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How Texting Could Take Your Marketing Strategy to the Next Level

Association Adviser

What It Costs: The two main costs associated with SMS marketing are the price per text and the price of keywords. Typically the price per text will decrease the more you send. Eryn Underwood is a student at the University of Georgia studying journalism. Multimedia messages that include photos or GIFs will cost more.

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Got NDR (Non-Dues Revenue)?

Association Adviser

Our research shows only half of associations ask advertisers and sponsors if they’re getting their money’s worth—only about 60 percent incorporate that feedback into pricing strategies. As Bill Anderson, president of the Associated Builders and Contractors of Georgia (ABC GA) explained, “You’ve got to put your ego aside.

Revenue 60
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Association Brain Food Weekly: 9.25.20

Reid All About it

PhD, Esq, CMP, Attorney, Professor, Speaker, College of Coastal Georgia. Virtual Event Revenue: Picking a Price for Your Online Conference. Hear about the challenges and learn how to pick a price that’s right for you and your attendees. Price Your Online Conference Right. Presenters: Kristi C. Tyra Warner, Esq.,

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Reflections on the ASAE App

Association Adviser

Map of the Expo floor/Georgia World Congress Center: For those visual learners and cartography enthusiasts who enjoy knowing where they are in relation to landmarks, major elevation changes, and the nearest restaurant – this feature was invaluable.

Georgia 60
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Association Brain Food Weekly: 5.8.20

Reid All About it

Hilliard, PhD, Esq, CMP, Attorney, Professor, Speaker, College of Coastal Georgia. Discuss and evaluate emerging pricing models to consider for your Fall 2020 event. Presenters: Kristi C. Sanders, CMP, CMM, Senior Director of Community Engagement, MPI. All times are Eastern Daylight Savings Time unless otherwise noted. 1 CMP credit.

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What Smart Associations Do Differently

Association Adviser

Sources: *Oscars (MPA); **Billboard Top 100; # Year end closing price for Dow Jones Industrial Average ## U.S. When Karen Bremer first took the reins of the Georgia Restaurant Association , she found that her staff was creating surveys that would almost automatically result in a positive outcome. Seattle Seahawks. Stock Market #.

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