How to Make Your New Members Feel Welcome  

YourMembership Blog

I’ve written quite a bit about the new member onboarding process and keeping new members engaged because addressing these topics is critical to any association’s long-term success. The first interactions with your organization make a long-lasting impression on a new member and provide the foundation for you to build a relationship that continues for years to come. The post How to Make Your New Members Feel Welcome appeared first on YourMembership.

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Afraid of a “Ghost”? How to Keep Recruits From Disappearing

Associations Now

How can you prevent a crisis when a new employee doesn’t show up? Your HR department—which may have dealt with job candidates, or even new hires, doing the exact same thing to them. It’s one thing for a person to skip out on the interview process.

How to Recruit New Members at Your Events

Membersuite

Leverage their attention to improve member recruitment efforts! Try out these ideas for marketing membership to attendees before, during, and after your event ???Event attendees are the “warmest” membership leads.

Monday Buzz: How to Recruit Small Businesses

Associations Now

Recruiting small businesses to join your organization is difficult, but these tips could help. Many organizations already know the value of recruiting small businesses as members, but servicing emerging businesses can come with a unique set of challenges.

How to Apply Social to Marketing and Membership Recruitment

SocialFish

Do you work in Marketing? Used in the right way, social media marketing can help you acquire new customers, convince customers to buy more often, and increase the amount customers spend with you. You need to own the campaigns. This is how.

How to Land a Job in the Association Space

Moery Company

We receive many calls and questions from folks who are looking to break into the association marketplace for their career. I’ve got a few thoughts that might be helpful to you. Association leaders show up to be recognized, and these events are low cost. Go to ceoupdate.org.

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Membership Hack: Instagram Recruitment

Associations Now

The American Society of Interior Designers takes advantage of Instagram’s visual appeal to market to prospective members. How to hack it? This is a campaign geared toward recruiting our young, emerging professionals,” she says. “We

How to Market like a Musician

SocialFish

Traditional marketing can feel so grossly salesy. Its inherent “ick factor” is why so many companies fail to properly engage their audiences. The key to getting over that “ick factor” is to get creative. Of course, it’s one thing to know that. Recruit Help.

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How to Budget for Membership Recruitment and Renewals

Membership Marketing

Most membership marketing budgets are built backwards. An organization determines how much it can spend and then asks the membership staff to use it in the best way possible. The incremental cost to service a member is approximately $24 per member.

How to Build a Dashboard to Track Membership Statistics

Membership Marketing

Yet, perhaps there is no more important step that you can take to improve your membership program this year than establishing a clear and consistent dashboard to keep track of your association’s recruitment, new member conversion, and renewal efforts.

Daily Buzz: How to Build a Meeting Legacy

Associations Now

Also: strategies to add to your member recruitment toolbox. Hosting a one-off meeting is one thing, but establishing a legacy for a conference requires a different type of planning, especially when it comes to meeting content. They all need to hear about the outcomes.”.

Recruiting Members Face-to-Face

Eric Lanke

As has become my habit, whenever I find myself going somewhere, I check our database to see if there are any members in the area and, if so, I try to reserve some time to go visit them. A non-member, a company similar to many that are already in the membership, was in the same general neighborhood and was willing to meet with me to discuss the possibility of becoming a member. Why, I wondered had he not yet decided to become a member?

How to Recruit and Engage an Entirely New Generation of Members

Smooth The Path

Not all associations are struggling to retain their members, but some are. The others are failing to remain relevant. Each one of these behaviors can be deadly, but the last one, focusing more on younger members may have the power to solve all the others.

Friday Buzz: How to Use Your Annual Meeting to Recruit New Members

Associations Now

Your association’s annual meeting is likely your biggest event of the year, but are you leveraging it to recruit new members? CIVSA also changes the location of its events each year to reach more people in different regions. Check out Ibele’s post for recruitment keys to success.

How To Start a Micro-Advocacy Program in Your Association

Higher Logic

What happens when you combine a passionate segment of your membership with opportunities to make a difference beyond the walls of your association? Similar to a volunteer program , an advocacy program asks members to help with certain projects or initiatives.

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Monday Buzz: Recruiting Student Volunteers

Associations Now

Inspire more students to participate in volunteer work. Also: Discover an efficient way to promote your content through Twitter. Volunteer experience can also help make students more attractive to college admission officers and prospective employers.

How to Keep Your Employees in 2017

Associations Now

Not to be a Scrooge, but here’s some potentially distressing news: Three-out-of-10 employees will likely leave your association within the next two years. But how do you do it? I asked some association professionals for their ideas, and here’s what they had to say.

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How to go viral

SocialFish

I won’t pretend to understand this, but if you’re into math, I bet you’ll love it. So next time your marketing or PR department says something stupid like “let’s make a viral video!” How to Model Viral Growth: The Hybrid Model.

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How to Convince Employers to Pay for Professional Development

WBT Systems

When you’re a lifelong learner, it’s frustrating to see people in positions of power who don’t understand the value of professional development. Here are three of the most common reasons professional development budgets are sparse (or non-existent) and what you can do to help employees get the money and education they need. Employees who apply new skills and knowledge to their work help their company become more competitive. Here are some stats to buttress your campaign.

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SNMMI Rekindles and Sparks Recruitment Among Their Lapsed Member Base [Case Study]

Higher Logic

SNMMI is a dedicated society that proudly represents 17,000 nuclear and molecular imaging professionals worldwide, working to facilitate the knowledge, tools, and resources necessary to strengthen and advance their meaningful careers in the field. However, when surveyed, members revealed that the most significant professional challenges they face are keeping up-to-date with trends and expanding their level of expertise. Looking to the future.

Sales Operations Demystified: What It Is, Why It Matters, and How To Do It Right

Wild Apricot

Sales operations refers to the unit, role, activities and processes within a sales organization that support, enable, and drive front line sales teams to sell better, faster, and more efficiently. But perhaps more than anything else, sales operations brings a system to selling.

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How to Make Culture, Not Perks, Work For Your Organization

Higher Logic

These perks are meant to reflect a culture that helps employers recruit and retain top-rate talent to their organizations. Too good to be true. This has the potential to create resentment amongst organization members. How to define your organization's culture.

How to Start or Grow Your Online Career Center

Association Adviser

Starting or growing a career management site doesn’t have to be intimidating. However, many associations are hesitant to commit the needed resources and staff time to begin or enhance an online career center because doing so always seems to be a large undertaking.

[New eBook] The Community Module Guide: How to Support Your Organization’s Business Objectives

Higher Logic

Well, if you want to elevate the success and business impact of your online community, trust us – there’s a module for that. Customizing your online community is a great way to maximize its impact, propelling your capabilities from basic to extraordinary.

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Know Your Members Through Better Surveys: A How-To Guide

Aaron Wolowiec

This month’s guest blog post is by Kent Agramonte, a marketing supervisor at Naylor. Kent Agramonte, marketing supervisor at Naylor LLC. We tend to put the how or what before the who. Associations tend to commission studies of their industries as a whole.

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How to Tame Technology

Association Adviser

” But, according to the association technology experts we consulted, if you don’t get some more features soon, you ain’t going to have more members. If you have a chance to read this Did You Know? So why is it so hard for associations to get it right?

Membership Marketing Blog: How to Recognize a Good Strategy?

Membership Marketing

Membership Marketing Blog. Membership marketing – acquiring, engaging, upgrading, and renewing members – is the cornerstone for associations and relationship driven organizations. How to Recognize a Good Strategy? Share to Twitter Share to Facebook.

A LinkedIn-Centric Strategy for Member Recruitment

Associations Now

Learn how one association professional has done just that. To put it another way: Have you started an international scientific association from scratch, using LinkedIn exclusively to get it off the ground? So, to grow The Graphene Council, he pursued a LinkedIn-only strategy.

Membership Marketing Blog: 3 Tips on How to Improve the.

Membership Marketing

Membership Marketing Blog. Membership marketing – acquiring, engaging, upgrading, and renewing members – is the cornerstone for associations and relationship driven organizations. 3 Tips on How to Improve the Presentation of Your Membership Product.

How to Get Useful Student Feedback on Online Courses

WBT Systems

Good feedback gives you the data you need to improve courses yourself and to make a case for hiring professional instructional designers to develop courses. You can also determine if your existing instructors and learning technology are up to par. By repeatedly asking for their perspective, you demonstrate your learner-centric mission: to deliver education that makes a difference in their lives and helps them achieve their career goals.

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The Secret to Recruiting the Best Talent: Authentic Employer Branding

SocialFish

Join Jamie Notter and Charlie Judy at WorkXO for the first in our new HR webinar series in partnership with QuestionPro about The Secret to Recruiting the Best Talent: Authentic Employer Branding. Why is it so hard to recruit and retain the right talent? Your brand promise is the most important reason why customers want to buy your product and why employees want to work for you. How to use data to create an authentic employer brand.

The Secret to Recruiting the Best Talent: Authentic Employer Branding

SocialFish

Join Jamie Notter and Charlie Judy at WorkXO for the first in our new HR webinar series in partnership with QuestionPro about The Secret to Recruiting the Best Talent: Authentic Employer Branding. Why is it so hard to recruit and retain the right talent? Your brand promise is the most important reason why customers want to buy your product and why employees want to work for you. How to use data to create an authentic employer brand.

Coaches vs. Cancer: Groups’ Fundraising Strategy Eyes New Recruits

Associations Now

Here’s why ACS recruited some of college basketball’s top coaches to their team. Basketball coaches tend to be a passionate bunch, known for their bursts of inspiration. If you don’t know how to dream, you’re dead.”.

The Secret to Recruiting the Best Talent: Authentic Employer Branding

SocialFish

Join Jamie Notter and Charlie Judy at WorkXO for the first in our new HR webinar series in partnership with QuestionPro about The Secret to Recruiting the Best Talent: Authentic Employer Branding. Why is it so hard to recruit and retain the right talent?

How to Convert Students into Full-Time Members After Graduation

MembersClicks

Having a student membership is a GREAT way to introduce the next generation to your organization, and demonstrate the value of membership early on in their career. That makes it even easier to recruit them for full-time membership upon graduation!

You Could Just Set It and Forget It with Marketing Automation…But Don’t!

Higher Logic

If you are under the impression that “set it and forget it” is a successful strategy for using marketing automation software, I release you from this spell. Set it and forget it" can work for rotisserie chickens, but it won't work for your marketing automation strategy.

7 Tips to Improve Your Marketing Reporting and Prove Your Worth

Higher Logic

Proving your association marketing team’s effort’s worth to upper management and a board can be challenging. But it doesn’t have to be! Well, have no fear, I’ve got seven tips to help you learn how to track the right thing and understand your numbers.

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Seven Levers to Increase Membership Recruitment

Membership Marketing

Membership Marketing Blog. Membership marketing – acquiring, engaging, upgrading, and renewing members – is the cornerstone for associations and relationship driven organizations. Seven Levers to Increase Membership Recruitment. Marketing News.

Four Reasons Your Marketing Team Needs Community

Higher Logic

Could your marketing department benefit from your organization’s community? It doesn’t matter what your community is for or why your organization decided to establish one -- it can be a powerful tool for your marketing department. Inbound marketing. Marketing

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Stronger by Association: How to Start an Association

AMR Management Services

How to Start an Association. Every now and again, we go through a phase when we get multiple calls or inquiries from individuals looking to start an association or formalize a loosely knit group. objectives in place, the founding affiliates took steps to put their. Pages.