Association Adviser

JUNE 5, 2017

Association Adviser: How have membership marketing programs for AGC of America evolved? Jeff Wilson: Chapters have historically been the primary marketer of membership in part because much of the construction industry operates on a local level. From the Corner Office: Jeff Wilson, Associated General Contractors of America.

America 62

America Team Puerto Rico Discount 62

SCD Group

JUNE 10, 2013

Coursera, a Silicon Valley-based company, is announcing today that it will partner with university systems in Colorado, Georgia, New York, Tennessee and Texas to develop and evaluate the potential of technology that is fueling dramatic changes in how higher education is designed and delivered. Markets become unpredictable.

Mooc 40

Mooc Tennessee Georgia Colorado 40

Association Adviser

SEPTEMBER 24, 2013

.” Everything from the way your members pay, she said, to how you communicate with your members—being flexible will become increasingly important to your sustainability. You not only need to get comfortable on their communication turf, but you better have established a relationship with them before you can market to them.

Georgia 60

Georgia America Maryland Resources 60

Reid All About it

MAY 1, 2020

Billhighway shares recent examples of different virtual education options offered by chapters around the country, plus tips on how to get your chapter leaders started with virtual education. How to Go Virtual (While Still Creating an Engaging Experience). Validate Your UX: How to Get the Most Out of Your Website Budget.

North Carolina 273

North Carolina Revenue Strategy Education 273

Reid All About it

SEPTEMBER 9, 2022

Mandy Brown explains how to mitigate “inevitable and unavoidable” signal loss when communicating. How to decide if a client is a good fit. Presenter: Brianne Wheeler, Director, Marketing, PropFuel. Battle for the Inbox: How to Boost Email Engagement, Outplay Competitors, and Earn More Revenue in Q4. Lossy communication.

Education 41

Education Project LMS Technology 41

Higher Logic

DECEMBER 14, 2015

Are you trying to recruit new members or retain existing ones? Choose a concrete goal to work toward, and then decide how you plan to attack that goal. Once you drill down on your strategy, you can start to create a plan for how to achieve it. Right now, take some time to consider: what is the purpose of your community?

Georgia 120

Georgia Library Content Recruiting 120

Association Adviser

JUNE 18, 2013

Some people think association careers are pretty random, “but we’re very deliberate here about steering our talent into five distinct paths and helping them excel at communications and PR, membership marketing, business development and sponsorship, education or association management.” Best things about association work.

Georgia 60

Georgia Industry Communications Texas 60

Association Adviser

MAY 14, 2013

You don’t have to be the first to market or the earliest adopter of new technology. Search engine marketing represents a huge opportunity for associations that can help their small business members understand the power of SEM. “You don’t have to be the first to market or the earliest adopter.

Technology 60

Technology Video Social Media Georgia 60