Sat.Aug 31, 2019 - Fri.Sep 06, 2019

Be like Netflix to inspire member loyalty

Association Success

In this era of convenience, distilling how to serve our members can be a challenge. However, all the big companies we often talk about, like Netflix, Amazon and Spotify, seem to have already figured it out. .

No Silver Bullet for Association Success – It’s about the Members

Association Leaders

As a leading Association Management Company (AMC) we are often asked by prospective association client partners and volunteer leaders of associations, “What is the key to making an association successful?”. They, understandably, want a ‘silver bullet’ or ‘easy button’ answer – something they can easily implement to make their association successful. . The answer is easy. Unfortunately, the implementation is complicated. The key to association success can be found in one word – Members. .

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How You Can Make Your Membership More Affordable For Young Members

Wild Apricot

Are your memberships affordable for millennials and generation Z newcomers? Learn how to price your memberships accordingly using our free research report

Your Checklist for Engaging Conference Attendees


The more engaged your conference attendees are, the more fun they’re likely having, and not only that, but the more value they’re likely getting. And delivering value is what conferences are all about!). So how then can you ensure your conference attendees are, in fact, engaged?

AMC-Managed Organizations are More Stable than Standalone Organizations

Why do organizations managed by Association Management Companies outperform standalone organizations? This paper seeks to answer that question through the results of a study examining the rates of change in the length of chief staff executive tenure and changes in office locations of membership-based organizations between 2009 and 2015.

The Anatomy of an Association Website

Association Adviser

Your association website is powerful but can lack the humanity that best sells your association. How can you bring more head and heart to your website? The post The Anatomy of an Association Website appeared first on Association Adviser.

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How to Meet the Needs & Expectations of Attendees Before Your Event


When it comes to events, the attendee experience starts before they arrive on-site. As you develop a strategy for digital interactions, read the blog post to learn how to design a pre-event attendee experience that meets and exceeds expectations

How will your association join in on Make a Difference Day?

YourMembership Blog

Is Make a Difference Day on your association’s radar? It should be! It’s a day when people across the U.S. volunteer or provide some kind of service for their community or those in need. This unofficial holiday is celebrated the fourth Saturday of October (this year it’s October 26). Not sure what your association can. The post How will your association join in on Make a Difference Day? appeared first on YourMembership. Industry News & Trends Event Management

The #1 Student Organization Software Used By 100+ Student Organizations

Wild Apricot

Many other student organizations have already automated their administrative work with student organization software, maybe it's time you did too

Video Can Be a Game Changer

Moery Company

We recently had our morning “pep rally” meeting during which we share ideas and challenges we are facing and this particular day we discussed the use of video in prospect communications.

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How to Earn and Reward Learner Loyalty

WBT Systems

How to Earn and Reward Learner Loyalty. Read more about How to Earn and Reward Learner Loyalty

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How to tell if your non-dues revenue programs are worth it

Association Success

When it comes to non-dues sources of revenue, not all are worth the time, energy and effort.

Next Steps in the Association New-Member Onboarding Process


Our recent post, The First 3 Months of Association New-Member Onboarding covered the first three months of the onboarding process. The new-member onboarding and first-year renewal processes go beyond dropping a welcome packet into the mail.

Association Hustle – Episode 203: A Big Association Disconnect

Moery Company

Following a highly successful joint presentation on podcasting – Host JP Moery received some great feedback from conference attendees. However, there was one subtle comment that exemplified for JP a big disconnect between the association and vendor communities.

As Artificial Intelligence Use Increases, Ethics Policies Needed

Associations Now

New research finds that while AI use is expected to skyrocket in the coming years, most employers aren’t concerned about unethical uses of the technology. They also haven’t created ethics policies to address AI use, though they should.

Are you ready to kick @$$ and take non-dues revenue?

Association Success

We all know the buzz word — non-dues revenue — but it’s really about more than bringing in more capital. It’s about producing more value for our members without having to ask them to cough up the cash to make it happen.

You Are The Association

Eric Lanke

This past week one of my staff members retired from working for our association. She has been with the organization for just over 30 years. At the celebratory lunch we threw in her honor I asked her how many former Executive Directors of the association she had worked with.

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Put Word of Mouth Marketing to Work at Your Association


“The best way to grow your association is for your members to do it for you.”.

Restructuring Membership? Here’s How to Avoid a Big Gamble.

Associations Now

A few key signs may indicate that it’s time to change your membership structure. Knowing when and how to act can help slow churn and create opportunities for future growth. Read More.

Cover Your REAR

Association Adviser

Knowing which media types are the most effective for your association is as simple as covering your REAR: Relevancy, Engagement, and Revenue. The post Cover Your REAR appeared first on Association Adviser.

It’s time for your association to go back to school

Nimble AMS

How Salesforce Trailhead makes product learning useful, easy, and fun for associations. To operate efficiently and effectively, your staff needs to know how to use your association management software to its fullest. Here’s how Salesforce Trailhead makes product learning useful, easy, and fun.

3 Questions to Ask Your Most Engaged Volunteers


Volunteers are hard to come by - that’s nothing new. And chances are, when you truly need volunteers, you turn to the same dedicated people.because you know you can rely on them. But it’s only a matter of time before those volunteers get burned out, which you definitely do not want.


Hurricane Dorian: Associations Get Into Response Mode

Associations Now

With both immediate and long-term response in mind, association-backed initiatives are picking up their efforts to assist as Hurricane Dorian makes its way up the East Coast.

AMG Staff Fair Housing and Harassment Training Conducted by Reginald Belcher (Turner Padget).


AMG Staff Fair Housing and Harassment Training Conducted by Reginald Belcher (Turner Padget


Capital One Prepaid Card (The Ultimate Debit Card)


Whether you are paying for something online, or standing at a store counter, paying with plastic is always much more convenient. Depending on your credit history, credit cards can be hard to get. This is because they require a thorough credit check before approval.

Team Building Tip: Take (and Discuss) a Personality Test


Have you ever wondered why you are, well.the way you are? Personality tests certainly aren’t an all-encompassing answer to that question, but they can definitely open your eyes to the way you - and others - function.

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Economics Association Bars Hotel Room Interviews

Associations Now

As part of an effort to make economics a more welcoming field for women, the American Economic Association has adopted a new rule barring employers from interviewing job candidates in hotel rooms at AEA events—previously a common practice.

The Tricky Business of Understanding Members’ Needs

Association Success

In preparation for my SURGE Co-creation session this past May, I had posed this question to registered attendees about Netflix: “What keeps you coming back? Do you view your subscriptions as memberships?”. One response from Elizabeth Graham caught my eye: “It’s a small price to pay for a service that makes me laugh, relax, reflect, and explore from the comfort of wherever I am.”

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We’re Hiring! The Big Red “M” Seeks a Marketing and Communications Director

Moery Company

Job Information: Marketing and Communications Director. Location: Alexandria, VA. Job Status: Full-time Employee. Job Category: Marketing/Communications. Career Level: Intermediate to Senior Staff Level.

How Does Receivable Management Services (RMS) Collect on Debts?


Having an unpaid debt that has been sold to a debt collection company is a situation that nobody wants to find themselves in. This is because it involves receiving multiple phone calls throughout the day, constant emails and letters, all of which demand you to pay for bills that you cannot afford.

Student Loan Forgiveness Program Continues to Create Headaches for Borrowers

Associations Now

A student loan forgiveness program intended to encourage graduates to work in the public sector continues to deny most borrowers even after an intended fix was passed by Congress, a GAO report found. A long-running controversy in the education field involving student loan debt just took another turn.

Adding Creativity to Remote Onboarding


Onboarding can seem like a boring, need to go through the motions type task when bringing on new hires, but overlooking one of the first instructive experiences can detract from the goal of creating successful new employees.

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Associations Do Not Sell Snake Oil

Smooth The Path

This morning I got a personalized email telling me how much the email’s author loved one of my posts. They cited the post, provided a link to the post, and explained how my post related to their business. The email’s author is a blogger for a popular fishing company.

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Negotiating With the CBE Group


Almost everyone at one point or another has fallen behind on their bills and has found themselves in debt. Debts will land you on the receiving end of a debt collector’s call. This is not a pleasant experience.

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