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How to create an association marketing strategy

Freestone

Leverage your website, social media, marketing materials, and more to demonstrate the benefits of your continuing education program. Be sure to leverage your learning management system (LMS) and association management software (AMS) data as you build your personas. Be sure to use an LMS that integrates seamlessly with your AMS.

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How to Continue the Conference Learning Experience

WBT Systems

They’ll have additional opportunities to connect with other attendees while being exposed to your LMS and online learning programs. Host the post-conference learning experience on your association’s learning management system (LMS) so you can take advantage of its tools and introduce attendees to other learning programs.

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What is a marketing plan & five steps to write one

Freestone

With a marketing plan, your organization can strategize how to grow your continuing education program, increase engagement, and attract more learners. The different types of marketing plans could consist of paid marketing, social media marketing, campaigns designated over a certain set of time, new product or service marketing, and more.

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Strategies to engage Gen Z with your continuing education program

Crowd Wisdom

To engage Generation Z with your continuing education program, you’ll first need to better understand the generation. Read our blog for helpful insights into Gen Z learners, discover what makes the generation unique, and learn how to increase engagement with this important group. Who is Gen Z? Online social community.

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The 3 C’s of Social Learning for Associations

WBT Systems

Like many individuals and organizations in modern society, associations maintain social media profiles for sharing content of interest to their members. Many people assume that social learning emerged with the development of social media, but this is not the case.

LMS 236
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Association Brain Food: 4.12.24

Reid All About it

TopClass LMS shares 15 tactics for keeping your attendees’ interest and attention. Tracy King at InspirEd says Gen Z has different ideas for how they want to learn, work and build a career —and she has the research to back that up. Distraction is an occupational hazard for all of us. Gen Z education. SMS marketing. Member recruitment.

Revenue 210
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Association Brain Food Weekly: 6.25.21

Reid All About it

Tracy King has come to the rescue with an excellent idea: host the trade show/expo on your learning management system (LMS) —a long-lasting and sustainable solution for exhibitors, prospective customers and your association. Demystifying LMS-AMS Integration Options: For Association Non-Techies. Exhibitors. More info/register.

LMS 361