Idea Architects
JANUARY 2, 2013
The wonderful Indianapolis Museum of Art is free to all visitors, so becoming a member is an optional activity. They've left me in a potentially passive state when they should have intentionally converted me into an active participant or contributor: how about a simple "here are three upcoming events you won't want to miss".
Idea Architects
MARCH 8, 2013
Care/Don't Care by Jamie Pawlus • Indianapolis Cultural Trail Think of the last time that someone asked you about your passions. In my last post I focused on possible catalysts that cause people to act, the potential short-term trigger that leads them to buy a resource or come to an event. You probably had a lot to share.
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