who it is asking.

Sample 62
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Do Members Join for Your Mission?

Associations Now

'The success of mission-driven companies like Chipotle show how associations can transform their missions from mere marketing slogans into membership drivers. Let’s just answer that question in the headline right away: No, your members (at least the vast majority of them) don’t join to support your association’s mission. But, if you’re doing it right, they might join because of your mission.

Denver 85
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2024 Association Survey Results Report

2024 Association Survey Results Report For the 10th year, association professionals across the U.S. and Canada provided a look at the inner workings of their organizations when they replied to GrowthZone’s annual survey. Read the 2024 survey results report to see how your association compares: Top Challenges Retention Rates Non-Renewal Reasons Automatic Renewals Reinstatement Strategies Member Engagement Changes & Strategies Why Members Join Non-Dues Revenue Sources Dues Increases, and more

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How #GivingTuesday Can Help Your Nonprofit Reach PhilanthroKids or Generation Z Donors

Beth Kanter

'I’ve been a huge fan of GivingTuesday since I first heard about it back in September, 2012 during a conference at Stanford. I’m pleased to see that some of the skepticism and complaints have now morphed in to more capacity builders providing tips for nonprofits to take advantage of this national day of giving. Giving Days organized by local communities are being adopted by many more communities than ever before and a stronger understanding how these efforts can help build the capac

Mooc 58
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Fostering Planned Serendipity At Conferences

Velvet Chainsaw

'Some people call it luck. Others call it fate. Whatever we call it, serendipity is a wonderful thing. We’ve all experienced it at a conference. That happy accident or surprising discovery when you sit next to someone at a session who deals with the same work challenges as you. This new serendipitous connection introduces you to other like-minded participants and before you know it, you’re meeting up for dinner.

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Replicating Association Success

SCD Group

'Is your association still looking for the silver bullet? Over the years, I’ve watched many associations constantly changing their programs and services. on a continuous search for the “silver bullet.” Makes me think of a Seth Godin quote: “Highlighting what''s working helps you make that happen more often.” Godin’s advice parallels research that Chip and Dan Heath share in their book Switch : They found that “finding the bright spots” and replicating them helps lead to change.

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Meeting Planners’ Worst Nightmares

Associations Now

'What if your bad dreams or worst-case scenarios actually happened? In the spirit of today’s ghoulish holiday, a few members of ASAE’s meetings community share the nightmares they have lived through. I’m sure you know the feeling you have when you just wake up from a nightmare—your heart is racing, your palms are sweaty. And sometimes the nature of those bad dreams is job-related.

Dallas 83
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The Retention Ripple Effect: Nonprofit Staff and Donor Dynamics

Speaker: Andrew Olsen, CFRE - EVP, Fundraising Solutions at DickersonBakker | Kat Landa, CFRE, CSD - SVP, Talent Solutions at DickersonBakker

Across the nonprofit sector, organizations invest heavily in donor retention efforts, yet the struggle of cultivating lasting relationships remains. While attracting new donors is crucial, the lack of repeat donors poses significant financial risks. Through a comprehensive analysis of industry data, experts argue that there is a direct correlation between donor burnout, donor retention, and the talent retention crisis.

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Two Tricks & One Treat From Leadership Solutions Intl.

Holly Duckworth

'Two Tricks and One Treat for Halloween in the Boardroom: It’s Halloween in the US and that means the annual bring out your inner child, gather up your friends and create your own sugar harvest. It also means haunted houses, ghosts and gremlins. Is your boardroom a haunted house in disguise? Do you want it to be the house every leader wants to trick-or treat because you have the coolest pumpkins and the best candy?

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Ten Industrial-Strength Awesome Trends Poised To Disrupt Your Conference Education Part 1

Velvet Chainsaw

'They are unusually strong and potent. They are more durable than your current conference education strategies. And they are highly-concentrated ready to improve your attendees’ learning ROI. That is assuming that you are open to understanding, adopting and applying them. The choice is yours. Your challenge, should you choose to accept it, is convincing your superiors and your conference volunteer team that now is the time to invest in them.

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Taking Time Off Benefits You and Others

SCD Group

'“If only we’d stop trying to be happy, we’d have a pretty good time.” Edith Wharton I mostly took the weekend off. which puts me behind in my writing. But, it was worth it! It started Saturday morning when my wife and I volunteered to help the Children’s Network of Southwest Florida 5K walk here at Pelican Preserve. nearly 500 people participated. It was a fund-raiser for child abuse and foster children.

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Report: More Cities Restricting Homeless Food-Sharing Programs

Associations Now

'Increasingly, cities around the country are restricting where and how charitable groups can distribute food to the homeless. The National Coalition for the Homeless is fighting that trend and offering alternative solutions. Imagine what it would be like if the mission of your organization were threatened by laws and regulations that made it difficult for you to do your job.

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SME Relationships: Proven Solutions for Seamless Collaboration and Success

Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions

💢 Do you find yourself stuck in never-ending review cycles? Are you wondering if your Subject Matter Expert actually got that last review request? Are you having trouble trying to decipher impractical or conflicting feedback? 💢 If any of these scenarios sounds familiar, you may benefit from a crash course on managing SME relationships!