Sat.Feb 18, 2017 - Fri.Feb 24, 2017

Launching: Membership 101 Series

Spark Consulting

I’ve had several clients hire me recently to do webinars/presentations on basic concepts in membership. It occurred to me that other people might want this information, too.

The Role of Online Communities and Customer Portals in Sales Enablement

Higher Logic

Sales professionals are some of the smartest, most people-savvy individuals you’ll ever meet. They can read your tone of voice, body language, and dig into your deepest needs to find the best product or service to meet them. In the past, salespeople did all this either in person or over the phone.

Trending Sources

Infographics Out, Quality In: Report Highlights Content Marketing Trends

Associations Now

In its new report on search engine optimization, the marketing firm Clutch recommends focusing on quality over quantity and replacing infographics with interactive elements. If you’re targeting search engines, now might be time to rethink your content marketing strategy.

Association Brain Food Weekly: 2.24.17

Reid All About it

Steve Jobs would have celebrated his 62nd birthday today. Here’s one of the many smart things he said: “Remembering that you are going to die is the best way I know to avoid the trap of thinking you have something to lose. You are already naked. There is no reason not to follow your heart.”. Indeed.

23 Free Nonprofit Webinars for March 2017

Wild Apricot Blog

Webinars are a great way to get some free education on how to run your nonprofit better. There's something for everyone in this list, so you shouldn't have a problem finding one or two webinars that are right for you. march webinars

More Trending

Report: Influencer Marketing Is Still on the Rise

Associations Now

A new study from the Altimeter Group and Traackr reveals the state of influencer marketing today, as well as how it is poised to evolve. Of all the digital marketing tactics that associations use, influencer marketing may be the most opaque.

20 Ways to Modernize an Annual Meeting – Part 1

Velvet Chainsaw

Most annual meetings have used the same template agenda for decades. They just replace the filling each year. If you want to breathe new life into your conference, and increase relevance for next-generation attendees, start with this kill/change list.

Association Brain Food Weekly: 2.24.17

Reid All About it

Steve Jobs would have celebrated his 62nd birthday today. Here’s one of the many smart things he said: “Remembering that you are going to die is the best way I know to avoid the trap of thinking you have something to lose. You are already naked. There is no reason not to follow your heart.”. Indeed.

2017 Association Trends Survey: Participate and Get a Free Copy of the Results

Portage Group

If you are in an association leadership position in 2017, chances are you feel like you are playing an eternal game of whak-a-mole. Recruiting and engaging young professionals. Growing and diversifying revenue. Stopping the membership bleed. Where to begin? And even more importantly: What to do?

How to Keep Employees Focused When Stress Levels Are High

Associations Now

With Americans reporting increased stress levels, managers may start seeing their employees’ productivity levels drop. Here’s how you can support your staff’s wellness while keeping them on task. With our 24-hour news cycle, it’s no surprise that Americans stress levels are high.

Awesome Association Jobs This Week – February 23


Here are some cool jobs, hand-picked by me, that you can find via the SocialFish job board ! We focus on jobs in social media , marketing , communications , PR , advocacy , and digital.

3 Things That Scare Your Members (And How Your Association Can Help)


We all have fears and insecurities, but we don’t like to have fears and insecurities. They make us uncomfortable, and worse, vulnerable (but not in the good way Brene Brown often talks about). That said, this is an area in which your association can really be of help.

Managing Learning at your Association Annual Conference

WBT Systems

Organizations offer a wide variety of professional learning opportunities to their members, employees, and partners which range from online courses and webinars, to regional or annual conferences, to classroom-based learning.

Doctor Visits, With a Membership Fee: Direct Primary Care Gains Steam

Associations Now

In an effort to get around the complexities of the modern health insurance model, some facilities are taking a close look at direct primary care, which ties patients to a single physician or facility for a monthly membership fee.

Come to the Nonprofit Talent & Culture Summit!!


Will you join us at the 2017 Nonprofit Talent & Culture Summit April 5 – 7th in Washington, D.C.? It’s going to be awesome!

How to Clean Your Association’s Database: 5 Tips


Database management is TOUGH, especially if you’re doing it all manually. Over time, you’re bound to find typos, duplicates, outdated information, and maybe even some false information altogether. That’s why from time to time, it’s good to give your database a little scrubbing.

Tips 23

Virtual events engage and grow value for association members.

YourMembership Blog

Online events are an efficient way to serve your members, career center users and niche industry, while generating revenue. Virtual events effectively grow your association’s value to members.

Cost 21

Does Your Membership Team Have Ninja-Like Reflexes?

Associations Now

At the ASAE Great Ideas Conference next month, an experienced Parkour athlete will train association leaders on flexible movements. Here’s what membership teams can learn from the sport’s mind-body connection. If there’s an obstacle in your path, can you climb or jump over it?

Team 28

Fake news. Media bias. Unfair news coverage.

SCD Group

These terms have become more prevalent in recent years and seem to be spiking now.

Engaging Your Association’s Introverts: 3 Tips


You’ve probably heard and read a lot about introverts. You might even BE an introvert. But are you taking enough action to engage your association’s introverts? If not, it might be time to offer a few new outlets/opportunities.

Tips 23

Discover how to Engage Learners with TopClass LMS at iNNOVATIONS 2017

WBT Systems

WBT Systems is proud to sponsor iNNOVATIONS 2017 , hosted by Advanced Solutions International (ASI) in Orlando, Florida on March 8-9. We are very excited to sponsor INNOVATIONS, where this year we will be showcasing TopClass 10 LMS and our seamless integration with iMIS.

LMS 19

It’s No Secret: What You Should Know About Secure Messaging

Associations Now

Strong Signals The app Confide may get some mixed marks from privacy experts, but one app that security experts generally speak very highly of is Signal, an end-to-end encrypted messaging platform that is open-sourced, and like Confide, includes a disappearing messages function.

Tools 27

Book Review: Joan Garry’s Guide to Nonprofit Leadership

Beth Kanter's Blog

I’m a huge fan of Joan Garry’s blog and podcast. I consider the “Dear Abby” of the nonprofit world, dispensing practical and brilliant advice to nonprofits with her wonderful sense of humor.

The One Thing Your Association Needs to Multiply Member Engagement


You have a website, post semi-regularly on social media, host various meetings and events, but you still feel like member engagement is an issue at your association. What’s missing? association management member engagement membership management Small Staff Chatter

Come as You Are to This Association

Smooth The Path

What makes some associations high-performing and the rest so-so? Why do some teams reach or even exceed their goals and why do some fail? How do some organizations embrace change while others can’t seem to get out of their own way?

Team 13

How a Sharpened Focus on Mission Upped Revenue, Membership

Associations Now

The American Association of Cardiovascular and Pulmonary Rehabilitation finds that a focus on purpose yielded new memberships and increased revenue. Here’s some tips on how you can do the same.

Association Labs – Episode 75: Life Hacks from a Good ‘Ole Oklahoma Boy - Moery Company

The Moery Company

As 2016 drew to a close, many bloggers, leadership gurus, and self-improvement specialists provided you guidance on “resolutions” for the coming year. With February 2017 now coming to an end, most of us have to admit that some of those resolutions have fallen by the wayside.

20 Ways to Remake Your Annual Meeting – Part 2

Velvet Chainsaw

We outlined the first 10 things you need to kill — from making your annual business meeting part of your general session to promoting invitation-only events — in order to bring your meeting up to speed. Here are the next 10 elements to knock off. Your distinguished-lecture series does not engage.

Keeping the Heart a Part of the Association’s Repetitive Offerings

Smooth The Path

Think of a time you attended a new event. It might be something as small as a community craft beer tasting. In that first year, you may have noticed a few logistical issues, but the event had something special. The organizer put their best effort into it. The vendors were excited.

Major Scientific Groups Put Support Behind March for Science

Associations Now

With reassurance that the March for Science is a nonpartisan, pro-science event, more than two dozen organizations have signed on as partners, which will be organized in coordination with Earth Day celebrations this year.

Looking for new staff? Get recruitment ready!

Optimist Consulting

Great news, you’re about to recruit a new staff member!

Virtual: A Day in the Life – Events Planner

Association Management

Q&A with Brittney Burns, Events Manager at Virtual. What do you do at Virtual? At Virtual, I manage events for a technology-focused, non-profit association management company. This might mean planning conferences and member meetings.

The 5 Things All Association Websites Must Have

Vanguard Tech

As you consider the state of your web presence for 2017 and beyond, take a moment to consider these 5 things that we believe every association website should have…as of today. content strategy association websites personalization

Make Your Meeting a Jobs Hub

Associations Now

Sure, attendees are at your conference to learn, but they could also be there to find their next job. Consider these three benefits to having an onsite job fair or career center at your conference.