Association Briefings

MAY 6, 2021

Five years ago, we were talking specifically about millennials - what makes them tick, how they like to contribute and volunteer, what they bring to the table when it comes to board and chapter leadership. That’s right, email marketing is still the best way for associations to reach these unique generations.

Marketing 52

Marketing millennials Email Marketing Social Media 52

Membersuite

FEBRUARY 17, 2022

Leadership academy. Members (professional and supplier) apply for a leadership development program in which they learn skills applicable to both their job and association leadership positions. Advertising : website, newsletter, mobile app, and print. Sponsors fund scholarships for those who can’t afford the tuition.

Revenue 135

Revenue Certificate eBook Education 135

MemberClicks

DECEMBER 13, 2022

In fact, according to the 2014 Science of Email Marketing Report , having just first name personalization increases your click-through rate from about 5.8 Email personalization doesn’t have to be done manually. Include the email receivers personal name. Send from a personal email. Names, dates, prices, etc.

Tips 92

Tips eBook Email Marketing Price 92

Reid All About it

JANUARY 29, 2016

One of the ways I’m contributing to the Association Executives of North Carolina (AENC), as a member of its professional development committee, is by compiling a list of professional development opportunities that’s shared in AENC’s weekly newsletter. This morning, I thought, why not share it here too? So here goes.

North Carolina 150

North Carolina Newsletter Email Marketing Committee 150

Reid All About it

JANUARY 6, 2017

The New Jersey Society of CPAs (NJCPA) is using demographic and behavioral data to provide targeted, relevant content – newsletters, website content, and event marketing emails – to their members and community. Email Marketing in 2017: Trends, Data and Best Practices. 5 Secrets of Email Marketing Geniuses.

Email Marketing 150

Email Marketing North Carolina New Jersey DC 150

Reid All About it

JANUARY 6, 2017

The New Jersey Society of CPAs (NJCPA) is using demographic and behavioral data to provide targeted, relevant content – newsletters, website content, and event marketing emails – to their members and community. Email Marketing in 2017: Trends, Data and Best Practices. 5 Secrets of Email Marketing Geniuses.

Email Marketing 150

Email Marketing North Carolina New Jersey DC 150

Freestone

MARCH 4, 2024

An association marketing strategy can also help you boost learner retention. Consider leveraging a newsletter which highlights upcoming continuing education courses, exciting events, and special learning opportunities to show off your program. Personalized messaging is much more effective than a generic marketing approach.

Strategy 52

Strategy Marketing How To LMS 52

Higher Logic

MAY 29, 2020

Instead, you need to align your new online community with the mission and priorities of your association's leadership. The goal: If your organization offers certifications, continued education, or trainings as membership benefits, your leadership may want to boost involvement in these areas to grow non-dues revenue.

Social Media 254

Social Media Tools Member Engagement Revenue 254

MultiBriefs

JUNE 29, 2023

Advertising is the only marketing method you need Newspaper, magazine, and television advertisements have their place in association marketing, but it's a mistake to rely on them exclusively. Learn more about using branded newsletters to deliver personalized member content.

Marketing 52

Marketing Social Media Directory Video 52

MemberClicks

OCTOBER 10, 2023

Two considerations are: Leadership Strategy: Consider if staff or volunteers will helm the program. Having designated leadership in charge of spearheading your membership program will allow them to focus on building the program, delegate important tasks to others, and become a central resource for questions about the program.

Software 52

Software Membership Management Newsletter Revenue 52

Associations Now

JANUARY 16, 2020

If these situations sound familiar, it’s time to assess your leadership style and make changes. Getting attention in the digital space isn’t just about a few email marketing campaigns or the occasional newsletter. Here's one way to do it: [link] #associationhustle #assnchat #associations #associationmanagement.

Newsletter 59

Newsletter Email Marketing Video Communications 59

ISAE

APRIL 4, 2024

Prior to that, he ran email marketing for President Obama and served as Campaign Director for MoveOn.org. Take some time to consider the concrete perks and opportunities that you can offer to express your gratitude for their support and to encourage continued involvement going forward.

Examples 40

Examples Strategy Review Discount 40

EventMobi: Association Events

OCTOBER 19, 2023

Spread the word about your membership drive via: Social media platforms Email marketing campaigns Special membership campaign events Partnerships with local businesses and influencers Spotlights on your local radio, TV, and newspaper Paid online ads And more!

How To 130

How To Discount Social Media Software 130

MemberClicks

DECEMBER 19, 2023

A basic website typically includes public-facing information about your: Mission, vision, and values Organizational history Leadership staff or board members Ways people can get involved Services and programming Contact information to learn more A membership website includes this information, but also offers gated, members-only content and pages.

Directory 52

Directory Discount Software Tools 52

Associations Now

JUNE 23, 2015

Curation Tips If you’re looking to create a newsletter of your own, The Association Contrarian Report’s Jeff De Cagna offers these tips. Opinions welcome: You may not be writing the content behind the link, but your newsletters should show that you’re doing more than simply regurgitating the content.

Newsletter 40

Newsletter New York City New York Content 40

Associations Now

JULY 24, 2013

What could the changes mean for email newsletters? That, and more, in today’s Lunchtime Links: Gmail’s new look: Gmail recently introduced a new inbox system that automatically sorts users’ emails into three categories: “primary,” “social,” and “promotions.” But it isn’t just personal accounts that are affected.

Newsletter 40

Newsletter Email Marketing Survey Communications 40

Disciple Media

FEBRUARY 7, 2024

Leveraging multi-channel marketing: Utilize a mix of digital marketing channels – social media, email marketing, content marketing, and SEO. For instance, use social media for community engagement and brand personality, email for personalized communication, and content marketing for SEO and thought leadership.

How To 36

How To Social Media Content Price 36

Reid All About it

SEPTEMBER 30, 2022

Newsletter engagement. Side note: I subscribe to a ridiculous number of newsletters, but I always open Marginal Revolution because I know it contains only two short posts. Johanna Morlock-Abbasi, assistant director of email marketing, Bradford Exchange. Julie Stuck, email strategist, Validity. More info/register.

Blended Learning 41

Blended Learning Software Education Marketing 41

Aptify

DECEMBER 6, 2017

Your content demonstrates your association’s thought leadership in your industry and proves you’re an authority and a trusted resource. A content marketing strategy guides your decisions about the type of content you’ll provide to your different audiences. How do you get them to consider your offer seriously?

Marketing 56

Marketing Software Content Process 56

Reid All About it

OCTOBER 11, 2019

Rethink your leadership training programs , says WBT Systems, so you can develop leaders who not only lead your association into the future, but help lead their company (and industry) into the future too. Seven ways to boost your newsletter open rate. Michael Brenner, Content Marketing Institute ). More info/register.

DC 50

DC Washington Content Education 50

Reid All About it

APRIL 13, 2018

Does your email marketing program deliver the way you want it to? Whatever your answer, check out the helpful email deliverability tips from Ernie Smith at Associations Now. Board Relations and Leadership DC Idea Swap (Washington DC). Yes, no, maybe so? It’s a one-two punch. *All Tue 4/17 at 12 p.m. 1 CAE credit.

DC 30

DC Washington Revenue Chicago 30

MemberClicks

JANUARY 6, 2022

Here are a few ideas: Send a welcome letter, email, or card Send a welcome package with everything new members need to know Host a welcome event for new members Spotlight new members on your website or in a newsletter Give new members a chance to introduce themselves at your next meeting. Call prospective members. Put up flyers.

Recruiting 52

Recruiting Recruitment Discount Social Media 52

MemberClicks

JANUARY 6, 2022

Here are a few ideas: Send a welcome letter, email, or card Send a welcome package with everything new members need to know Host a welcome event for new members Spotlight new members on your website or in a newsletter Give new members a chance to introduce themselves at your next meeting. Call prospective members. Put up flyers.

Recruiting 52

Recruiting Recruitment Discount Social Media 52