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Association Brain Food Weekly: 11.20.20

Reid All About it

Learn how to measure your current ROI in actual dollar numbers, use the numbers for influencing the membership decision, grow your ROI, and prove beyond a doubt that membership in your organization is a good business decision. The ROI Member Recruitment Brochure: How to Create Brochures That Positively Influence Membership Decisions.

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Association Brain Food Weekly: 10.5.18

Reid All About it

Melissa Henley and Katie Burke at CMS Wire explain how to drive change without driving your colleagues crazy using techniques based on neuroscience. Chapter Roundtable in Washington DC. and how to get the right statistics to prevent national and chapter level members from leaving. .); Location: Washington DC.

DC 170
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Association Brain Food Weekly: 3.17.17

Reid All About it

Now, onto more mundane things… Is inbound marketing still a bit perplexing for you? Aptify shows how associations can use inbound marketing for lead generation and, ultimately, membership recruitment. Chapter Roundtable (Washington DC). Location: Washington, DC. Have no fear. CAE credits. CAE credits.

DC 150
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Association Brain Food Weekly: 10.12.18

Reid All About it

Harvard Business Review says, “Translators play a critical role in bridging the technical expertise of data engineers and data scientists with the operational expertise of marketing” and other front-line managers. WBT Systems explains how to motivate members to buy what you’re selling. How to explain content marketing to anyone.

DC 170
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Association Brain Food Weekly: 6.2.17

Reid All About it

Learn how to craft the perfect pitch. 2017 Key Performance Benchmarks: Email vs. Automation. Hear about key performance metrics from the 2017 Association Email Marketing Benchmark Report on emails sent using marketing automation. – Association Analytics Network Meeting (Washington DC).

Raleigh 150
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Association Brain Food Weekly: 7.28.17

Reid All About it

. – Attract New Members with the Influencer Method (Washington DC). Learn how to become an influencer and engage your biggest influencers as a recruitment tool. Find out how to engage students and millennials and lead them to the membership funnel. Location: Washington DC. Lunch provided. Duration: 2 hours.

Chicago 150
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Association Brain Food Weekly: 11.10.17

Reid All About it

Mon 11/13 and Tue 11/14 – AMS Fest (Washington DC). Chapter Roundtable in Washington DC. and how to get the right statistics to prevent national and chapter level members from leaving. .); and how to get the right statistics to prevent national and chapter level members from leaving. Location: Washington DC.

DC 150