Wild Apricot

APRIL 25, 2016

This year's Benchmarks report is the most comprehensive yet and lets you know how nonprofits are stacking up on everything from email marketing to social media to donation campaigns.

Email Marketing 150

Email Marketing Social Media Report Marketing 150

Reid All About it

JANUARY 4, 2019

Inspired by a Harvey Nash/KPMG CIO survey report, David DeLorenzo at DelCor discusses the attributes of a transformational association CIO. Mon 1/8 at 1 p.m.* – 10 Website and Email Marketing Best Practices for Small Nonprofits. Hear tips for growing your email list. Host: National Institute for Social Media.

Video 285

Video Washington Social Media DC 285

Nimble AMS

DECEMBER 11, 2022

To help you build your understanding of Generation Z, here are five vital facts about your members born between 1997 and 2012 : Gen Z has clear social media preferences. Sure, you’ve heard of TikTok, but does your association use the massively popular social media platform? What about YouTube or Instagram?

Recruiting 136

Recruiting Recruitment Social Media Member Experience 136

EventMobi: Association Events

OCTOBER 19, 2023

Step 5: Create your workback plan The best membership campaigns utilize several different streams (social media, email, events, etc.). For example, if you see your social media posts aren’t taking off, you can always try rescheduling them to that prime Monday 9 a.m.

How To 130

How To Discount Social Media Software 130

Nimble AMS

JUNE 27, 2022

Associations are looking for innovative association management software (AMS) like email marketing, content management systems, e-commerce platforms, job boards, and learning solutions to transform MX. . Community Brands’ research reports the numbers for members’ loyalty and likelihood to renew are down from last year.

Leadership 118

Leadership FAQ Member Engagement Social Media 118

Reid All About it

JUNE 30, 2023

Professional development is a highly valued employee benefit, according to dozens of research reports, especially by early-career professionals. Functional Expense Reporting Functional expense reporting is one of the more complicated areas of nonprofit U.S. Employee retention. Non-dues revenue partners. 1 CAE credit. CAE credit.

Chicago 205

Chicago Newsletter Revenue Education 205

GrowthZone

APRIL 18, 2023

In general, marketing automation can be extremely helpful for associations in several ways: Efficient communication Marketing automation tools enable associations to efficiently communicate with their members and stakeholders via email, social media, and other channels.

Marketing 78

Marketing Email Marketing Social Media Recruiting 78

Associations Now

FEBRUARY 6, 2020

While spending on social media is rising along with digital ad spend in general, social platforms can sometimes be a tough place to win conversions. One strategy might be to think of social as a venue for soft leads. percent of the media spending pie.

Social Media 123

Social Media Email Marketing Strategy Marketing 123

Higher Logic

MAY 29, 2020

With a combination of engagement tools, you can gather the data about members’ interests, segment your members by interests, and nurture members with automated campaigns – all to encourage more participation and create more exposure for the content they’re truly interested in, like your new report. Objection 2: Social Media.

Social Media 254

Social Media Tools Member Engagement Revenue 254

Associations Now

JANUARY 8, 2020

A 2019 Campaign Monitor report reveals the latest email marketing trends. Also: AARP uses VR to promote social interaction. In a year when worldwide email open rates decreased, nonprofits bucked the trend. When should nonprofits send an email? 1 day for nonprofit emails,” he wrote. percent. “For

Las Vegas 97

Las Vegas Email Marketing California Software 97

Higher Logic

JUNE 5, 2018

It can do more for you than you can do on your own, giving you a heightened ability to run targeted marketing campaigns. Here are a few benefits of marketing automation software – benefits you didn’t have before with just email marketing or analytics software: You can automate repetitive tasks and manual processes.

Marketing 159

Marketing Email Marketing Software Social Media 159

Reid All About it

MAY 21, 2021

5 Secrets of Email Marketing Geniuses. Learn the secrets of email marketing geniuses, including: the 5 types of nonprofit emails, the anatomy of an email marketing campaign, and 6 email marketing mistakes to avoid. Spring Cleaning: 5 Reports to Run In Your Membership Database Now.

San Jose 369

San Jose Email Marketing Tools millennials 369

Association Briefings

MAY 6, 2021

Although both are defined as digital-first generations, there’s still very distinct ways to digitally market to each - particularly as it relates to email. That’s right, email marketing is still the best way for associations to reach these unique generations. Both groups also receive a decent share of email per day.

Marketing 52

Marketing millennials Email Marketing Social Media 52

Associations Now

MARCH 26, 2019

Social media is becoming increasingly important for member service, but it highlights the many channels customers use for help. A series of recent coverage and reports suggests that in the modern age, you need to be thinking about both digital and traditional customer service methods.

Strategy 102

Strategy Social Media Maine millennials 102

MultiBriefs

JUNE 29, 2023

Advertising is the only marketing method you need Newspaper, magazine, and television advertisements have their place in association marketing, but it's a mistake to rely on them exclusively. The truth is that Facebook, Twitter, LinkedIn, and other social networks are highly effective platforms for promoting B2B associations.

Marketing 52

Marketing Social Media Directory Video 52

Membership Marketing

MARCH 8, 2012

Fundraising with Social Media. In the March edition of Associations Now , Andrew Lang highlights a social media success story titled Tweeting for Dollars. But reports of associations creating net income directly from these tools have largely proven illusory. Labels: Social Media. 2 comments: william.

Social Media 40

Social Media Marketing Price Survey 40

Association Success

SEPTEMBER 22, 2020

To accomplish this, be sure to show your work by: Citing top-quality sources, such as national media outlets, academic resources, and studies. Thinking like a reporter by interviewing expert sources . Social media tools such as TweetDeck that allow you to follow conversations in real time. Download it now.

Content 78

Content How To Newsletter Social Media 78

Achieve

FEBRUARY 2, 2015

MUST HAVE #4: REPORTS TAKE ONE-HOUR EVERY MONTH TO LOOK AT YOUR EMAIL STATS AND REEVALUATE YOUR STRATEGY. Email platforms are next to useless if they do not have the kind of reporting that you want. Be sure you have buttons on your emails that allow your audience to tell the world how amazing you are.

Email Marketing 52

Email Marketing Marketing Software Content 52

MemberClicks

SEPTEMBER 27, 2023

Event promotion with social media ads A recent Personify survey revealed that 41% of event professionals cite that social media advertising is the most effective method of event promotion , with email marketing campaigns following at 35%. Data analytics and reporting. Enabled data collection.

Tools 52

Tools Tips How To Software 52

Reid All About it

MAY 19, 2023

Aaron Terr at Persuasion makes a free speech case for Section 230 , which prevents owners of social media platforms and online communities from being sued for user-generated content. Politicians want to beat up on social media platforms because people are saps, but what are the downstream effects? .* – Do This, Not That!

Strategy 195

Strategy Content Leadership Email Marketing 195

Associations Now

APRIL 28, 2020

With other forms of traffic, such as social media and email marketing, coming with potentially large added costs, SEO is gaining momentum for some organizations with lower budgets. The report also found 63 percent of marketers believed SEO would become more important in 2020.

Cleveland 139

Cleveland New York Cost Email Marketing 139

Higher Logic

MAY 8, 2019

If you send out different kinds of emails (newsletters, event information, system communications about your technology etc.) Giving your members the opportunity to select the kind of information they want to receive from your association will mean more opens for your emails. Tip #2: Let Association Members Choose Email Frequency.

Tips 166

Tips Email Marketing Newsletter Communications 166

Associations Now

MAY 12, 2014

A new report from the Web Video Marketing Council takes a look at some of the latest trends in online video production, and the message is clear: Organizations are devoting more resources to engaging their audiences with a growing trove of video content. Here’s more from the report: How many online videos are being produced?

Video 40

Video Report Marketing Email Marketing 40

Higher Logic

JUNE 14, 2018

Their blog will also often highlight findings from their detailed reports, such as the State of Community Management 2018. And although we’re possibly a little biased toward blogs focusing on content creation , we thought that some of these might be helpful for the content side of marketing automation. Social Pros.

Marketing 116

Marketing Social Media Houston Resources 116

Achieve

AUGUST 12, 2021

Use social media to increase campaign visibility. Millennial Impact Report. Use social media to increase campaign visibility. are active on social media due to their strong desire to connect and socialize with others. Millennial Impact Report. Here are the five tips we’ll explore: .

millennials 82

millennials Tips Social Media Software 82

Higher Logic

APRIL 24, 2018

Analytics – Your tracking tools should lead to dashboards and reports showing the variety of opportunities you have, how well they’re performing, and the real-dollar ROI of your programs. Then promote your program via email marketing to increase participation. Event Planning and Hosting.

Tools 225

Tools Software Review Newsletter 225

Reid All About it

JULY 28, 2017

WBT Systems takes a look at the recent findings of a Pew Research Center report on the digital readiness gap. Creating a Social Media Policy. Learn why a written social media policy is so valuable and how to begin creating one for your nonprofit. Find out how your email processes stack up to your peers.

Chicago 150

Chicago Washington DC Social Media 150

MemberClicks

OCTOBER 6, 2022

Membership acquisition is any form of outreach or activity to connect with potential new members—whether that’s through emails, recruitment events, social media, or any other means. Reaching out to prospective new members only via email or on social media isn’t enough—you’ll need to spread your message far and wide.

Membership Management 52

Membership Management Software Social Media Recruiting 52

Higher Logic

NOVEMBER 21, 2018

Adobe’s recent study about email marketing revealed more about these reactions to personalization. In this same study, Adobe reported that “customization of emails from brands [another way to say personalization] is of medium to high importance, across all age groups and both genders.”.

Marketing 149

Marketing Guidelines Software Email Marketing 149

Membership Marketing

JULY 26, 2018

2018 marks the tenth anniversary of the Membership Marketing Benchmarking Report. However, this has not represented a changeless marketing environment. One recruitment channel that has seen recent growth in reported effectiveness is paid digital marketing. This payment method has expanded over the years.

Marketing 76

Marketing Analysis Recruiting Recruitment 76

Higher Logic

JANUARY 31, 2019

In its 2018 Membership Marketing Benchmark Report, Marketing General reveals that: 27% of individual member organizations have trouble attracting and/or maintaining younger members. And not just because, like, you assume all young folks love wasting away on social media ). Invest in Your Online Presence.

Communications 184

Communications millennials Tips Software 184

Disciple Media

FEBRUARY 6, 2024

The key benefits we repeatedly hear reported are: Stable, recurring revenue: Predictable income streams provide financial stability and facilitate long-term planning. Surveys and feedback: Directly ask your audience what they want through surveys, social media polls, or feedback forms. How do I set the price for my membership?

How To 36

How To Price Analysis Content 36

CMA Solutions

SEPTEMBER 30, 2022

Last year, 62% of surveyed associations either endured a membership decline or remained flat, according to MGI’s 2022 Marketing Membership Benchmarking Report. In the absence of being able to meet in-person due to the COVID-19 pandemic, we created a “virtual” celebration that used social media to extend the weeklong celebration.

Directory 52

Directory Social Media New Jersey Member Engagement 52

Reid All About it

JULY 7, 2023

. – PAR Member Meet-Up: Sales Tactics that Association Teams Use to Win Email subject lines, purposeful outreach and unique follow-ups: join this PAR Member Meet-Up to learn and share how association revenue producers are managing customer engagement and guiding their clients to great investment choices. CAE credit. More info/register.

Tools 195

Tools Education Newsletter Chicago 195

Associations Now

JUNE 18, 2015

A couple of recent surveys on email marketing reveal some important stats and trends, including the importance of quality email content. Despite the popularity of social media, email is still going strong as a marketing tool. One way to create quality email content is to focus on voice.

Content 40

Content Email Marketing United States Survey 40

Association Adviser

OCTOBER 13, 2016

The logical take-away from that statistic would be to reduce the amount of information sent to members, but associations reported they communicate more frequently , touching members four more times per month (on average 30 times) than in 2015. Integrate communications through print, online and social opportunities: [link] @AssocAdviser.

Communications 60

Communications Revenue Social Media Survey 60

MemberClicks

DECEMBER 19, 2023

This could include: Discussion forums Membership directories Event calendars and registration Job boards Industry research and reports Through a personal login, membership websites allow organizations to provide additional benefits to dues-paying members. Community Engagement : Includes a directory, event calendar, and social media tools.

Directory 52

Directory Discount Software Tools 52