Sat.May 12, 2018 - Fri.May 18, 2018

How to Choose Your Membership Levels Properly

Wild Apricot Blog

I surveyed over 50 membership sites to see what types of Membership Levels were most common. In this post I cover the four most common membership level tiers and show you examples from real organizations. membership-levels

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Study Suggests Networking Events do not Work

Smooth The Path

Networking events can be awkward for some of us. Also, it takes a lot of luck to meet folks who know something about the problem we are trying to solve at a networking event. These two reasons explain some of why receptions and other networking events don’t meet our member’s needs.

Part 2: Straightforward Association Blogging Strategies


See how to continue your journey to improve your association blogging techniques. Take some time to learn how to craft the actual article. It doesn’t need to be overwhelming.

JP Moery’s Association Playbook – Episode 138: Three Precarious Assumptions Made in Association Sales - Moery Company

Moery Company

We often make “assumptions” in the membership and sponsorship sales game, says Host JP Moery and warns, “Don’t make this mistake – ever, as the assumptive narrative has proven to be a dangerous one over and over.”


Three reasons you may need an instructional designer

Aaron Wolowiec

The need for instructional designers is growing as associations look to improve human performance in a world that is continually changing and demanding new skillsets from working professionals


Who Should Own Your Online Community?

Higher Logic

Every business project needs an owner. Someone who will work with colleagues and stakeholders to develop goals and a strategy, then implement that strategy. Often these owners aren’t just single people. They’re entire teams or departments. That’s the way it is with online communities.

Adopting the Point of View of Your Members

Eric Lanke

Kudos to Amanda Kaiser and her Smooth the Path blog for her post, " Our Point of View is Not Our Members’ Point of View." In it, she reminds all of us association staff that what we think about the value of our membership benefits is often not what our members think of it.

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Gardian of the Month: Jennifer Amin

Aaron Wolowiec

The Gardian of the Month is Jennifer Amin, director of marketing and membership for AORE and Event Garde

An AMS search: 4 questions to ask your potential provider.

YourMembership Blog

Whether you’re investing in an association management software (AMS) system for the first time or replacing your existing AMS, it’s one of the largest purchases your association ever makes. Of course, there are basic must-ask questions around budget, features and timelines. But, these are not the only important questions you want to ask your potential. The post An AMS search: 4 questions to ask your potential provider. appeared first on YourMembership.

Top 10 Most Popular Membership Management Softwares

Wild Apricot Blog

Ever year Capterra (a software review website) publishes their Top 20 Most Popular Membership Management Software list — analyzing criteria like customers, members, and reviews — to help organizations decide which option might be best for them.

3 Reasons Why the Big Red “M” is Sponsoring an IndyCar - Moery Company

Moery Company

Since announcing our IndyCar sponsorship two weeks ago, we’ve been getting unprecedented activity on social, and record hits on our website over the news. If you haven’t heard, we’re sponsoring Dale Coyne Racing with Vasser-Sullivan as an official partner of the No.

If You Want Change, You Have to DO Something

Jamie Notter

I’m working with several clients right now on the “Playbook” stage of our culture consulting work.

4 Ways to Increase Non-Dues Revenue

Web Courseworks Associations

Do you currently manage an eLearning department at an association? Are your education programs bringing in value for the organization and for your members? Or do you need assistance generating non-dues revenue from your education offerings?

Are you still committing these social media fails?


This is an excerpt from The Top 5 Social Media Fails You’re Still Committing (and how to #win instead!) on the Wild Apricot blog. Head over there to read the full article! Everyday I see nonprofits doing social media wrong. Some are even hurting their reputations from repeated mistakes.

The Most Ignored Association Growth Opportunity - Moery Company

Moery Company

Sponsorship sales is the hottest growth opportunity for associations today, and organizations continue to miss the boat. Let me explain why and what your next steps should be to revamp your program.

The Top 7 SEO Tips for Nonprofits Who Want to Rank #1

Wild Apricot Blog

If you'd like to increase the traffic to your website, these 7 nonprofit seo tips will help your pages rank in a snap. I know, because they worked for me

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Three Core Conference Planning Tenets To Master And Skillfully Apply

Velvet Chainsaw

Does your conference committee practice organized abandonment and avoid no-bottom-line-mindsets? What is their capacity to see opportunities in the mist of change? How are they at focusing on the purpose, goals and target market of the conference when making decisions?

5 Ideas for Your 2018 Social Media Editorial Calendar


Have your social media accounts been driving massive exposure to your brand? I imagine most of us would agree that we’d like to see our social media channels perform better than they are now. Let’s up our social media game this year! Here are a few ideas: 1.

How to Get More Members to Participate in Your Association’s Online Community


When online communities are at their best, content is valuable, members are consistently engaged and everyone involved feels supported and fulfilled by the connection. Collaboration Engagement Community Manager

Making Member Engagement Easy: A Monthly Checklist


When it comes to my work style - and lifestyle - the one thing I can’t live without is the act of making checklists. I have lists for my daily to-dos, what I need from the store, what to pack for an upcoming trip, etc. And I do mean etc.). Why my love for checklists? They’re easy to run through. Depending on the type of list, I can often sit down and knock out list item after list item, without getting distracted. (As As long as I make it a point to dedicate time to that list.).

Lather Up Curiosity, Rinse, Repeat!

Velvet Chainsaw

Children are curious creatures. They explore, question and wonder, often through play. In this context, they learn. We are naturally inclined to learn new things; thus reaping curiosity’s benefits. From the moment we are born until we die, learning is hardwired into our brains.

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Segmenting Members Leads to More Relevant Communications – and More Memberships

Association Adviser

Last year’s survey results revealed that associations are communicating with members more frequently and via more channels than at any time since we began this survey in 2011.

Our Member’s Automatic-Minds do not Want to be Engaged

Smooth The Path

Our brains are on auto-pilot much of the time. Have you ever climbed into your car and got lost in deep thought and were surprised when you turned into your destination? Car-driving auto-pilot happens because our brains rely on habits to cut down the cognitive load.

3 Features To Increase Member Engagement at Your Association


Generating ongoing member engagement for your association is about more than just giving your members a good experience. With increased engagement, you can boost renewal rates and attract new members.

How Do We Know Curiosity Killed The Cat? (Allegedly.)

Velvet Chainsaw

Curiosity allegedly killed the cat. How do we know curiosity killed that cat? Were there any eyewitnesses to that crime? Did anyone hear strange cat calls? Did you see what curiosity was wearing? Do you know any reason why curiosity wanted to kill the cat?

How HighRoad Helped A 45,000-Member Association Win An Award for Digital Marketing

HighRoad Solution

If you have been to an association technology conference, you have seen organizations get recognized for their innovation and execution when it comes to membership management and marketing. Email Marketing Lead Generation & Growth Strategies digital transformation personifest

Great Opening Sessions Light a Fire

Idea Architects

It's the opening general session of a major conference. What does that session need to do for those in attendance? For the sponsoring organization? I've been thinking a lot about this after delivering the keynote at a fair number of opening sessions the past few years.

Membership Management: 4 Top Ways to Maximize Engagement

Blue Sky eLearn

Your members are more than a source of revenue for your association. Members who find value in your member community don’t keep their feelings a secret. They’re not shy about telling their friends and coworkers that they’re a member of your association.

Post-Session Survey: Quick Questions to Capture Attendee Feedback


Conferences can feel extremely busy not only for those who are executing it, but for attendees as well. When they’re bouncing in between sessions and trying to grab a quick lunch, your post-session survey is often the last thing on their mind. That said, attendees do want to share their thoughts! We just have to make it as easy as possible. Making sure that your questions are quick and to the point is key for gathering feedback when the content is fresh in their mind.

Why Video? A Micro-Learning Case Study

Association Success

This association offer an educational program that is flexible, engaging, and serves learners. The Education and Career Services department at the Institute of Management Accounting (IMA) has always been strategically focused on monitoring current and future trends to ensure that we are meeting the needs and learning preferences of our members.

WARSAW, Poland | Poles march to denounce government, eroding democracy

NonProfit University Blog

WARSAW, Poland — Thousands of Poles marched in Warsaw on Saturday to demand respect for their country’s constitution while denouncing a populist government that they accuse of eroding democracy.

Webinar: Bridging the Gap Between Member Expectations and Association Technology


Beth Farrar, Marketing Manager, Member Solutions, Community Brands We recently uncovered technology drives member loyalty. This nugget came from our 2017 Community Brands Digital Member Study , which revealed a strong correlation between loyalty and technology.

4 Tips to Revitalize Your “Black Sheep” Committee


If your association is like most, you have that one committee that just can’t keep the attention of your members and ends up feeling like a struggle to even keep afloat. Feeling lost at what to do? Take a look at our four tips that will help bring life back into your “black sheep” committee and regain your members interest! association management association leadership small staff association member engagement member retention membership management Small Staff Chatter

Leading by Example: How Passion Can Drive Technological Change

Association Success

If you want to change minds, you need to show them how! Changing people’s minds has both an intellectual and an emotional aspect. Intellectually speaking, it is of course important to present people with facts, figures and data to encourage them to commit to a transformative project. On an emotional level however, when it comes to implementing cultural change, your own passion can play an enormous role.

One Great Idea - Three Conferences Improved

AMR Management Services

As association meeting professionals, we know that for real learning to occur at our conferences participants must be active contributors to the educational experience. It’s a core principle of

Missouri Political News: Missouri Senator Nasheed’s Utility Amendment Generates $10 Million Annually for St. Louis City

NonProfit University Blog

JEFFERSON CITY, MO —The Missouri General Assembly gave final approval to a piece of utility infrastructure legislation that included an amendment from State Senator Jamilah Nasheed, D-St. Louis, that will provide an estimated $10 million for the City of St. Louis every year.

Mark Your Calendars! May and June Events & Training Opportunities


This is it, guys! Conference season is truly up on us - and we can’t wait to get out there and see you all! Plus, if you’ve been keeping up with our emails, we’ve announced some pretty amazing upcoming training opportunities for both MemberClicks and WebLink users. Here are all the things you can look forward to with us for the rest of May and June! MC Insider