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Membership Directory: Why Your Organization Needs One & How to Create One

EventMobi: Association Events

Website More and more organizations have moved on to an online member directory accessible via their association’s website since it’s one of the main ways new members get to know about them. How Do I Create a Member Directory? Ready to learn how to create a member directory for your organization? Contact us to learn more!

Directory 147
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How to Create a Member Referral Program

MemberClicks

You probably do some email marketing, event marketing (to attract potential prospects) and maybe even some inbound marketing. But are you tapping into your strongest marketing tool – your members? A referral program is one of the best ways to recruit new members. Growing your organization is no easy feat.

How To 52
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You Could Just Set It and Forget It with Marketing Automation…But Don’t!

Higher Logic

It can do more for you than you can do on your own, giving you a heightened ability to run targeted marketing campaigns. Here are a few benefits of marketing automation software – benefits you didn’t have before with just email marketing or analytics software: You can automate repetitive tasks and manual processes.

Marketing 159
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8 Tips to Write Emails Your Association Members Will Open

Higher Logic

If you send out different kinds of emails (newsletters, event information, system communications about your technology etc.) Giving your members the opportunity to select the kind of information they want to receive from your association will mean more opens for your emails. The same is true of email marketing communications.

Tips 166
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Building Buy-In for an Online Community at Your Association

Higher Logic

How to Align with Your Board and Executive Team's Priorities. If a document like this doesn’t exist, hold some informational interviews with your executive director and the head of the board to figure out what the association's main goals are for the upcoming year. MTI chose online community as a tool for digital transformation.

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Why You Should be Segmenting Your Members by Data, Rather than Type

Higher Logic

One of the main vehicles associations use to engage their members is newsletters, but not every member is going to be interested in the same content. 2018 Membership Marketing Benchmarking Report. Example 2: Recruitment Campaigns. 2018 Membership Marketing Benchmarking Report. So start sending them the right content.

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Association Brain Food: 5.12.23

Reid All About it

No matter the size or type of your association, and no matter your current role, see how you, too, can distinguish and propel your organization. Using uncommon strategies from her book Elevating Engagement , learn how to create an energized and highly motivated membership. No plan, no progress. More info/register. 1 CAE credit.

Chicago 200