Sat.Jul 30, 2022 - Fri.Aug 05, 2022

Building a Future-Proofing Strategy – How to Diversify Your Non-Dues Revenue Part 2

Association Adviser

Byline: David Freeman & David Butler Building a Future-Proofing Strategy – How to Diversify Your Non-Dues Revenue Part 2 We can’t predict the future, but we can prepare for it. Future-proofing helps to ensure that your association continues long after major disruptions.

Ask Me Anything: 10 Answers to Your Questions About Membership Recruitment and Development

Moery Company

Membership development encompasses three important areas of focus that span the entire membership lifecycle, from membership recruitment to onboarding and to retention. If you want all of these areas in the membership lifecycle to grow, it starts with a strong membership recruitment strategy.

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Five tips to leverage grant writing at your association

Nimble AMS

If you’re not already leveraging grant writing at your association, it might be time for you to begin. According to Candid’s official grant reporting data, there are approximately three million grants worth over $180 billion in available funds.

5: 10 Tips for Creating an Effective Marketing Piece

Spark Consulting

We’re at the midpoint of the Top 10 All-Time Spark blog posts, with #5: 10 Tips for Creating an Effective Marketing Piece.

Here's How to Write an Effective New-Member Welcome Email

Welcome emails have an incredibly high open rate (50-60%). Read here to learn tips for taking full advantage of your valuable, one-time opportunity to reach new members.

Organizing Your Volunteer Committees with Your Members

Association Adviser

Accomplishing goals in an association can sometimes be easily done with the help of a strong volunteer structure.

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Seeking a Hybrid Conference Steady State? Here’s a Framework

Velvet Chainsaw

With live conferences’ comeback, event organizers need to make complex decisions about how to incorporate digital product extensions into their business model.

GrowthZone Congratulates 2022 ACCE Communication Award of Excellence Winners

GrowthZone

According to the ACCE website, ACCE’s Awards for Communications Excellence program is designed to showcase the top communications and marketing work of chambers of commerce and similar organizations. Several thousand award entries were submitted to the competition, which is now in its 37th year.

Is Free Harmful for Your Pricing Strategy?

Smooth The Path

There is a brawl going on in the professional-speaking community. Maybe brawl is too strong of a word – how about a point of contention?). On one side, some professional speakers believe that you should never, ever under any circumstance, not in a hundred-million years, ever give a speech away.

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Make Sure You’re Doing Culture Change Management Right

PROPEL

More and more leaders are becoming very intentional about culture, and we LOVE that. They are not settling for generic core values—they are defining specific pillars that define their culture, which are rooted in clear behavior expectations.

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How to Get Young Professionals to Engage In Your Association

GrowthZone’s guide, The Power of Young Professionals, tackles the challenges of engaging, recruiting, and retaining Gen Z and Millennial members, including: • Why they do or don’t join. • Communication strategies. • Myths and facts

Rebuild trust: How communities can bring neighbors back together again

Ungrated

For more than two years, the COVID-19 pandemic has disrupted every part of our lives. Our society and communities have sustained great damage from multiple ruptures of the social fabric. It’s time for community associations to rebuild trust and bring neighbors back together again.

The Role of Human Error in Association Data Security

Multiview

Today, we’re seeing associations gather more and more data for their organization and members. And as many are moving to a cloud-based platform to house this data, we need to make sure we know how to manage and protect our data.

How Using a Tech Stack Gives Associations with a Small Staff the Upper Hand

ReviewAMS

What is a tech stack? A tech stack (technology stack) is a set of applications and software that work cohesively in both internal and consumer-facing computerized operations.

Professional Development’s Role in Membership Is Growing, per the 2022 MGI Report

WBT Systems

Combine uncertainty about the economy with post-pandemic reflections on how we value and spend our time and money, and you have the conditions for membership recruitment and retention challenges. But one thing is

How to Sell Your Board on Better Technology

Use this helpful blueprint when you need to convince your board to invest in better software. It includes talking points and tips for your presentation, including quantifying ROI, outlining indirect benefits, and selling the potential of the purchase.

Can You Hear Me? Effective Practices in Communicating with Chapter Leaders

Mariner Management

Good old-fashioned communication is one of the best ways to build successful relationships with your chapters. Communication is a two-way street, but not everyone communicates in the same way. Have you ever been frustrated by the lack of transparency between you and your chapters?

Training and testing

Effective Database

Training and testing I've written before that the best form of training follows this process: Tell them what you're going to do, tell them what you're doing, tell them what you did. When working with your software company to report bugs or other issues, you should follow a similar process: Tell them what you were … Training and testing Read More » Wes's Wednesday Wisdom

Association Brain Food: 8.5.22

Reid All About it

The weekly list of free educational events and resources for the association community…. Event data ROI.

Succeed at the Speed of Business with the Right AMS

AssociationTrends

As technology redesigns business, business continues to drive digital innovation at warp speed. The current state-of-the-art quickly gives way to new approaches in software, hardware, and market perspectives. A decade ago, associations had one solution for a myriad of membership activities.

How to Select an Association Credit Card Processing Company

Right now, every penny counts. It’s an ideal time to check if your association’s credit card processing provider is offering competitive terms. However, there are many important factors to consider if when researching options.

Now Available: 2022 Membership Marketing Benchmarking Report

Membership Marketing

Here are some of our top findings on what drives membership growth from the 2022 Membership Marketing Benchmarking Report. You can download the full report detailing these and other activities that correlate with membership growth.

Crash Course for Successful CME Administration

AMR Management Services

Many associations prioritize providing a great member experience first and foremost, at times allowing administrative challenges to fall to the wayside. However, when it comes to

Associations Trends Talk Blog – When Should You Increase Membership Dues??

Ewald Consulting

Pricing your membership dues is a delicate balancing act. You have expenses, you want to keep your value up, and you want to keep your members. David Ewald recently sat down with pricing expert Ben Malakoff to discuss pricing strategy for associations including when to increase dues, by how much, and how we can change pricing models to be more forward-thinking. Ewald’s biggest takeaways from Ben Malakoff: It is time to increase your dues.

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Developing a Site Visit Itinerary

Aaron Wolowiec

With sky high flight prices, travel delays, and lost luggage, it’s more important than ever to ensure every site visit is productive, efficient, and flexible. Here are 5 steps to guarantee that you are crafting a worthwhile itinerary for your group

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The Ultimate Guide to Amazing Association Websites

Your association’s website needs to engage members AND deliver a great user experience so everyone who visits it leaves with a positive impression. But how? Get the free guide to optimizing your website “under-the-hood” (great for "non-techy" people).