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Association Brain Food Weekly: 6.20.16

Reid All About it

Presenter: Kristi Casey Sanders, director of digital marketing strategy of Plan Your Meetings @ Meeting Professionals International. Learn how to amp up your digital fundraising appeals and increase donations with power targeting and superior emails. Presenter: Michael Chidzey, Marketing Director, event agency Chillisauce.

LMS 150
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Digital Marketing Efforts Increase ROI for the Exhibition Industry

Associations Now

Recently released cross-industry research highlights successful strategies and tactics when it comes to social media and digital marketing efforts within the exhibition industry. To see how your exhibition marketing efforts compare, here’s a look at some of the survey’s findings and the researchers’ recommendations: 1.

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Host More Successful Digital Events

Associations Now

The study, which was conducted by the Virtual Edge Institute (VEI) and commissioned by Freeman , was released earlier this week. Engaging people using online meeting and event technology has never been more important,” said VEI’s Executive Director Michael Doyle in a press release. The bottom line counts. percent say they don’t.