Sat.Jun 13, 2015 - Fri.Jun 19, 2015

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Version 5.4 Released: Includes WordPress Integration

Wild Apricot

We’re glad to announce our latest release! Version 5.4 includes WordPress integration and enhancements to our API and text formatting options. Plus a brand new mobile-friendly theme!

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Association Bored Meetings

Potomac Core

Association Bored Meetings. Are your board members laser focused on their mobile devices during board meetings? Is there a sense of restlessness at your executive committee and full board meetings? Odds are high that your board members are either preoccupied with business challenges or just plain bored with discussions on Association strategies. One way or another, they might be tuning out and if they are, your board meetings might be perceived as association “bored” meetings.

eBook 136
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Member Engagement: It’s Not About You (Guest Post)

Jamie Notter

The following is a guest post from Anna Caraveli and Elizabeth Engel, CAE, who have also written a very nice White Paper on engagement (link at the end). Think about a time when you were deeply engaged, when something or someone touched a nerve, and resonated with what truly matters to you or with what you are trying to accomplish in the world. It could be a relationship, a volunteer activity, a community, an idea, an experience, a hobby.

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A Mission is Short and to the Point

Eric Lanke

Two weeks ago I provided an example of a Strategy Agenda, a new term I've introduced in my association to represent the essential work product of our Board of Directors. Comprised of four distinct elements, each one nesting in the one that precedes it, our Strategy Agenda describes what we want to achieve and how we will measure our success in achieving it.

Strategy 109
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How to Increase Membership Renewal

Dive deep into essential elements that drive member retention. Learn why members may hesitate to renew. Discover actionable techniques to encourage their return and foster lasting engagement. Uncover reasons members choose not to renew. Learn effective tactics to elevate member engagement and communication. Explore methods to encourage member renewal and active participation in your association Download now to take charge of your membership retention strategy!

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Wes Trochlil’s Top 5 Tips on Effective Database Management

Wild Apricot

Database expert and consultant, Wes Trochlil, gives us a quick run-down of his top 5 database management tips and speaks about his upcoming Wild Apricot Free Expert Webinar.

Tips 243

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Content Counts When It Comes to Email, New Study Shows

Associations Now

A couple of recent surveys on email marketing reveal some important stats and trends, including the importance of quality email content. Despite the popularity of social media, email is still going strong as a marketing tool. Almost three-quarters of marketers reported email marketing is core to their business, and roughly the same amount believe email either does or will produce a return on investment in the future, according to the “2015 State of Marketing Report” from Salesforce Marketing Clo

Content 87
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Resisting the Instinct to Try to Overcome Resistance

Idea Architects

How do you overcome resistance to change? No matter the audience, the profession, or the industry, this has been one of the most common questions I've encountered this year. Resources that offer insight are abundant. My sampling of them find that they tend to focus on how to overcome objections or conquer the resistance. Anecdotally most, but not all, seem to frame the issue as a win-lose proposition and offer counsel on how to ensure your proposed changes win against those who oppose it.

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15 Disruptive Conference Realities You Need To Adopt Now [PPT]

Velvet Chainsaw

Healthy conferences change. They adapt to new contexts, society trends and business shifts. Those that don’t change become stale, stagnate and stuck in a rut. Here are 15 disruptive conference realities that you should adopt before they are forced upon you. 15 Seismic Conference & Attendance Predictions from Jeff Hurt Read More Read more about these 15 disruptive realities and predictions: 15 Predictions About Future Conferences And Shifting Attendance Part 1 Seismic Conference And Att

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Kids Skate Free: Association-Managed Cause Marketing Campaign

SCD Group

I love the strategic thinking behind Kids Skate Free! Kids Skate Free represents a great example of a locally-initiated, association-managed cause marketing campaign that benefits a struggling industry. It demonstrates how associations can use cause marketing to enhance their members while benefitting a cause. And, with another generation (“Gen Z”) emerging, what better way to introduce your member businesses to millions of potential new customers.

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How to Create a Winning Event Marketing Strategy

Events hold the power to create lasting impressions and meaningful connections. They are not only occasions for celebration but also valuable marketing opportunities. Event marketing has become an essential component of successful business strategies, enabling organizations to engage with their target audience and create memorable experiences. However, behind every successful event lies a well-thought-out marketing strategy.

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Is Your Association Ready When You Leave?

Associations Now

Some associations avoid talking about succession planning for fear the CEO might take it personally. But it’s an increasingly important—and strategic—conversation to have. Why are boards so afraid to talk about the future? Boards can do a fine job at steering their organizations, but even if they’ve successfully put together a strategic plan, they largely avoid the difficult question of thinking about what they’ll do when the staff leader departs.

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Pros and Cons of Periscope for Associations

Mizz Information

I just returned from Association Media & Publishing’s Annual Conference , which was awesome. I learned a ton, met some great new people and enjoyed being back in the association media community. I was also lucky to hang out with cool friends like Monica Bussolati , who thought we should experiment with Meerkat and Periscope to livestream parts of the conference.

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Getting Leadership Buy-in For Your Conference Upgrades

Velvet Chainsaw

Your conference planning team has bought in to the idea that their traditional conference model needs to change. They’ve even agreed to some of the unique changes that should happen. Now you have to convince your leadership including the C-Suite, possibly the Board of Directors, and others, that these changes are the right move to make. So where do you start?

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Future of Social: Gen Z

Beth Kanter

I’m thrilled to be spending a few days in London where I am keynoting The Future of Social conference hosted by Social Misfits Media. I’ll be talking about Gen Z donors and why nonprofits need to engage them in their fundraising and programs. If you want to learn more about what I’ll be talking about, read this interview in the Guardian. This post includes my slides and summary of the main points I will be making as well as links to resources.

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The Ultimate Guide to Monetizing Customer Learning

Every decision that goes into your learning monetization strategy matters for your organization’s bottom line. Our research has shown a clear correlation between high program maturity (and ROI!) and choosing the right monetization strategy. This eBook contains clear, actionable ways to approach packaging and pricing models that will help your association grow revenue, improve profitability, and drive expansion into new markets.

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Women Still Subject to Biased Assumptions About Work and Family, Study Finds

Associations Now

Research shows that mothers are still judged more harshly than fathers as they try to juggle work and family responsibilities. Star Jones, president of the National Association of Professional Women, shares her thoughts on the double standard and advice for overcoming it. The work-life balancing act is a difficult one to manage— this we already know.

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It Feels Like the First Time

Association 141+

Butterflies in the stomach, wondering who you are going to sit next to when you don’t know anyone, if you are going to eat every meal alone as it seems like everyone else has at least a million people they know, imagining what it is going to be like to go up to total strangers, introduce yourself and play networking roulette as you try to make new connections.

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Opportunities in the Face of Declining Membership

Plexus Consulting

How to Survive While Dealing with Industry Consolidation By Steven M. Worth, President at Plexus Consulting Group, LLC Like the animated cartoon figures that keep on running on thin air over and past a cliff, until they suddenly realize there is no longer any ground underneath them, assns often continue functioning in a "business as usual" mode until they realize their traditional membership support is not coming back.

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Is it time for an event sponsorships makeover?

Aaron Wolowiec

Tara Ericson, group vice president at Naylor Association Solutions. This month’s guest blog post is by Tara Ericson, group vice president for Naylor Association Solutions , where she oversees group publishers and specialized industry market teams. It was originally published on Association Adviser. Do you have a three-tiered (platinum, gold, silver) event sponsorship offering?

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2024 Association Survey Results Report

2024 Association Survey Results Report For the 10th year, association professionals across the U.S. and Canada provided a look at the inner workings of their organizations when they replied to GrowthZone’s annual survey. Read the 2024 survey results report to see how your association compares: Top Challenges Retention Rates Non-Renewal Reasons Automatic Renewals Reinstatement Strategies Member Engagement Changes & Strategies Why Members Join Non-Dues Revenue Sources Dues Increases, and more

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Guess That Association Acronym!

Associations Now

There’s an association for everything—and there’s an acronym for every association. You certainly know your own association’s shorthand name, and you may know the acronyms for other organizations in your field, but how much do you know about the larger association ecosystem? Test your association acronym prowess! Take the quiz below and see how many acronyms you can match with the correct organization.

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Flying Buttress

Virtual

So many of the great churches of Europe are supported by massive flying buttresses. Not much to look at themselves, they support objects of great beauty and intricacy. That’s how I think of Virtual. We support objects of extraordinary achievement. Two new groups we’ve started working with are particularly intriguing. The first is 3MF. This will be the first truly end to end single file format for 3D printing.

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Training Board Members As Brand Champions on Social and Beyond

Beth Kanter

Note from Beth: Last month, I facilitated a workshop for the Knight Digital Media Learning Seminar in Miami on “Leading on Social Media.” It was an interactive workshop and the content was on how to leverage senior leaders, board, and staff as champions on social channels. Rachel Calderon, Marketing and Communications Manager, Central Florida Foundation was a workshop participant and after the workshop we brainstormed a design for training her board members to be champions.

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Auto-Renewal and Monthly Payments: The Perfect Mix?

Associations Now

Automatic dues renewal is a trendy option for associations. I’ve had my doubts, but I’m seeing the light in the form of monthly membership dues. Maybe it’s because more and more of the bills I pay these days are electronic and automatic. I even started using Apple Pay recently so I don’t have to take my credit cards out. Or maybe it’s because the topic just keeps coming up in the association community, in articles , discussion forums , and in-person events.

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The Retention Ripple Effect: Nonprofit Staff and Donor Dynamics

Speaker: Andrew Olsen, CFRE - EVP, Fundraising Solutions at DickersonBakker | Kat Landa, CFRE, CSD - SVP, Talent Solutions at DickersonBakker

Across the nonprofit sector, organizations invest heavily in donor retention efforts, yet the struggle of cultivating lasting relationships remains. While attracting new donors is crucial, the lack of repeat donors poses significant financial risks. Through a comprehensive analysis of industry data, experts argue that there is a direct correlation between donor burnout, donor retention, and the talent retention crisis.

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The Paleontological Society Takes a Bite out of Jurassic World

Associations Now

Dino Coverage The odds that we’ll see a real-life Jurassic World theme park in our lifetime is somewhere between zero and nil. But the film’s massive success has led to endless media attention of every possible angle, including this Business Insider piece in which an insurance broker explains how Jurassic World would get coverage. Drawing on his knowledge of insurance plans at zoos, Mitchel Kalmanson, president of Lester Kalmanson Insurance Agency, Inc., said, “If we’re dealing with dinosa

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When Love Hurts: AARP Cracks Down on Romance Scams

Associations Now

The association is asking online dating sites to help better protect their users from internet fraud by doing more to detect romance scammers. It wasn’t that long ago that AARP entered into the dating game when it launched a free Dating Boot Camp to help its members find love. Criminals search dating websites, chat rooms, and social media websites for personally identifiable information, and use well-rehearsed scripts to attract potential victims.

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This Calls for a Celebration: Milestones at Meetings

Associations Now

There’s no better time to celebrate one of your association’s milestones—say its 50th or 100th anniversary—than at a conference. You already have the guests, so why not bring the party? There’s a lot of celebrating in June for my family and friends. A quick count adds up to six birthdays, two anniversaries, and at least one graduation. And as I get ready to head out of town this weekend to celebrate two of those birthdays (and Father’s Day), I started thinking about how associations mark their o

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AMA Report Calls for Age-Based Competency Testing for Doctors

Associations Now

With an aging workforce, there’s concern among doctors that the quality of patient care provided by senior practitioners may decline. The American Medical Association has agreed to lead the effort to evaluate older physicians. Like many others, the medical profession is graying. Acknowledging the possibility that patient care could be affected as doctors get older, the American Medical Association last week adopted a plan to evaluate senior healthcare providers’ on-the-job effectiveness.

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SME Relationships: Proven Solutions for Seamless Collaboration and Success

Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions

💢 Do you find yourself stuck in never-ending review cycles? Are you wondering if your Subject Matter Expert actually got that last review request? Are you having trouble trying to decipher impractical or conflicting feedback? 💢 If any of these scenarios sounds familiar, you may benefit from a crash course on managing SME relationships!