Sat.Aug 29, 2020 - Fri.Sep 04, 2020

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How being disruptive truly makes a difference

Association Success

Considering it’s typically negative connotation, disruption is not the first word that comes to mind when I think of making change. Innovation, revolution, restructuring or even transformation maybe – but never disruption. It wasn’t until I came across a 1995 article from the Harvard Business Review describing the theory of disruptive innovation that I began to understand the allure of the phrase.

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Rescue Your Non-Dues Revenue with Your AMS

Association Adviser

The world may be changing, but your association can stay on the cutting edge of members' needs and expectations through smart use of your AMS. The post Rescue Your Non-Dues Revenue with Your AMS appeared first on Association Adviser.

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Association Brain Food Weekly: 9.4.20

Reid All About it

The weekly list of free educational events and resources for the association community… Virtual sponsors/exhibitors. In conversations about virtual conferences, one question always arises: how to provide value to virtual sponsors and exhibitors. WBT Systems has been gathering insights over the last six months or so and shares their new ideas on this topic.

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Follow These 7 Steps to Create a Nonprofit Marketing Plan

Wild Apricot

Having worked with hundreds of organizations, I can tell you that the ones who develop and follow a strong nonprofit marketing plan grow faster and make a bigger impact than those who don’t. Here are 7 steps to create your own with examples.

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Ultimate Guide to Monetizing Association Member Education

Unlock More Profit and Smarter Packaging for Member Learning Every decision that goes into your learning monetization strategy matters for your association’s bottom line. Our research has shown a clear correlation between high program maturity (and ROI!) and choosing the right monetization strategy. This eBook contains clear, actionable ways to approach packaging and pricing models that will help your association grow revenue, improve profitability, and drive expansion into new markets.

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Providing Value to Virtual Conference Sponsors and Exhibitors: Insight Gained After 6 Months of Virtual Events

WBT Systems

Providing Value to Virtual Conference Sponsors and Exhibitors: Insight Gained After 6 Months of Virtual Events. Read more about Providing Value to Virtual Conference Sponsors and Exhibitors: Insight Gained After 6 Months of Virtual Events.

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What’s Blockchain?

Spark Consulting

And why should associations care? Shelly Alcorn (Ubiquity University and Alcon Associates Management Consulting) and I will be presenting for CalSAE on The Perils and Promise of Blockchain Wednesday, September 30. “Hm,” you may be thinking, “I’m not IN California. Why is Elizabeth telling me this?” Because CalSAE’s annual ELEVATE meeting has been converted into a series of Virtual Summits taking place for four consecutive Wednesdays in September, starting Sept

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How taking small risks can drive innovation within your association

Association Success

In 1924, six cardiologists gathered to form the American Heart Association. Since then, the organization has grown into a force to be reckoned with, on an ambitious mission to eliminate cardiovascular diseases. . Associations like the American Heart Associations have built-in strengths in the form of history and tradition. But left unchecked, these strengths can stifle innovation.

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A New Era of Association Meetings for Ambiverts and Introverts

Smooth The Path

Somewhere in my literary travels a long time ago, I read a piece that theorized that most of us were neither introverts or extroverts. Instead, perhaps 80% of the population are ambiverts. Ambiverts have both tendencies; we can feel energized by hosting a party, and also can feel invigorated by an evening of reading by a crackling fire. Up until recently, most association meetings, whether they are conferences, board meetings, or chapter meetings, have been designed for extroverts.

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Announcing New Free 5-Week Course, Rock Your Flock!

AssociationChat

Association Chat is Proud to Announce: Rock Your Flock: Leading with Deliberate Intention. Starting in October! Thursdays, Oct 1, 8, 15, 22, 29. Option #1: 11am PDT/2pm EDT Enroll. Option #2: 4pm PDT/7pm EDT Enroll. Pre-order the book now: [link]. Ready to empower success in every aspect of your life? In this powerful course, values expert Brant Menswar shows you how to live a life of purpose, passion, and significance by unleashing your 100 percent, authentically original, black sheep values?

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2024 Association Survey Results Report

2024 Association Survey Results Report For the 10th year, association professionals across the U.S. and Canada provided a look at the inner workings of their organizations when they replied to GrowthZone’s annual survey. Read the 2024 survey results report to see how your association compares: Top Challenges Retention Rates Non-Renewal Reasons Automatic Renewals Reinstatement Strategies Member Engagement Changes & Strategies Why Members Join Non-Dues Revenue Sources Dues Increases, and more

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14 Ways to Spark FOMO with Your Virtual Conference

Membersuite

Struggling to drive attendance to your virtual events? Here are 14 ways to differentiate your event to create FOMO and ensure it stands out from the typical virtual conference experience.

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Is your membership offering enough value?

Association Success

It’s easy for membership organizations to get lost in the daily details of running a business. . But from time to time, it’s important to step back and ask basic questions about what value your membership actually delivers. If you’re struggling to attract new members — especially younger ones— it might be because your offerings are available elsewhere, or even lacking.

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Engaging Networking Experiences for Online Events

Virtual

In this 5 Minutes With Andy, Margot Rodger our Vice President of Events shares her experience going virtual. From flying home from an event in the begging of quarantine to experimenting with online platforms to help our clients have successful online events. Margot shares her tips to make your virtual events engaging all while having a great experience.

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Brant Menswar on Unleashing The Extraordinary, Awe-Inspiring, Undiscovered You

AssociationChat

“The biggest part of my work is teaching people that they are enough.” – Brant Menswar. This week’s guest on the livestreamed Association Chat podcast is keynote speaker and author Brant Menswar. He is an award-winning musician and founder of the band Big Kettle Drum, and he’s also the CEO and founder of Rock Star Impact, a boutique agency that helps individuals and organizations to define and live by their values.

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The Retention Ripple Effect: Nonprofit Staff and Donor Dynamics

Speaker: Andrew Olsen, CFRE - EVP, Fundraising Solutions at DickersonBakker | Kat Landa, CFRE, CSD - SVP, Talent Solutions at DickersonBakker

Across the nonprofit sector, organizations invest heavily in donor retention efforts, yet the struggle of cultivating lasting relationships remains. While attracting new donors is crucial, the lack of repeat donors poses significant financial risks. Through a comprehensive analysis of industry data, experts argue that there is a direct correlation between donor burnout, donor retention, and the talent retention crisis.

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Networking for Success: Robert Duke, CAE

Association Adviser

We speak with Robert Duke, CAE about how he’s guiding membership operations and encouraging professional development during the COVID-19 pandemic. The post Networking for Success: Robert Duke, CAE appeared first on Association Adviser.

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Your association needs a well-defined core ideology to grow. Here’s how to get there

Association Success

An organization’s core ideology is like its constitution. It serves as a foundation that guides the organization toward future growth and helps maintain a consistent culture that upholds its mission. Revisiting your association’s core ideology can help provide direction during company transitions, changes of leadership, a cultural transformation or uncertain times. .

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Engaging Networking Experiences for Online Events

Virtual

In this 5 Minutes With Andy, Margot Rodger our Vice President of Events shares her experience going virtual. From flying home from an event in the begging of quarantine to experimenting with online platforms to help our clients have successful online events. Margot shares her tips to make your virtual events engaging all while having a great experience.

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3 Key Virtual Event Takeaways That Keep Coming Up

MemberClicks

As more and more virtual events take place, event planners are learning the differences between creating online and in-person experiences. And the thing is, they’re all having the same observations. We’ve heard similar feedback from planners at associations, association management companies, and chambers of commerce. And they’re all things we noticed when planning MC Thrive , too!

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SME Relationships: Proven Solutions for Seamless Collaboration and Success

Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions

💢 Do you find yourself stuck in never-ending review cycles? Are you wondering if your Subject Matter Expert actually got that last review request? Are you having trouble trying to decipher impractical or conflicting feedback? 💢 If any of these scenarios sounds familiar, you may benefit from a crash course on managing SME relationships!

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Association Apathy Creep

Smooth The Path

My favorite ice cream brand is not as good as it once was. The vanilla bean specks, once plentiful, are barely noticeable. The half-gallon size is quite a bit shy of a half-gallon. This year I noticed a slight change in the flavor. The ingredients now list vegetable gum rather than just cream, sugar, and vanilla. This slow decline is probably inevitable, given the pressures on the business.

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[Webinar] INFLUENCE 2020, National Speakers Association Virtual Experience

Velvet Chainsaw

Meet the brains behind the design of the highly successful National Speakers Association’s INFLUENCE 2020 Virtual in August. Discover how they created memorable experiences, facilitated networking and delivered inspiring general sessions. Understand the strategy behind transforming a 3-day event into an 8-week virtual experience that launched their new digital vault.

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How to Attract Gen Z to Your Next Event

Eplys

What can grab an eight-second attention span? That’s the question you’re really going to have to ask yourself if you want to bring Generation Z to your next event. Speaking as a member of Gen Z myself, I know we are a tough crowd to please.

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Disaster preparedness: Ready your community for severe weather during COVID-19

Ungrated

As if 2020 hasn’t been challenging enough, active hurricane and wildfire seasons have been making the year even more taxing. Community association leaders living in areas that may be prone to natural disasters like floods, hurricanes, tornadoes, and wildfires should be discussing what disaster preparedness and recovery looks like for their community during the COVID-19 pandemic.

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Measuring the ROI of Enterprise Learning for Customers, Partners, and Professionals

Prove the ROI of Learning Struggling to measure the business impact of learning initiatives? Try our three-pillar approach to show the true value of learning, backed by stories from real businesses like yours. Make 2024 the year of ROI!

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Member Appreciation: Two Words Go a Long Way

Multiview

It would be easy to sit here and preach to you about the importance of recognizing your organization’s members “now… The post Member Appreciation: Two Words Go a Long Way appeared first on MultiView.

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[Webinar] The Playbook to Planning Your Virtual Event

MemberClicks

MemberClicks’ webinar series is back again! (And if one of your upcoming initiatives involves planning a virtual event, then this is definitely one you don’t want to miss.). Earlier this year, MemberClicks hosted MC Thrive, a one-day virtual educational experience, attracting nearly 400 attendees. Like many, this was our first time planning a virtual event of this size and scope.

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5 articles association professionals are reading that encourage growth

Association Success

This week, association professionals have self evaluation top of mind. Starting with overcoming imposter syndrome and allowing yourself to be disruptive, this week’s Friday Five encourages personal growth. Every week, we pull five articles our audience liked most from our newsletters to keep up with what’s trending. How do we come up with this list?

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Improving Verbal Interaction with Association Members

GrowthZone

Most people consider themselves good listeners, but genuinely listening to others is a rare skill. What is effective listening? Everyone wants to be heard and understood (especially your association’s members). To truly listen, one must actively absorb information, show interest, and provide feedback that reassures the speaker that you’re receiving their message.

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Here’s a Powerful Marketing Tool Designed for Associations

Show the Benefits of Membership to Your Toughest Prospects. Download this FREE infographic from GrowthZone AMS, Why Join an Association, and start using it as your go-to recruitment and retention marketing tool. Post it on your website. Use it in sales presentations. Or use it as inspiration to create your own version. Infographics have power. They're a quick read.