Reid All About it

APRIL 12, 2024

Text Request explains how to create an SMS (text) strategy that aligns with your association’s marketing strategy. They also offer advice on building your subscriber list, sending effective SMS marketing campaigns and staying in compliance with regulations. Member recruitment. More info/register. 1 CAE credit.

Revenue 256

Revenue Strategy Price Newsletter 256

Higher Logic

MAY 13, 2020

You might be experiencing the effects of a lack of engagement at your association now, without realizing the source of the problem. Maybe you’re struggling with: Retaining and recruiting more members. All these challenges tie back to a lack of engagement – and can be solved by increasing engagement.

Tools 296

Tools Communications Email Marketing Recruiting 296

MemberClicks

FEBRUARY 9, 2023

One of the most effective ways to recruit new members is to let them know about your benefits. Based on a recent Marketing General report , associations that saw spikes in new membership or member renewal rates 80% or higher in the last five years said their value proposition was compelling or very compelling.

Marketing 98

Marketing Strategy Tips Email Marketing 98

Higher Logic

MAY 8, 2019

Alas, convincing people with overflowing inboxes to click on your email takes some finesse. Follow our tips to improve your association’s email open rate and boost member engagement, building a stronger communications strategy along the way. Tip #1: Allow for Email Opt-in + Topic Selection.

Tips 166

Tips Email Marketing Newsletter Communications 166

Multiview

OCTOBER 13, 2022

If you’re not using your email newsletter as a marketing tool, then what are you using it for? Yes, email newsletters are a great way for you to share top industry news and announcements for your association, but are you taking advantage of the additional tools you have? Let’s think about this for a second.

Newsletter 52

Newsletter Recruiting Recruitment Tools 52

Blue Sky eLearn

FEBRUARY 4, 2020

For your association’s member businesses, this may mean mastering new emerging technologies in your industry or even hitting specific success metrics within their own internal processes. However, whether increasing non-dues revenue or new member recruitment, it’s just as important that your organization follows through with these goals.

Organization 270

Organization LMS Software Social Media 270

Membersuite

OCTOBER 21, 2022

An AMS with a built-in data warehouse can create and store snapshots of data on a weekly and monthly basis so that you can see trends for different segments, for example, member recruitment, member renewal, and member or customer engagement trends. Drive Revenue and Provide a Major Competitive Advantage.

Analysis 142

Analysis eBook Software Report 142

WBT Systems

JULY 24, 2018

Associations want to know how their membership recruitment, retention, and marketing tactics compare to others so they can improve member growth and engagement. Every summer, the association community looks forward to the release of the Membership Marketing Benchmarking Report from Marketing General Incorporated (MGI).

Survey 150

Survey Marketing Certificate Education 150

Higher Logic

FEBRUARY 4, 2020

Make it simple for your members to connect (on their terms) while providing a cohesive member experience. Customization : With customized communications, you can increase your chances of recruiting them as members and play a pivotal role in their growth while diversifying membership and working to future-proof your association. #3.

Communications 287

Communications Tips Content Tools 287

Higher Logic

JUNE 5, 2018

It can do more for you than you can do on your own, giving you a heightened ability to run targeted marketing campaigns. Here are a few benefits of marketing automation software – benefits you didn’t have before with just email marketing or analytics software: You can automate repetitive tasks and manual processes.

Marketing 159

Marketing Email Marketing Software Social Media 159

Reid All About it

APRIL 30, 2021

How to Ask the Right Questions to Improve Your Content and Drive Member Engagement. Find out how to make sure you’re asking your members all the right questions. Why is membership recruitment so important, and how can you use it to grow your association? Host: Marketing General Inc. CAE credits. More info/register.

Education 354

Education Technology Strategy Revenue 354

Reid All About it

MAY 19, 2023

She talked about elevating engagement, including what’s going on in members’ heads during the six stages of member engagement. Quick hits Improve responsiveness to your emails by implementing these four principles. Gino Silva-Payne, Email Meter ) For goodness’ sakes, do not use your credit card with Venmo.

Strategy 195

Strategy Content Leadership Email Marketing 195

Membership Marketing

JULY 26, 2018

The channels that associations use for membership recruitment and engagement show the most significant change. In 2009, 46% of participants said that direct mail was the most effective membership recruitment channel. Direct mail is cited only by individual membership associations as one of the top three recruitment channels.

Marketing 76

Marketing Analysis Recruiting Recruitment 76

MemberClicks

OCTOBER 6, 2022

The first pillar of membership management is the process of acquiring new members. Membership acquisition is any form of outreach or activity to connect with potential new members—whether that’s through emails, recruitment events, social media, or any other means. But growing your member base is easier said than done.

Membership Management 52

Membership Management Software Social Media Recruiting 52

EventMobi: Association Events

SEPTEMBER 28, 2023

With an association directory, your members can easily find and connect with others. Obviously, this is really useful for networking for business, social events, and driving member engagement. Sharing contact information Your member directory is, at its core, a list of members.

Directory 147

Directory Organization How To Kansas City 147

Fonteva

MARCH 19, 2020

When associations thrive, they see boosts in member recruitment and improved retention rates. They experience strong event turnout and growing engagement through other channels such as social media and discussion boards. This holds true whether it’s your member engagement efforts or your internal operations.

Tips 52

Tips Recruiting Recruitment Tampa 52

MemberClicks

DECEMBER 19, 2023

Below, you’ll find seven easy steps on how to build a membership website to recruit and retain members plus find your perfect membership website builder! Social Sharing : Built-in tools for member engagement. Marketing Tools : Social media and email marketing functionalities.

Directory 52

Directory Discount Software Tools 52

MemberClicks

SEPTEMBER 20, 2023

Utilizing effective medical association software and technology benefits your organization by enabling: Automation By simplifying and streamlining your processes, your software gives you and your staff the time and energy back to invest in your association’s mission and improve your member engagement and member experience.

Association Software 52

Association Software Software Organization Certificate 52

Higher Logic

JANUARY 27, 2020

With a community of over 5 million users worldwide, Shana has worked to launch and grow a community composed of online communities, in-person events, social media, content creation, email marketing, and customer support. Follow Shana on LinkedIn. Jason Schofield. Jason’s current role: Co-Founder and CEO at Pathways to Empower.

Software 317

Software Industry Strategy Social Media 317

Reid All About it

FEBRUARY 12, 2021

The ROI Member Recruitment Brochure: How to Crea8e Brochures That Positively Influence Membership Decisions. Break Down Barriers to Early Engagement. The ROI of Words: How to Write Website Copy That Will Drive Member Renewal and Recruitment. Email Marketing Workshop. Host: Fridays@4. 1 CAE credit.

Revenue 370

Revenue North Carolina Industry Technology 370

Reid All About it

JUNE 2, 2017

2017 Key Performance Benchmarks: Email vs. Automation. Hear about key performance metrics from the 2017 Association Email Marketing Benchmark Report on emails sent using marketing automation. Learn what you can add to your website today to help attract and convert more members. Tue 6/6 at 2 p.m. Host: ASAE.

Raleigh 150

Raleigh Chicago DC Washington 150

Reid All About it

MAY 12, 2023

Q2 Email Marketing Tips Hear insights from six of the industry’s leading email marketing experts. Discover the latest email tips, trends and tactics for both business and consumer markets that will take your campaigns to the next level. No plan, no progress. Do This, Not That! More info/register.

Chicago 200

Chicago Newsletter Mooc Education 200

Reid All About it

JULY 8, 2016

Gather with fellow association execs for a lunchtime discussion on how organizations are tackling member engagement and achieving great results using email marketing and marketing automation. . – DC Lunch & Learn (Washington, DC). More info/register. Host: Informz. Wed 7/13 at 1 p.m. More info/register.

DC 150

DC Certificate Washington Content 150

Reid All About it

DECEMBER 9, 2022

Membership Monday: Student/Young Professional Recruitment and Engagement. We will focus on a successful campaign for the recruitment and engagement of this membership segment. We’ve assembled a crack team of Validity Email Strategists who help email marketers across the world solve their trickiest email challenges.

Colorado 39

Colorado Recruiting Recruitment Survey 39

Reid All About it

APRIL 23, 2021

It’s time to take control of your data to determine the heath of your membership retention, recruitment, engagement and revenue to produce the best results. Hear insights from a career coach in our industry, an executive recruiter, and a senior HR executive, alongside overarching approaches and best practices. 1 CAE credit.

Revenue 370

Revenue Strategy Content Education 370

GrowthZone

MARCH 13, 2021

Grow membership and revenue fast with sales funnel and marketing automation. Keep members engaged with event management, member forums, and educational certification tools. Manage donors, volunteers, and members, while becoming a job hunter portal and professional development resource. . Geared Toward: Nonprofits.

Software 148

Software Association Management Price Membership Management 148

Reid All About it

JULY 16, 2021

Learn how to use these strategies to deliver better engagement and personalized experiences, boost recruitment and retention efforts, and support new product development. Professional Development Townhall: Do This, Not That: What’s Working NOW for Email Marketing. More info/register. Host: Silverchair. CAE credit.

Revenue 195

Revenue Video Strategy Industry 195

Reid All About it

NOVEMBER 10, 2017

Discover the method they use to attract, engage, and retain the young generations. Presenter: Amanda Kaiser, Member Engagement Expert, Smooth The Path. Your members want to be part of an online community and have access to on-demand learning opportunities. Leveraging Data for Engagement, Value and Growth.

DC 150

DC Washington Tools Education 150

Reid All About it

OCTOBER 21, 2022

How Association Marketers Are Using Digital To Grow Member Engagement & Revenue. This no-fluff panel discussion with membership marketing pros and practitioners will reveal how other associations are successfully using digital to build purposeful connections with members—expanding engagement and renewals.

Revenue 44

Revenue Email Marketing Education Review 44

Reid All About it

JULY 21, 2017

8 Biggest Mistakes Email Marketers Make and How to Avoid Them. Learn optimization tips for subject lines and email design, why email deliverability can’t be ignored, and what email metrics are true indicators of success. Engaging Members for Improved Retention Rates. More info/register. 1 CAE credit.

Las Vegas 231

Las Vegas DC Mooc Nevada 231

Reid All About it

OCTOBER 28, 2022

Learn about trends impacting member engagement, member growth, measurements, outcomes, and sustainability. Volunteer Recruitment: No Volunteers? Maybe It’s Your Marketing. How to Conquer Changes in the Digital Marketing Space. . – Five Strategic Focus Areas For 2023 Planning. More info/register.

Blended Learning 39

Blended Learning Email Marketing Revenue Technology 39

MemberClicks

NOVEMBER 16, 2021

While email has been around for decades, it’s still one of the most effective communication channels, even compared to new technologies (we’re looking at you, social media). As of 2019, email marketing boasted a 4,200% return on investment —or $42 in returns for every $1 spent. It also offered a 15.22% conversion rate in 2021.

Newsletter 52

Newsletter Tips eBook Content 52

MemberClicks

NOVEMBER 16, 2021

While email has been around for decades, it’s still one of the most effective communication channels, even compared to new technologies (we’re looking at you, social media). As of 2019, email marketing boasted a 4,200% return on investment —or $42 in returns for every $1 spent. It also offered a 15.22% conversion rate in 2021.

Newsletter 52

Newsletter Tips eBook Content 52

MemberClicks

NOVEMBER 22, 2022

Increased revenue More membership growth Additional membership upgrades More revenue per member Optimized membership strategies Improved membership retention and recruitment Improved historical data. With Wild Apricot, organizations can easily attract and retain members. Long-term benefits.

Software 52

Software Membership Management Price Directory 52

Association Briefings

OCTOBER 22, 2020

Further Engage Current Subscribers Associations spend a lot of time (and money!) recruiting new members. However, it’s proven that acquiring new members can be as much as five times more expensive than retaining current members. But don’t forget, engaging with your current members increases ROI significantly.

How To 52

How To Newsletter Content Communications 52

MemberClicks

OCTOBER 10, 2023

AMS systems help organizations increase member engagement, improve recruitment and retention, and streamline their operations to save time and resources.

Software 52

Software Membership Management Newsletter Revenue 52

Experts in Membership Marketing

MAY 17, 2013

The 2013 Membership Marketing Benchmarking Report clearly shows the use of emails as a TOP 3 channel to promote association awareness, promote membership, fuel member engagement, and drive member renewal and reinstatement (see the data presented below). I look forward to your comments and observations.

Marketing 28

Marketing Report Email Marketing Recruiting 28