Higher Logic

MAY 29, 2020

In order to recruit new members, associations need to provide a unique value proposition , something compelling enough that people see value in paying for membership on their own or asking their company to sponsor their membership. Where community fits in: Deepen member relationships year-round , not just at meetings or events.

Social Media 254

Social Media Tools Member Engagement Revenue 254

Association Briefings

MAY 6, 2021

Now, add engagement and revenue to the mix, while attempting to keep an annual tradeshow afloat in a hybrid world of in-person and virtual events. They’re the ones who shaped the industry; who recruited new members based on word-of-mouth. By the Numbers So, what do the numbers tell us about email use among millennials and Gen Z?

Marketing 52

Marketing millennials Email Marketing Newsletter 52

Reid All About it

JULY 16, 2021

The weekly list of free educational events and resources for the association community…. Newsletter suggestion. I always enjoy reading The Art of Noticing newsletter from Rob Walker, author of a book by the same name. Enter your email address to subscribe to this blog and receive notifications of new posts by email.

Revenue 195

Revenue Video Strategy Industry 195

Higher Logic

DECEMBER 6, 2018

I’ll take you through four examples of how marketing automation and online community can work together to create highly personalized engaging experiences ( we'll use the same legislative examples from Part 1 of this recap series: Are You Prepared to Master the Engagement Economy? ). Example 1: Newsletters.

Newsletter 189

Newsletter Maine Content Examples 189

Achieve

DECEMBER 8, 2023

Email marketing. In addition to email blasts providing information about specific fundraising events or campaigns, create an alumni newsletter that sums up all of your current initiatives on a recurring basis. Text messaging.

Tips 52

Tips Survey Social Media Communications 52

Aptify

NOVEMBER 5, 2020

Your membership recruitment efforts worked! Here are some tips for creating member onboarding emails that make new members feel connected with your organization and set the stage for a relationship that will last for years to come: Start simply. You have new members. Now it’s time to get them on board.

How To 148

How To Newsletter Communications Examples 148

AssociationChat

APRIL 10, 2020

The Gold Circle Awards committee voted to introduce this new category to address the segment of work associations execute that are not full marketing or communication campaigns such as, apps, blogs, podcasts, or social media. E-Newsletter. Association of Equipment Manufacturers; AEM Industry Advisor e-Newsletter. E-Newsletter.

Newsletter 52

Newsletter Austin Committee America 52

Fonteva

MARCH 19, 2020

When associations thrive, they see boosts in member recruitment and improved retention rates. They experience strong event turnout and growing engagement through other channels such as social media and discussion boards. Offer events that interest your members. Discover opportunities to recruit new members.

Tips 52

Tips Recruiting Recruitment Social Media 52

MemberClicks

OCTOBER 6, 2022

Membership acquisition is any form of outreach or activity to connect with potential new members—whether that’s through emails, recruitment events, social media, or any other means. Reaching out to prospective new members only via email or on social media isn’t enough—you’ll need to spread your message far and wide.

Membership Management 52

Membership Management Software Social Media Recruiting 52

MemberClicks

DECEMBER 19, 2023

Below, you’ll find seven easy steps on how to build a membership website to recruit and retain members plus find your perfect membership website builder! Members pay a fee for access to related events and opportunities, such as local sports competitions, networking, business discounts, or classes. What Is a Membership Website?

Directory 52

Directory Discount Software Tools 52

Association Briefings

OCTOBER 22, 2020

Tradeshow/Event Registration – Which members are currently registered for your next tradeshow or webinar? Nothing turns off a subscriber more than receiving notification about an upcoming event that they already registered for. recruiting new members. Which members took advantage of early-bird registration last year?

How To 52

How To Newsletter Content Communications 52

MemberClicks

DECEMBER 7, 2022

You probably do some email marketing, event marketing (to attract potential prospects) and maybe even some inbound marketing. But are you tapping into your strongest marketing tool – your members? A referral program is one of the best ways to recruit new members. Announcement email. Promote it.

How To 52

How To Discount Recruiting Recruitment 52

MemberClicks

MAY 13, 2022

This means your member database, website, dues renewals, marketing, event management, learning management system, and other management processes are all hosted within one platform. Email Marketing. Event Management. What should you consider when choosing membership and association management software?

Software 52

Software Association Management Price System 52

Blue Sky eLearn

FEBRUARY 4, 2020

However, whether increasing non-dues revenue or new member recruitment, it’s just as important that your organization follows through with these goals. Event management features: Choose an AMS that allows for the creation and customization of event listings with just a few clicks of a button to lessen the administrative burden on your staff.

Organization 270

Organization LMS Software Social Media 270

Aptify

DECEMBER 6, 2017

Your “offer” could simply be more attention in the form of return visits to your website or blog, or perhaps subscribing to a newsletter. An inbound marketing strategy helps you convert visitors into customers and members. How do you get them to consider your offer seriously?

Marketing 56

Marketing Software Content Process 56

MemberClicks

NOVEMBER 16, 2021

As of 2019, email marketing boasted a 4,200% return on investment —or $42 in returns for every $1 spent. So, whether you’re sending a sales email, sharing company news or promoting content, email remains a valuable way to spend your marketing dollars. Promoting upcoming events. Preview a recent blog post.

Newsletter 52

Newsletter Tips eBook Content 52

MemberClicks

NOVEMBER 16, 2021

As of 2019, email marketing boasted a 4,200% return on investment —or $42 in returns for every $1 spent. So, whether you’re sending a sales email, sharing company news or promoting content, email remains a valuable way to spend your marketing dollars. Promoting upcoming events. Preview a recent blog post.

Newsletter 52

Newsletter Tips eBook Content 52

MemberClicks

FEBRUARY 9, 2023

One of the most effective ways to recruit new members is to let them know about your benefits. Based on a recent Marketing General report , associations that saw spikes in new membership or member renewal rates 80% or higher in the last five years said their value proposition was compelling or very compelling.

Marketing 98

Marketing Strategy Tips Email Marketing 98

Reid All About it

JANUARY 6, 2017

The New Jersey Society of CPAs (NJCPA) is using demographic and behavioral data to provide targeted, relevant content – newsletters, website content, and event marketing emails – to their members and community. Here’s the list of this week’s free webinars and learning events. Forget New Year’s resolutions.

Email Marketing 150

Email Marketing North Carolina New Jersey DC 150

Reid All About it

JANUARY 6, 2017

The New Jersey Society of CPAs (NJCPA) is using demographic and behavioral data to provide targeted, relevant content – newsletters, website content, and event marketing emails – to their members and community. Here’s the list of this week’s free webinars and learning events. Forget New Year’s resolutions.

Email Marketing 150

Email Marketing North Carolina New Jersey DC 150

MemberClicks

OCTOBER 10, 2023

It’s a win-win: nonprofits get the funding they need, and members gain access to exclusive experiences, events, training, discounted services, and other perks. AMS systems help organizations increase member engagement, improve recruitment and retention, and streamline their operations to save time and resources.

Software 52

Software Membership Management Newsletter Revenue 52

MemberClicks

JANUARY 6, 2022

Host a networking event. One way to build awareness of your association is with a single (or a series) of in-person events. And one of the best ways to take your recruiting efforts on the road is with a networking mixer. Create and promote the networking event as a way to hobnob with other professionals from their industry.

Recruiting 52

Recruiting Recruitment Discount Social Media 52

MemberClicks

JANUARY 6, 2022

Host a networking event. One way to build awareness of your association is with a single (or a series) of in-person events. And one of the best ways to take your recruiting efforts on the road is with a networking mixer. Create and promote the networking event as a way to hobnob with other professionals from their industry.

Recruiting 52

Recruiting Recruitment Discount Social Media 52

WBT Systems

JULY 25, 2017

Who’s opened your email newsletter and clicked on links to content? You may need the assistance of marketing automation or email marketing software to identify these members. Recruit technology tutors to provide one-on-one tutorials to fellow members at association events. Digital skills.

LMS 218

LMS Mooc Course Education 218

Fonteva

SEPTEMBER 30, 2019

With features spanning database capabilities, messaging and email tools, accounting and payment systems, and event planning, a top AMS solution is a smart move for practically any group. Powerful event management features. Full event and program configuration options let you create simple or complex tracks for your members.

Software 40

Software Association Management Association Software Tools 40