Reignite Your Membership Recruitment Before It’s Too Late – Association Hustle Podcast Episode 223

Moery Company

The time to reignite your membership recruitment efforts is now. Listen in to this week’s episode for three things you should to to reignite your membership recruitment efforts. How do we reignite membership recruitment in our association?”. Ask yourself, why do you want to reignite your membership recruitment? What is the reason we’re moving forward with our recruitment efforts?”. Now is the time to reignite membership recruitment.

Industry Hiring Managers: Reach & Recruit Only the Best Candidates

YourMembership Blog

Niche job boards, recruitment advertising and sponsorship solutions make it easier than ever for associations to bring value to their industry and members. This is especially important in today’s job climate, where there’s an increasing need for more skilled and educated workers. Consider: By 2020, 65% of all jobs in the economy will require postsecondary education and training beyond high school, according to a recent report by Georgetown Public Policy Institute.

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3 Strategies to Recruit Members Through Association Software

Blue Sky eLearn

When it comes to recruitment for your association, you have to walk a thin line. Prospective members are much more likely to respond positively to a recruitment strategy that feels like a natural part of their interactions with your association than they are with outright marketing strategies that, in today’s media landscape, feel obvious and forceful. Ready to recruit a fresh pool of members for your program? Online education.

Tips for association member recruitment

Aptify

Here are four ideas to help you reach your recruitment goals , even in challenging times : Provide valuable , relevant content. . For example, members who join before a specific date get an invitation to a special virtual educational event. . The post Tips for association member recruitment appeared first on Aptify by Community Brands. AMS Selection Association Management Association Marketing Member Engagement Member Recruitment

How Moose Became King of the Forest: 5 Tips for Recruiting

YourMembership Blog

Education + Alumni. But like many other membership-based organizations, the Moose often finds itself riding through the peaks and valleys of member recruitment. Generally, its membership drive relies on existing members sticking around year after year and reaching out to recruit their friends to join, too. While this has proven effective on a grassroots basis, it’s not necessarily the most effective membership-recruitment approach at the macro level.

Association Growth Strategy: 6 Tech Tools to Drive Member Recruitment + Retention

Higher Logic

Whether it’s through continuing education, certification courses, or gamified interactions, extending online learning components to your community members and prospects showcases value by supporting their professional growth. Take a look at our Education + Learning Success Kit to learn how to strengthen your programs.

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SNMMI Rekindles and Sparks Recruitment Among Their Lapsed Member Base [Case Study]

Higher Logic

Moving forward, SNMMI’s staff now has the knowledge and skills needed to efficiently: Develop strategic, automated marketing campaigns using the Higher Logic platform for a variety of functions, including recruitment, renewal, sales, and event registration. Re-purpose messaging and design templates for recruitment campaigns, regular renewal outreach, and member engagement based on the established personas.

How to Recruit and Retain Millennial Employees (Hint: Start by Building Community)

Higher Logic

So if you want to recruit millennials, foster a collaborative environment that lets employees learn and build professional relationships. Best of all, an online community makes it easy for you to demonstrate a collaborative work environment to recruits. Each employee can upload a picture, share their educational background, and highlight unique skills. Online communities are more than a recruiting tool for attracting Gen Y. Some companies naturally attract millennials.

Preparing for the Days, Weeks, and Months Ahead

Moery Company

Membership recruitment, engagement and retention will be – for the foreseeable future – the key revenue driver for associations. Some associations tend to be good at recruitment, engagement and retention but often not all three. Membership Recruitment. Feel free to refer to past episodes of Association Hustle to hear membership recruitment strategies. We’re going to need a more diversified way to connect vendors and suppliers and in the delivery of education.

Refocusing on Jobs and Education in 2015

YourMembership Blog

That question was answered in November when LinkedIn launched a new feature that will allow professional education companies and eventually colleges to provide certifications for LinkedIn users who have completed their courses. Relevance/Influence – LinkedIn will be able to build loyalty through its efforts to connect “members” to job opportunities and new professional development/continuing education offerings.

Hotel Group Launches New Job-Recruiting Initiative

Associations Now

The American Hotel & Lodging Association’s Hospitality is Working campaign will support the recruitment and placement of Opportunity Youth—16 to 24-year-olds who are out of both school and the workforce—in the hospitality industry. Conference of Mayors winter meeting, will be funded through $500,000 in grants from AHLA’s foundation and will support recruitment efforts in six cities—Baltimore, Chicago, Dallas, Los Angeles, Orlando, and Washington, DC.

Give Those Recruitment Numbers a Boost

Membersuite

They may be looking for networking opportunities, ways to bolster their career or education, or the chance to get involved with a cause they care about Where is your next member coming from? A variety of things can prompt someone to join your association.

Conference Education’s Dirty Little Secret

Velvet Chainsaw

All conference education has a dirty little secret. The current design of the education session sabotages your learning and retention. Let’s Waste The Company’s Money No one says, “Hey, let’s spend a lot of money and time to attend a conference and participate in education sessions that we will never remember. Unfortunately, your conference education attendance is usually wasted dollars, time and efforts. And it’s bigger and dirtier than most.

Trends in Education-to-Employment: Part II

Association Success

Associations have the power to overhaul the education system as we know it. In Part I of this series, I explore the wicked problem facing the education system in the United States. However, if our members are struggling to recruit qualified people, there may be another level on which we help. Our bread and butter is adult education. If you want them to be the best professionals in the workplace and you want them to have a voice, educate them.

New research for associations: Member value driven by offering career advancement opportunities

YourMembership Blog

Based on the latest research by Community Brands, the 2018 Member Education and Career Development Report analyzes the importance of connecting your members’ learning achievements to open career opportunities within your industry niche. Career Solutions Membership & Marketing Member Engagement Professional Development Career Development Member Recruitment

Five Super Effervescent Sparkling Fresh Conference Education Ideas

Velvet Chainsaw

Unfortunately, our existing model for most conference education is not adequate for today. have to transition to conference education that is experiential, participatory and socially constructed. Five Fresh Innovative Ideas Traditional conference education sessions are nothing more than tools to manage time, schedules, topics and attendees. Similarly, the more that education can engage them into wanting to know more as well as how to know more, the better.

Conference Education Sessions Must Override Attendees’ Need For Predictability

Velvet Chainsaw

The post Conference Education Sessions Must Override Attendees’ Need For Predictability appeared first on Velvet Chainsaw's Midcourse Corrections. Related Stories Four Objections To Changing Conference Education And Experiences You Must Recruit The Powerhouse Of Your Attendees’ Brains For Real Engagement Three Levels Required To Build And Support Brain-Friendly Conferences And Events. We are hard-wired to be like the Fraggles.

Education, Industry Groups Focused on Student Readiness in the Workplace

Associations Now

One is to be aware of some of these career opportunities—industries that may have well-paying jobs and are having trouble recruiting candidates.”. I think we have all the traditional and strong relationships with the education community. The post Education, Industry Groups Focused on Student Readiness in the Workplace appeared first on Associations Now

Daily Buzz: The Difference Between Learning and Education

Associations Now

“Learning” and “education” are not synonymous. They say knowledge is power, and in this case, it’s never too late to get in the know on the difference between “learning” and “education.”. Education, on the other hand, is just one structured option within this process. When we equate learning with education, we’re more likely to focus on generating answers. Need membership recruitment inspiration?

Texas Apartment Group Campaign Looks to Recruit New Workforce

Associations Now

The Texas Apartment Association Education Foundation’s new campaign seeks to find them. A new campaign from the Texas Apartment Association Education Foundation aims to raise awareness of the growing apartment industry and draw new professionals to fill the open positions. To engage potential candidates, the campaign’s website will feature educational resources like live chats, videos, and toolkits, which current members will also find beneficial.

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Using Online Lead Generation to Drive Membership Recruitment

Membership Marketing

Whether you recruit new members using direct mail, email, or telemarketing, your efforts are empowered by identifying the very best prospects for membership and then promoting to them. A free webinar offering continuing education. Online Marketing Membership RecruitmentBut where do you find the names and contact information for top prospects that have an immediate need for the information and content that your organization specializes in producing?

Hit the Road: Using Roadshows to Bring Education to Members

Associations Now

Instead of associations making attendees come to them, many groups are taking meetings and education opportunities directly to attendees. More and more associations are hitting the highway to bring their meetings and education programs—often in the form of roadshows—to cities and states where their members are. At each location, attendees received a full day of education and earned 5.5 continuing-education credits for less than $200.

What Associations Should Know About LinkedIn’s Acquisition of lynda.com

Association Adviser

Careers Marketing & Communications Technology association careers association jobs LinkedIn Lynda online education online learning professional development recruiting social mediaIn April, LinkedIn announced the purchase of the online learning company lynda.com for approximately $1.5 billion. Why does that matter for associations? The post What Associations Should Know About. For more about this topic, click on the headline.

Conference Circuit: Teacher Educators Promote Social Justice

Associations Now

The Association of Teacher Educators encourages its members to spur big changes. The Association of Teacher Educators ’ 2015 Annual Meeting in Phoenix, February 13-17, will demonstrate how teaching goes far beyond classrooms and textbooks. The conference theme, “Advocating for the Silenced: The Educators’ Vocation,” will focus on important topics for those who lend their guidance and support to teachers: equality, education policy, and social justice.

Survey Says… Online Education’s Role in Membership Marketing

WBT Systems

Associations want to know how their membership recruitment, retention, and marketing tactics compare to others so they can improve member growth and engagement. We poured over them and pulled out highlights as well as insights about online education’s role in membership marketing and the membership value proposition. Online education’s role in membership marketing. Purchase continuing education (14 percent). mentors, continuing education).”.

Personal Relationships and Big Goals Keep AHE’s Sponsorship and Education Programs Healthy

Association Adviser

We spoke with Patti Costello, M-CHEST, executive director of the Association for the Healthcare Environment , about the stunning growth in corporate sponsorships AHE has enjoyed during the past 15 years and how revenue from their partners enables AHE to provide comprehensive, leading-edge educational programs for members of all subfields and career stages. My educational interests have always been science. PC: AHE offers complimentary education to all members.

Curating conference content to promote member engagement

Aaron Wolowiec

In addition to driving the development of timely follow-on educational programs, and aiding learners in linking theory (presented at the conference) with practice (challenges encountered on the job), curated content can also support organizational recruitment and retention efforts (by delivering quality products and services that members value). Schedule follow-on education. On Thursday, July 26, at 2 p.m.

How to Meet the Membership & Education Expectations of Millennials and Gen Z

.orgCommunity

However, they will join and participate if they believe the ROI you offer is worth the short-term sacrifice to their budget—and you design and market programs that meet the education expectations of Millennials and Gen Z. The 4 Education Expectations of Millennials and Gen Z. Attract their interest, and prove your relevance with targeted information and education. Create a membership tier that includes a selection of targeted educational content and career resources.

The Big Picture: Ethics as a Recruitment Tool

The Big Picture

Ethics as a Recruitment Tool. Listed below are links to weblogs that reference Ethics as a Recruitment Tool : Comments. Continuing Education. The Big Picture. A big-picture view of issues and trends affecting associations - in Mississippi and nationally. Shawn on Facebook. Shawn on Twitter. Shawn on Google+. Shawn on Pinterest. Shawn on LinkedIn. « Talking to Strangers | Main. Help Jeff Change This » September 12, 2006.

Insights from the Membership Marketing Benchmarking Report

Membership Marketing

Each year the goal of the Membership Marketing Benchmarking Report is to help associations better understand what is working in membership recruitment, engagement, and retention. Recruitment – The report highlights associations use a wide variety of channels to add new members.

5 questions to better market your career center.

YourMembership Blog

That’s because they know employers savvy enough to recruit via their relevant association channels are looking for […]. Nothing promotes a career center like putting relevant, niche jobs in front of professionals. When it comes time to look for a new job, professionals turn first to associations, which are among the best places to start.

Give a Taste: Let Prospects & Members Sample Online Education

WBT Systems

If only prospects would give your educational programs a chance, you’d turn them into loyal learners—and customers, maybe even members. Instead, you let them sample online education so they can experience it for themselves. If you let people sample online education, for example, a mini-course or webinar series , they’re more likely to react positively to your subsequent marketing messages about your paid online courses. Choosing a sample online education program.

Clearing up association chapter confusion

Aaron Wolowiec

The report found associations rely on their chapters for member engagement, leadership development, membership recruitment, marketing communications and local resources. Probably not surprising (at least not considering my experience), networking and education are the top services provided by chapters. As for training for chapter leaders, the most common form is an online discussion forum, with associations providing four educational offerings on average.

Online Education: How It Can Print Money For Associations

Tom Morrison

We would have to recruit 126 new members to equal the same revenue. As we all know, it is a much cheaper investment by the association to get current members to spend more money with the association than it is to recruit new members. One of the biggest drivers of that new non-dues revenue is online education and training. In closing, I would encourage anyone reading this post to research and explore an online education strageg

Want More Members? Better Get to Know Them

Association Adviser

Recruit, retain, engage and repeat. a report based on online survey responses from 147 associations—as recruiting (63.2%), engaging (62.3%) and retaining (59.6%) were listed as the top priorities for 2013. Ask your members with the most influence over your target audience to help you recruit using word of mouth from “the right mouth.” Recruit. Do members—and nonmembers you’re trying to recruit—know why they should be involved with your association?

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Is your membership body reaching the professionals of the future?

Optimist Consulting

The partnership forms part of a wider education outreach programme undertaken by the CIPR following research published earlier in the year which found that young people lack the information and support needed to make an informed choice about public relations as a career. Membership Recruitment Failing careers advice. A recent Ofsted report highlighted that many schools do not provide adequate careers advice to pupils.

The growth spurt continues for associations

Aaron Wolowiec

Nor did the top methods for recruiting new members: word of mouth and email. Perhaps not surprising, associations said conferences and trade shows are also common recruiting tools, ranking No. Most association executives believe members join for networking and continuing education opportunities. Associations Marketing Professional Development 2016 Membership Marketing Benchmarketing Report associations certification continuing education marketing Marketing General Inc.

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The growth spurt continues for associations

Aaron Wolowiec

Nor did the top methods for recruiting new members: word of mouth and email. Perhaps not surprising, associations said conferences and trade shows are also common recruiting tools, ranking No. Most association executives believe members join for networking and continuing education opportunities. Associations Marketing Professional Development 2016 Membership Marketing Benchmarketing Report associations certification continuing education marketing Marketing General Inc.

Report 120

Clearing up association chapter confusion

Aaron Wolowiec

The report found associations rely on their chapters for member engagement, leadership development, membership recruitment, marketing communications and local resources. Probably not surprising (at least not considering my experience), networking and education are the top services provided by chapters. As for training for chapter leaders, the most common form is an online discussion forum, with associations providing four educational offerings on average.

Long Live Your Education Sessions: How To Repurpose, Reuse and Recoup Meeting Costs

Tom Morrison

That is 100 new members we did not have to recruit! Remember this… it is more cost effective to convince your current members to spend their money on meaningful programs than it is to recruit new members. Educations and training, done right, can be like printing money for any association. Over the last six years, if there is one thing I’ve learned, it’s all content, if relevant, can be repurposed for new use.