Nimble AMS
DECEMBER 11, 2022
While we can ’t promise we have all the answer s, this blog offers vital facts about the important young professionals that your organization is so eager to recruit. If Gen Z isn’t yet on your radar, it really should be. Five things you need to know when recruiting Gen Z members. Statista estimates there are 68.6
Associations Now
JUNE 14, 2017
How to use the latest Facebook and Instagram features to reach and engage with millennials online. Keeping up with the latest product developments and figuring out how best to deploy them can be tricky—especially when you have to figure in how a diverse audience of millennials uses these platforms.
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Association Briefings
MAY 6, 2021
Although both are defined as digital-first generations, there’s still very distinct ways to digitally market to millennials and Gen Z - particularly as it relates to email. They’re the ones who shaped the industry; who recruited new members based on word-of-mouth. Today’s associations face unchartered challenges.
WBT Systems
JULY 24, 2018
Associations want to know how their membership recruitment, retention, and marketing tactics compare to others so they can improve member growth and engagement. Every summer, the association community looks forward to the release of the Membership Marketing Benchmarking Report from Marketing General Incorporated (MGI).
Higher Logic
MAY 29, 2020
In order to recruit new members, associations need to provide a unique value proposition , something compelling enough that people see value in paying for membership on their own or asking their company to sponsor their membership. The goal: Every year, bringing in new members is likely to be on your association’s list.
Reid All About it
JULY 28, 2017
Learn how to become an influencer and engage your biggest influencers as a recruitment tool. Find out how to engage students and millennials and lead them to the membership funnel. With marketing being more metric-driven than ever before, the importance of understanding how your organization measures up has escalated.
Reid All About it
JULY 16, 2021
Definitely look at what he has to say, especially if you’re using labels like Gen X, Millennial and Gen Z. Learn how to use these strategies to deliver better engagement and personalized experiences, boost recruitment and retention efforts, and support new product development. Cohen, I’m going to only talk about career stages and ages.
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