Price Your eLearning Right

Blue Sky eLearn

Rethinking Event-Based Pricing. One of the most common mistakes I see in pricing eLearning is exclusively applying the old one-time registration model. Before setting pricing, it’s critical to understand your market. Conduct a market analysis to understand your competitor’s products and pricing, target market, market needs, and price range that market will bear for the value you’re offering. Consider these models to price your eLearning right.

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Face Your Fear of Technology

Association Adviser

Technology (and the thought of it) sometimes elicits a similar response. I’ve worked with hundreds of associations and here are some of the responses I have gotten when asking about their take on “technology” or “new ways” of reaching and engaging their members: Do we have to? Our members don’t like technology. There are non-scary ways to embrace technology to better engage with your members and to maximize non-dues revenue for your association.

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3 Questions to Ask Yourself Before Purchasing New Association Technology

Higher Logic

Purchasing new technology is a big undertaking. Ariel Brandt Lautman , Online Community Manager for the Association of State and Territorial Health Officials, has a list of questions to review before she purchases new technology. For example, a strong integration lets members interact in your online community then pay dues in your AMS without feeling like they’re switching systems. At the most basic level, the number of people using software can affect pricing.

Gamification: Before You Implement the Technology.

YourMembership Blog

Pricing. Technology. Gamifiying your organization is not about technology. If you are trying to drive physical attendance at events, for example, don’t allow the experience of attending to be garnered elsewhere/through other means. Pricing. Membership Software Association Management Software. Solutions. Associations. Nonprofits + Foundations. Chambers + EDCs. Corporate + Social. Education + Alumni. Advantages. Branding. Control. Add-On Products. Support.

Ten Criteria for Vetting Event Technology Solution Providers (Updated)

Velvet Chainsaw

Over the past decade, there have been significant upgrades and newcomers in the event technology space. There are several hundred event technology providers competing to win your business. When you consider varying pricing structures, functionality, and built-for-purpose options, choosing the best solutions is no easy task. Ask for examples, testimonials and case studies. It’s never a good idea to be on the bleeding edge with any technology.

What Technology Makes the Must-Have List?

YourMembership Blog

Pricing. Technology. What Technology Makes the Must-Have List? Working in a technology company means we have a lot of early adopters. I recently asked this group of experts what technology they couldn’t live without. DVRs are just another example of the the audience’s desire to receive content on their time. By defining technology in that fashion, it’s easy to classify Velcro (or hook and loop) closures as something pretty great.

6 Compelling Reasons to Consolidate Your Association’s Technology Systems


The problem is that most association technology only does one thing really well. Event software plans and manages events, but it won’t take care of your membership dues, for example. To take care of all your needs, you need to make multiple technology purchases.

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How Associations Can Improve The Member Experience Through Technology

Nimble AMS

Three technology innovations associations should embrace for a better member experience. Turn to technology innovation. Enterprise cloud platform technologies have transformed the association management software (AMS) landscape. Associations can now move beyond the AMS limitations of yesterday to leverage modern technological innovation. Associations can now move beyond the AMS limitations of yesterday to leverage modern technological innovation. Technology

Is Your Technology Seamless?

Associations Now

A few smart words from a guy who built his life in technology could help you figure out your own technology balance. Among the many things the Apple II mastermind brought up during his panel discussion at the MassMutual Center was the idea of technology needing to enable us to be better, rather than getting in the way of what makes us best. Rather, we want technology to be invisible, to provide value seamlessly,” the company explained. “In

Techsoup Canada: Technology for nonprofits and charities


As an association, technology can be a tremendous asset in achieving your mission. When an association has access to robust technology — as well as the knowledge and capacity to put tech to proper use — the impact can be transformative. Unfortunately, many associations has a fraught relationship to technology. These factors are compounded by real barriers to access; much of the tech that can help associations do better work is priced for the private sector.

In 2017, Take Control of Your Technology

Associations Now

In many ways, the notion of the “middle” has come to define association technology this year. A good example of this is Facebook’s growing power in the social media space in 2016. By making its original changes opt-out only, so that users would automatically be enrolled into the new features unless they changed their account settings, the company sent a message—intended or not—that its technology was more important than its users’ privacy,” Mashable ’s Karissa Bell wrote.

Don’t Fool Yourself: Your Technology Has an Expiration Date

Associations Now

While the costs of upgrading basic technology building blocks like hard drives certainly add up, delaying those upgrades comes with another price tag—one that could really hurt. The way you invest in technology needs to keep up with this burn cycle, or you could find yourself in a bind. But it does make a pretty good argument for exactly how associations should spend on technology.

Nine tips to promote win-win negotiating (no matter the contract)

Aaron Wolowiec

Following is the abridged version of our presentation (and I promise I’ve saved our best examples and talking points for the program – so I hope to see you there): Contracts differ. technology, entertainment, speakers, décor and hotels). A correlation exists between the value of your business and the number of concessions or price breaks your organization can expect to receive during contract negotiations. Look beyond price to conditions. On Wednesday, Nov.

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4 Considerations for Your Virtual Event

Blue Sky eLearn

For example, you could turn a 4-day confere nce into 4 Wednesdays of content throughout a month. For a higher price, allows those session sponsors to continue being the sponsor of the on-demand session, allowing them visibility throughout the year .

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Beware of sneaky, hidden costs in your next association management system

Nimble AMS

If the price seems too good to be true, it probably is. They might also charge high prices for product upgrades and related services down the road. Here’s what you should look for: A price estimate of all work related to your specific implementation, including project management, testing, training, data migration, integrations, etc. Beyond watching for hidden costs, there are ways to potentially lower the price of a new AMS. Technology

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3 things your association should know before purchasing a new AMS

Nimble AMS

Price is a big factor in any large purchase. Price is a big factor in any large purchase. Plus, pricing between any two AMS systems is not always an apples-to-apples comparison. It can look very different depending on the type of solution and technology you choose.

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Make Sure Your Association’s Next Virtual Event is a Hit


List key milestones, such as choosing a virtual event technology platform and lining up speakers, and provide plenty of time for each one. For example, as with in-person events, your virtual event should offer multiple tracks.

8 ways to cut the cost of new association management software

Nimble AMS

It may be time to embrace change to lower the price of your new system. While several factors — from the number of licenses to implementation to staff training — determine the price of the system’s cost, there are strategies to keep your AMS price from escalating beyond the budget. Here are eight ways to lower the price of your new AMS: 1. The key to keeping AMS pricing manageable is following best practices. Technology Executive IT

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4 steps to build a business case for new membership software

Nimble AMS

Here’s how to create a compelling case for an investment in new membership management technology. Your old technology might have worked in the past, but it just isn’t keeping up with your organization’s evolving processes and needs. Notice that the first step doesn’t include a discussion about new system pricing. And, Walker says, beware of the temptation to mention ballpark pricing. continued investment in outdated technology. Technology IT Membership

Customer Service in Your Member Organization

YourMembership Blog

Pricing. Technology. Today’s technology, can help us make our members feel special even those we only see once a year. But just as in the example of the relationship above, it’s not enough to “know” this information about someone. Pricing. Membership Software Association Management Software. Solutions. Associations. Nonprofits + Foundations. Chambers + EDCs. Corporate + Social. Education + Alumni. Advantages. Branding. Control.

Putting the Member at the Heart of Your Association’s Activities with a Modern AMS

Nimble AMS

One example of this customer/member-centric approach is Salesforce’s use of artificial intelligence (AI) to power customer engagement. Another example of a member-centric approach is the strategic use of an association’s data in their AMS. Using business intelligence tools, they can draw on their huge volumes of data to pinpoint optimal pricing, products, content and engagement for a very personalized member experience. Technology

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Attention Nonprofit #DataNerds: A Few Recent Research Studies on Data, Technology, Funding, and Trends

Beth Kanter

In the last few weeks, there have been a few good research studies and web sites relaunched that cover technology, data, funding, and trends. Here’s a roundup. Lots of great data, resources, examples, and action steps foundations need to understand the value of transparency, be more open in their own communications. What caught my eye immediately was the infographic that summarizes data about how foundations are using social media. Technology for Good Report.

Need new ideas for attracting members? Follow this 7-step framework for success

Association Success

Pricing with multiple tiers. When it comes to pricing, there’s no reason to limit your organization to a single tier. For example, you could offer students an affordable rate that increases as they enter the workforce. Organization-Wide Technology Literacy.

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Association Brain Food Weekly: 9.25.20

Reid All About it

Hear tips to understanding which AMS capabilities are right for your organization, advice on the vendor selection process—key themes and questions to ask, an overview of pricing in the AMS marketplace in 2020, and pros and cons of off-the-shelf solutions vs. flexible, configurable platforms. How to Scope and Implement Virtual Event Technology. Virtual event technology is key for pulling off a virtual event, but implementing new tech is never easy.

The Process of Recovery from a Disaster

Association Management

Services like Amazon Web Services, Office 365 and hosting providers can be your backup at a lower price point. Windows server, Microsoft Exchange, Windows Workstation Operating Systems, SQL server, financial, billing invoice programs, backup and restoration software are primary key examples. Association Management Technology

4 steps to successful virtual events for your association

Nimble AMS

For example, how can you make the online learning experience interactive? For example, why do they like coming to your in-person events? Here are a few to include: Select an event technology platform. Train staff and speakers on your technology platform.

Association Brain Food Weekly: 9.11.20

Reid All About it

The weekly list of free educational events and resources for the association community… Virtual conference pricing. Jim Taylor at BoardSource explains how to recruit for board diversity without disrespecting people of color —and shares a personal example that should make you squirm.

2013: A Millennial’s Perspective

Association Adviser

Your pricing and member benefits need to reflect that. This embrace of technology that makes association life easier should be applauded and further supported in 2014. Pricing Challenges. For example, I’m not renewing membership with a professional association I have enjoyed membership with in the past because the member rate is the same for out-of-state members as it is for people in state. Kelly Donovan, Naylor.

Building Buy-In for an Online Community at Your Association

Higher Logic

This is how you can prove your new member community will be a valuable technology investment. Here are five examples of priorities you might find in your association’s strategic plan, along with key points for how community helps. Objection 1: Price.

Top 5 Ways the Salesforce Platform Benefits Associations

Nimble AMS

3 – A vast technology ecosystem. The Salesforce AppExchange brings a broad range of technologies closer to associations. With thousands of solutions in the AppExchange, associations can extend Salesforce-based AMS technology more than they can with old school AMS solutions.

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Association Brain Food Weekly: 7.10.20

Reid All About it

They warn, “We are already paying the price in greater risk aversion among writers, artists, and journalists who fear for their livelihoods if they depart from the consensus, or even lack sufficient zeal in agreement.” Revenue and Pricing Strategies for Virtual Events.

Association Brain Food Weekly: 8.14.20

Reid All About it

I could have ignored the chat but people were sharing useful stories, examples and advice there. Exhibitors were psyched about the numbers, so provide free education for members—or a decent selection of education, for example, keynotes, game changers and basic-level sessions.

Is Syncing Your AMS and Accounting Software Necessary?

Association Adviser

Some AMS systems may offer complete, customized accounting functionality for a much higher price, but associations on a tech budget are stuck working with both an AMS and an accounting software system to cover their membership database and financial accounting needs. QuickBooks, for example, requires data to be in.iif (Intuit Interchange Format) form for import. For example, your association might offer gold, silver and bronze-level memberships for individuals and corporations.

Mobile Conference Applications

Association Adviser

Here are examples of how smart associations are using mobile apps to their advantage: Mobile apps aren’t just a convenience for attendees; they’re the building blocks of communities and discussions centered around the show. The sophistication of mobile apps continues to increase as the price continues to drop. Take advantage of this technology at your next event. As with all technology, the sophistication continues to increase as the price continues to drop.

Association Brain Food Weekly: 3.8.19

Reid All About it

Presenters: Mike Kovach, Senior Digital Consultant, Adage Technologies. Jake Toohey, Senior Digital Consultant, Adage Technologies. Strategic Pricing for Educational Products. Pricing for education products is all over the map. But pricing is too essential to leave to guesswork. In this session, we look at strategic pricing practices and the reasons you should embrace value-based pricing that focuses on the benefit you deliver to the buyers.

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The secret to a successful AMS implementation

Nimble AMS

Understanding association management software pricing in 2020. For example, the Nimble AMS team builds best practices into the implementation process to make sure you get the most out of your new system right away. For example: Is hitting a specific deadline most important?

Association Brain Food Weekly: 7.31.20

Reid All About it

Although written for event platform Hopin users, many of these virtual event tips apply to any platform, for example, developing an attendee video guide and holding screen. Sponsorship and Pricing Methods for Virtual Events. Learn how to understand sponsor needs, build sponsor packages, bring value to a sponsor, and price virtual events. Presenter: Dr. Michael Tatonetti, Certified Pricing Professional and CAE.

Association Brain Food Weekly: 1.18.19

Reid All About it

A classic marketing mantra (about pricing) is flawed. Find out how onsite event technology can enable you to gather invaluable data when it comes to measuring and tracking the attendee journey and proving the impact of your event. Embracing Data and Technology to Increase Member Engagement (online and Washington DC). Let’s explore how best we can leverage new and inexpensive technologies to boost the human interaction that ultimately defines our success.

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Weighing the Return On Not Investing

Association Success

How can you address the return on not investing on technological growth? A while ago, while keynoting a conference on using data and new technology, and there was one particular person in the audience who was full of questions. What if that one new technology could be transformative for your organization? Without investing, what can you to do keep up with their everyday lives vis-à-vis technology? What’s the price of missing out?

Best Practices for Monetizing eLearning Content


As the importance of non-dues revenue continues to grow, technological advancements have become one of the biggest drivers. If you’re offering anything for continuing education credit, certificates or certifications are the first things we would recommend putting a price tag on. Examples are live or recorded webinars or recorded content from annual meetings. One example is to offer a premium for certain courses where an individual can purchase a class.

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