Georgia Leadership Marketing Revenue 
Association Adviser
JULY 11, 2018
Jason Moss, founder and CEO of the Georgia Manufacturing Alliance can, and he might take you out to dinner if you can, too. Jason Moss, Georgia Manufacturing Alliance. Get out a pen and a piece of paper, and let’s make a list of products you know are created here in Georgia.” Do you know which products are manufactured near you?
Reid All About it
OCTOBER 20, 2023
The weekly list of free educational events and resources for the association community… Marketing. Emotional marketing appeals to your audience’s ego and desire to feel and look connected and smarter. TopClass LMS explains how to use emotional marketing triggers to persuade people to register for an educational program or conference.
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Association Adviser
JUNE 29, 2016
After more than three decades at the helm of various AGC chapters, Michael Dunham, CEO of the Associated General Contractors of Georgia, Inc. Michael Dunham, AGC Georgia. Association Adviser: Mike, tell us a little about AGC Georgia. Michael Dunham: AGC Georgia was founded back in 1928. MD: Not really.
Reid All About it
MAY 8, 2020
Hilliard, PhD, Esq, CMP, Attorney, Professor, Speaker, College of Coastal Georgia. Keith Skillman, CAE (moderator), senior research and content advisor, ASAE: The Center for Association Leadership. Gerd De Bruycker, marketing director at Cisco Systems. Presenters: Kristi C. Fri 5/8 at 1 p.m. Mon 5/11 at 12 p.m. Host: PCMA.
Reid All About it
JUNE 19, 2020
If your association wants to create a more inclusive association, you must identify and remove the barriers standing in the way of a member’s desire to volunteer or serve in leadership , says MemberSuite. Most companies use their marketing budgets for sponsorships and partnerships. Virtual event benefits. Pandemic silver linings.
Reid All About it
MAY 1, 2020
Pair his post with this one from Northstar Meetings Group: 17 ideas for incorporating revenue-generating opportunities into your online meetings, conferences and webcasts. How is your association demonstrating leadership to its members and community? Are you finding board members more receptive to change? Fri 5/1 at 12 p.m.
Reid All About it
SEPTEMBER 18, 2020
The weekly list of free educational events and resources for the association community… Association marketing. WBT Systems explains how to market your association’s credentialing programs in a crappy economy. Inclusive marketing. Marketers can do better, say Steve Pemberton and Ginny Engholm. 1 CAE credit.
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