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Association Brain Food Weekly: 1.22.21

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Amanda Kaiser, Member Engagement Specialist at Kaiser Insights LLC, and Arianna Rehak, CEO and Co-Founder at Matchbox Virtual Media, have cooked up a fantastic-looking experience during which you can learn how to radically strengthen your virtual events by offering meaningful, quality networking opportunities for members and attendees.

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Association Brain Food Weekly: 2.26.21

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They describe how to cultivate an organizational growth mindset so you can prepare your team and association to innovate and thrive. Your organization’s strategy must offer “an inspirational, robust, and innovative pathway to a better future.”. The seven biggest mistakes in membership recruitment. Good enough” technology.

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Association Brain Food Weekly: 1.15.21

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Judges get an inside look at some of the most innovative and outstanding marketing, membership and communication projects and programs in the association profession. How to be more productive working from home: 9 rules for the “now normal.” – How to De-Escalate People: 4 Secrets of an FBI Hostage Negotiator and Corporate Fixer.

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Association Brain Food Weekly: 8.21.20

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Bruce Rosenthal (Bruce Rosenthal Associates and Partnership Professionals Network) and Christopher Gloede (Ricochet Advice) recently published a useful report, The New Sponsorship Model for Virtual Events. They explain how to deliver value to virtual event sponsors—value that will generate more revenue for your association.

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Association Brain Food Weekly: 11.13.20

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Billhighway discusses the chapter bright spot concept—a CRP need-to-know—and explains how to share the exceptional practices (bright spots) of one chapter with all the rest. Wondering how to move forward with DE&I initiatives beyond the ubiquitous statement? Jennifer Dienst at PCMA Convene describes what these packages included.

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Association Brain Food Weekly: 2.19.21

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Dave Lutz of Velvet Chainsaw Consulting applies the principles of product management to virtual/hybrid conferences and comes up with several ideas for repackaging and rebroadcasting session content that will deliver member value and/or new revenue. Membership recruitment. Host: New York Society of Association Executives.

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Association Brain Food Weekly: 11.27.20

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While reading her article at Psyche, I realized this new habit would greatly improve conversations with members, customers and prospects. Risking innovation. The ROI Member Recruitment Brochure: How to Create Brochures That Positively Influence Membership Decisions. Future Forward: Innovation and Resilience.

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