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What Smart Associations Do Differently

Association Adviser

MARCH 17, 2014

Younger members are not necessarily your most tech-savvy members. Also look at learning preferences, technology adoption and topic interests. Technology is not synonymous for innovation; some associations are having breakthroughs by going back to old tech. They don’t even need a computer. The value of high-touch/low-tech.

Texas 60
Texas Video millennials Revenue 60
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You’re Never Too Old to Learn Something New

Association Adviser

JUNE 30, 2016

I spoke with CEO of AGC Georgia Michael Dunham the other day about association leadership, career development and mentoring (see his Corner Office profile). Personally, association leaders have told me about newly created titles such as “VP of member value,” “director of member experience” and “chief imagineering officer.”

Tennessee 61
Tennessee Class Georgia Certificate 61
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