Achurch

FEBRUARY 2, 2021

During the early days of the pandemic, organizations were in crisis mode as they shifted to remote work. There was no time to strategically plan the transition to the current work from home state. Almost a year later, teams are now more comfortable operating outside of the office. As organizations look to ‘what’s next’ for their post-pandemic workforce, it’s time to lay out a strategy for what your longer-term remote workforce could resemble.

Team 85

Team Cost Communications Recruiting 85

Wild Apricot

FEBRUARY 3, 2021

I once received a new member welcome letter that was so drab, it caused me to cancel my membership with the association. Well. there's a little more to the story than that. Let me explain.

Tips 395

Tips Marketing 395

Higher Logic

FEBRUARY 1, 2021

The post Introducing Advanced Starter Kits: Email Campaigns for Associations Are Easier Than Ever appeared first on Higher Logic. Our new advanced starter kits combine the power of successful, proven strategies with content prompts that jumpstart your member communications strategy. It’s time to automate your email campaigns with confidence. The post Introducing Advanced Starter Kits: Email Campaigns for Associations Are Easier Than Ever appeared first on Higher Logic.

Strategy 177

Strategy Communications Content 177

Reid All About it

FEBRUARY 5, 2021

The weekly list of free educational events and resources for the association community…. Non-Dues-A-Palooza Digital Backstage Pass. Teri Carden is cooking up a phenomenal-sounding digital experience for anyone interested in increasing their non-dues revenue. A digital pass subscription gets you regular small group meetups, monthly expert live streams, weekly newsletter, benchmarking data, on-demand content, one-on-one brainstorming session, and event discounts.

San Diego 370

San Diego Price Strategy Education 370

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Dive deep into essential elements that drive member retention. Learn why members may hesitate to renew. Discover actionable techniques to encourage their return and foster lasting engagement. Uncover reasons members choose not to renew. Learn effective tactics to elevate member engagement and communication. Explore methods to encourage member renewal and active participation in your association Download now to take charge of your membership retention strategy!

Member Engagement

Aaron Wolowiec

FEBRUARY 5, 2021

Every year Black History Month sparks the annual debate about using one month to celebrate the history and accomplishments of African Americans. In 1926, when Carter G. Woodson pioneered the idea of Negro History Week, we’re sure he would have never imagined a whole month to coordinate the teaching of history of Black Americans in our nation’s public schools.

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Higher Logic

FEBRUARY 4, 2021

The post Meet the 2021 Engagement Experts appeared first on Higher Logic. Higher Logic is recognizing these influential leaders for their exciting work in engagement. Meet the 2021 Engagement Experts. The post Meet the 2021 Engagement Experts appeared first on Higher Logic.

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Spark Consulting

FEBRUARY 5, 2021

The Partnership v. Membership blog point-counterpoint series I was writing with Lewis Flax got abandoned a little abruptly almost exactly one year ago. I don’t know about you, but I could use some closure. And, of course, there’s the question of: How is all of this impacted by the pandemic, and the massive disruption in pretty much every aspect of our lives that’s resulted?

Revenue 195

Revenue Course Industry Resources 195

WBT Systems

FEBRUARY 1, 2021

How to Use Search Engine Optimization (SEO) for Marketing Education Programs. Read more about How to Use Search Engine Optimization (SEO) for Marketing Education Programs.

Education 160

Education Marketing How To 160

Membersuite

FEBRUARY 2, 2021

Living with uncertainty about your association, job, career, finances, personal life, health, kids, and loved ones is exhausting. It’s no surprise a study revealed that psychological distress has tripled in 2020 compared with 2018. Everyone is stressed because humans are wired to avoid uncertainty as a matter of survival. Our technology has made us even less equipped to deal with uncertainty: we can Google something, ask Alexa or check the historical data.

Revenue 119

Revenue Conference Marketing Education 119

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Events hold the power to create lasting impressions and meaningful connections. They are not only occasions for celebration but also valuable marketing opportunities. Event marketing has become an essential component of successful business strategies, enabling organizations to engage with their target audience and create memorable experiences. However, behind every successful event lies a well-thought-out marketing strategy.

Strategy

AMR Management Services

FEBRUARY 2, 2021

The beginning of a new year marks a time when many people make positive changes. This year, the National Academies of Practice (NAP) launched a new logo, new color scheme, and new tagline that we.

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Association Adviser

FEBRUARY 4, 2021

A PEO, or professional employer organization, can help your association grow without incurring extraordinary staff costs. Learn the pros and cons of PEOs. The post To PEO or Not to PEO, that is the Question appeared first on Association Adviser.

Cost 102

Cost Organization Leadership 102

AssociationChat

FEBRUARY 1, 2021

People argue about the strangest things. For the last few months, my husband, daughter, and I have been living with my in-laws as we renovate and sell our home of 15 years and move to a new state – the state they live in – to buy a new home. The arrangement has been mostly peaceful and only occasionally hitting upon a moment of friction when loud exclamations radiate throughout the entire house alerting everyone to the trouble at hand.

New Jersey 108

New Jersey Communications Strategy How To 108

.orgSource

FEBRUARY 2, 2021

Congratulations! Online interviewing didn’t make you skip a beat. You found the talent to complete your dream team. You’re probably feeling pretty lucky. But you might be less than enthusiastic about navigating those first months of learning to work together through the small screen. If remote interviewing took some adjustments, virtual onboarding requires more.

Team 88

Team 88

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Every decision that goes into your learning monetization strategy matters for your organization’s bottom line. Our research has shown a clear correlation between high program maturity (and ROI!) and choosing the right monetization strategy. This eBook contains clear, actionable ways to approach packaging and pricing models that will help your association grow revenue, improve profitability, and drive expansion into new markets.

Price

SBI

FEBRUARY 3, 2021

Considering all of the challenges and hardship that came in 2020, you might question our decision to want to look back on it. Our small business and our nonprofit association partners were shaken at the beginning of the pandemic, and there was no way of knowing how severe the impact would be on the other side of the calendar year. Now, 2020 is over and we can exhale a small sigh of relief.

Case Study 105

Case Study Team Certificate Course 105

Ungrated

FEBRUARY 5, 2021

Responding quickly to difficult situations is an important part of what we do as community managers, board members, and business partners. This past year brought us, among other things, a devastating pandemic and social justice movements. Thanks to member experts and resources, CAI has been there as your constant supporter , leveraging tools and resources to help our communities through these challenges.

Tools 105

Tools Education Technology System 105

Smooth The Path

FEBRUARY 4, 2021

Take a peek at the picture above. What immediately comes to mind for you? You might think, “aw, so cute.” Or with your nose itching, you might think, “Wow, look at those furry piles of allergy-ridden dander.” Both of these thoughts are true, and so is every other thought or feeling you might have when you look at this photo. Often we encounter issues, ideas, and problems for which there is no one right answer.

Examples 88

Examples Conference Industry Process 88

AssociationChat

FEBRUARY 2, 2021

Go to the photos saved on your phone and look at the most recent screenshots you’ve captured. What are they? This made me crack a smile and so…screenshot! From our earliest moments, humans were captivated by capturing moments of their lives, documenting them. As soon as one great thing happened, Cerutti taking down a giant mastodon for the tribe with only a rock (this is an imaginary example, work with me here), I’m sure there was a desire to recount the story.

Social Media 101

Social Media Analysis Examples Resources 101

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2024 Association Survey Results Report For the 10th year, association professionals across the U.S. and Canada provided a look at the inner workings of their organizations when they replied to GrowthZone’s annual survey. Read the 2024 survey results report to see how your association compares: Top Challenges Retention Rates Non-Renewal Reasons Automatic Renewals Reinstatement Strategies Member Engagement Changes & Strategies Why Members Join Non-Dues Revenue Sources Dues Increases, and more

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Eplys

FEBRUARY 3, 2021

Increasing conference attendance can be a seriously arduous task. You must convince your audience to commit not only their money, but also their time. (And we all know, time is money.) Tack on travel fees for a national (or international) in-person event and, well, it can be a bit of an uphill climb asking attendees to spend hundreds, even thousands to attend your event.

Cost 98

Cost Conference How To Marketing 98

AMR Management Services

FEBRUARY 2, 2021

The beginning of a new year marks a time when many people make positive changes. This year, the National Academies of Practice (NAP) launched a new logo, new color scheme, and new tagline that we.

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Aptify

FEBRUARY 3, 2021

With so many association management software offerings available, it’s hard to know which AMS is the right fit for your organization. To help you in your search for the best member management software, look no further than Digital.com. After more than 40 hours of research on 120+ association management software companies from across the web, Digital.com reveals that Aptify is one of their top picks for 2021!

Software 72

Software Review Directory Membership Management 72

Smooth The Path

FEBRUARY 2, 2021

While the word “networking” strikes fear into many people’s hearts, the act of networking achieves a lot of good. Members say networking helps them: Get the funding they need for world-changing projects. Reignite their passion for their professional choices. Solve problems that make people’s lives better. Connect with causes bigger than themselves.

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Project Communications Industry How To 68

Speaker: Andrew Olsen, CFRE - EVP, Fundraising Solutions at DickersonBakker | Kat Landa, CFRE, CSD - SVP, Talent Solutions at DickersonBakker

Across the nonprofit sector, organizations invest heavily in donor retention efforts, yet the struggle of cultivating lasting relationships remains. While attracting new donors is crucial, the lack of repeat donors poses significant financial risks. Through a comprehensive analysis of industry data, experts argue that there is a direct correlation between donor burnout, donor retention, and the talent retention crisis.

Analysis

Mariner Management

FEBRUARY 3, 2021

If the pandemic this past year taught us one thing, it is that local chapters are definitely still relevant. Chapters have been essential contributors to our association’s bottom line by delivering member value through education, volunteering, and networking. As our capacity for in-person engagement at the national level has been stifled, this collaboration has never been more important.

Member Engagement 62

Member Engagement Software Revenue Tools 62

HighRoad Solution

FEBRUARY 4, 2021

Most associations don’t have a traditional sales department, but that doesn’t mean they don’t have a sales team. Throughout your organization, there are people who work hard on recruitment, engagement, and event attendance. Association sales teams may be diverse and diffuse, but they still work like a team in a for-profit business. Unfortunately, this means associations will often run into one of the most common issues for all organizations: lack of alignment between sales and marketing.

Team 60

Team Marketing Recruiting Recruitment 60

Yes Elections

FEBRUARY 3, 2021

Each state has its own laws dictating the process by which homeowners associations (HOA) elect board members. Florida is no exception.

Florida 73

Florida Process 73

Breezio

FEBRUARY 3, 2021

Breezio CEO, Ben Muscolino, was a featured speaker in Association Trends webinar program focusing on the topic of leveraging online communities to grow membership and non-dues revenue. Highlights from the webinar include strategies from non-member prospecting and open community strategies to retargeting, leveraging your AMS and integration strategies.

Revenue 69

Revenue Strategy 69

Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions

💢 Do you find yourself stuck in never-ending review cycles? Are you wondering if your Subject Matter Expert actually got that last review request? Are you having trouble trying to decipher impractical or conflicting feedback? 💢 If any of these scenarios sounds familiar, you may benefit from a crash course on managing SME relationships!

Review