Higher Logic

AUGUST 9, 2018

However, when surveyed, members revealed that the most significant professional challenges they face are keeping up-to-date with trends and expanding their level of expertise. In the past, SNMMI was sending generic “we miss you” messages to members hoping they would renew, but there was minimal strategy behind their marketing actions.

Case Study 120

Case Study Recruiting Recruitment Revenue 120

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JANUARY 26, 2024

I’ve used data from Marketing General Inc.’s s 2023 Membership Marketing Benchmarking Report in many of the posts I’ve written for clients. Last year, 814 associations participated in MGI’s survey, which benchmarks the practices used by associations to recruit, engage and renew members. The 2024 survey is now open.

Survey 256

Survey Project Strategy Education 256

MemberClicks

DECEMBER 19, 2023

Trade shows can be an effective event and sales and marketing tool, stimulating networking, innovation, and collaboration. In this blog, we’ll cover everything you need to know to host your own trade show in 15 key steps, including picking your venue, creating your marketing plan, essential tools, and other trade show ideas.

Tools 52

Tools How To Software Cost 52

Reid All About it

SEPTEMBER 1, 2023

AI pulse survey. MCI invites you to participate in its AI benchmark survey , a 3-minute pulse survey about the integration of AI technologies within your organization and your members’ interest and aptitude for AI. Gen Z marketing. They describe nine strategies for marketing membership to Gen Z.

Revenue 227

Revenue Survey Education Strategy 227

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JANUARY 19, 2024

The weekly list of free educational events and resources for the association community… Association AI survey. Please participate in the ASAE 2024 Survey of Artificial Intelligence Awareness and Adoption. The survey report will benchmark key factors in AI adoption, including budgeting, training and hiring. Hybrid/remote teams.

Revenue 256

Revenue Strategy Member Engagement United States 256

WBT Systems

JUNE 12, 2018

1: Pre-course surveys or questionnaires. Halfway through the course, ask students to complete a feedback form or survey that contains a mix of open-ended and multiple choice questions. Besides learning how to improve course design and delivery, post-course evaluations also help you collect testimonials for online course marketing.

Course 187

Course How To Guidelines Education 187

Nimble AMS

DECEMBER 27, 2022

Here’s how to get started. . How c an p rofessional a ssociations b enefit f rom b usiness a nalytics? . You can gather data from forms, cloud storage, association management software, or marketing programs. Learning how to leverage your data will help you boost member recruitment, retention, and overall engagement. .

Association Management 135

Association Management Software Analysis How To 135

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OCTOBER 20, 2023

The weekly list of free educational events and resources for the association community… Marketing. Emotional marketing appeals to your audience’s ego and desire to feel and look connected and smarter. TopClass LMS explains how to use emotional marketing triggers to persuade people to register for an educational program or conference.

Maryland 272

Maryland LMS Revenue Strategy 272

MemberClicks

OCTOBER 24, 2023

This support network can be a big help in assisting you with industry challenges, staying up to date with changing trends, and doing well in competitive markets. We’ll also discuss how these organizations can use marketing strategies to enhance their recruitment efforts and ensure ongoing growth and success.

How To 52

How To Social Media Industry Recruiting 52

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NOVEMBER 12, 2021

Marketing fundamentals. Tom Roach at Marketing Week says these seven fundamentals of marketing communication have stayed relevant because they’re based on how our brains work, not on how specific technology works. It’s a good list to compare against your marketing strategies and tactics. Board foresight.

Recruiting 195

Recruiting Recruitment Survey Revenue 195

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AUGUST 4, 2023

Results Direct and.orgCommunity invite your participation in the State of Mobile in Associations 2023 Benchmark Survey , the first and most comprehensive survey of its kind for the association community. Your association’s recruitment and retention success depend on your membership model pricing. Membership pricing.

Atlanta 195

Atlanta Price Revenue Denver 195

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JANUARY 29, 2021

Membership survey. Monday (2/1) is the last day to participate in Marketing General Incorporated’s (MGI) 2021 Membership Marketing Benchmarking Survey. How do we make sure work still gets done in our own teams and keep morale high? Learn how to master the art of Connectional Intelligence and Digital Body Language.

Newsletter 370

Newsletter Education Recruiting Recruitment 370

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APRIL 28, 2023

WBT Systems explains what’s involved and what associations need to know about using a job analysis to design and market programs. Member recruitment. Membership marketing has come a long way since I first started in associations. Frankly, we’re smarter about it now. Audience avatar. Online community. 1 CAE credit.

DC 205

DC Recruiting Recruitment Washington 205

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DECEMBER 8, 2023

Results Direct and.orgCommunity released the first and most comprehensive report on mobile apps in the association community , which includes data on how associations and their members are using mobile apps. Marketing to Gen Z and millennials. If you’re determined to market more effectively to younger generations, here’s some help.

Strategy 272

Strategy Video Technology Innovation 272

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JANUARY 21, 2022

Membership survey. Please participate in MGI’s 14 th annual Membership Marketing Benchmarking Survey , our industry’s most comprehensive and valuable study on membership marketing. The survey closes next week so don’t delay. Marketing, membership and communications awards. Marketing Automation Demo Day.

Survey 195

Survey Newsletter Price Technology 195

Reid All About it

JANUARY 28, 2022

They also explain how to overcome registration resistance. Achurch Consulting describes how to build trust and connections with your team while working remotely. Analyzing Survey Data at ASHA (Data Analytics Network). Presenter: Chris Klauda, Senior Director, Market Insights, STR. Connecting while working remotely.

Newsletter 195

Newsletter Survey Team Software 195

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DECEMBER 1, 2023

Member recruitment. To attract young members , you must recruit in ways that make sense to them. Hilary Marsh explains the why, what, and how of content calendars and how to choose the best one for your organization. Rikki Schlott says her generation (Gen Z) has inherited a post-hope world stripped of what matters.

Arlington 266

Arlington Technology Strategy Los Angeles 266

EventMobi: Association Events

SEPTEMBER 21, 2023

In this blog post, we’ll cover: How to increase membership retention The best member retention strategies Tips on creating an event strategy for member retention What Is Membership Retention and Why Does It Matter? Membership retention is an organization’s ability to keep its members active following recruitment and onboarding.

Strategy 130

Strategy Software Social Media Discount 130

Reid All About it

APRIL 14, 2023

Marketing automation. Impexium describes three benefits of marketing automation , a capability you really must have in your association’s tech stack. Quick hits Follow these tips to counteract ten major survey response biases and improve your survey data. I followed advice in this recipe and this one too. . 1 CAE credit.

Leadership 195

Leadership Education Revenue Strategy 195

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FEBRUARY 26, 2021

They describe how to cultivate an organizational growth mindset so you can prepare your team and association to innovate and thrive. They explain why you’re having a tough time recruiting volunteers and how you can enhance the value of the volunteering experience. The seven biggest mistakes in membership recruitment.

Recruiting 329

Recruiting Recruitment Project Technology 329

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NOVEMBER 13, 2020

This study investigates more than 60 factors influencing members across six domains, including economic, technology and market psychology. MemberSuite explains the benefits for associations and employers as well as tips for planning, marketing and producing the event. The future of work. Virtual exhibitors/sponsors. DE&I in action.

Recruiting 370

Recruiting Recruitment Certificate Tips 370

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NOVEMBER 10, 2023

I usually work with association industry partners on blog posts, case studies, and other content marketing pieces , but am open to learning about other interesting projects outside that scope. Learn how to take your SOARS and STARS stories to the next level through the art of storytelling. New association event. Fri 11/10 at 4 p.m.

Certificate 281

Certificate Price Tools Technology 281

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JANUARY 12, 2024

Learn how to establish, administer, and evaluate an effective mentoring program. Revolutionizing LinkedIn Strategies: AI & Automation in Action Learn how to post engaging, quality content on LinkedIn effortlessly using AI and automation that not only saves time but also elevates your organization’s online presence.

LMS 266

LMS Member Engagement Education Revenue 266

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MARCH 25, 2022

Professional development market potential. Thorben Grosser, VP of Product Marketing & Events, EventMobi. Learn how the heart influences your perceptions, emotions, intuition, and health. Learn how VSCPA experienced 1400% return on investment using a Google retargeting campaign. Host: EventMobi. Fri 3/25 at 12 p.m.

Revenue 195

Revenue Content Virginia Technology 195

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DECEMBER 18, 2020

Chapter training needs survey. Elisa Brewer Pratt, CAE, of Brewer Pratt Solutions invites you to participate in a Chapter Staff & Chapter Board Training Needs survey until Friday, December 25. How are your chapters really doing? Digital marketing for education programs. I love German Christmas markets.

Video 221

Video Certificate Review LMS 221

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AUGUST 21, 2020

Association Success is running a survey to benchmark diversity in the association industry. This ten-minute survey will help all of us get a better, bigger picture of just how equitable the association industry is for everyone in it. The Stakes Are Higher Than Ever: How to Avoid the Most Common Contracting Mistakes.

millennials 307

millennials Montana Class Education 307

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MAY 15, 2020

The weekly list of free educational events and resources for the association community… Benchmark survey on communicating in the current climate. Your participation will help associations understand how others in the community are navigating communications in the current climate. Marketing virtual/online education.

Puerto Rico 370

Puerto Rico Montana Revenue Strategy 370

Reid All About it

JULY 21, 2023

See how you measure up! McKinley Advisors surveyed association executives to understand the characteristics and behaviors that drive next-level board performance and strategic agility. Some of them don’t even exist now. But TopClass LMS/WBT Systems describes ten skills your members need to learn right now. Governance. 1 CAE credit.

Atlanta 195

Atlanta millennials Price Technology 195

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APRIL 30, 2021

McKinley Advisors describes how environmental factors have impacted the performance and priorities of associations in their survey report, Association Viewpoint: Renewal, Reinvention and Responsibility , conducted in February 2021. Learn how to put it all together virtually or live. Association performance and priorities.

Education 354

Education Technology Strategy Revenue 354

EventMobi: Association Events

JUNE 26, 2023

Here are 24 association member engagement strategies to explore for your organization, plus 6 tips for how to increase member engagement. According to the 2022 Membership Marketing Benchmarking Report , 52% of associations believe a lack of engagement is the top reason members don’t renew. What is Member Engagement? The solution?

Member Engagement 130

Member Engagement Strategy Software Social Media 130

Reid All About it

APRIL 21, 2023

They describe the seven steps of starting a successful association mentoring program from pre-evaluation and research to planning, design, recruitment, matching, training, support and evaluation. Membership marketing. MemberSuite reminds us why data-informed content marketing is such a powerful tool for associations. CAE credit.

Education 195

Education Committee Recruiting Recruitment 195

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OCTOBER 6, 2023

Tagoras is conducting a brief survey to find out where learning and education businesses (i.e., In part two of their Open Space series, TopClass LMS explains how to overcome common objections to using this engaging event format. Another take on the young professional recruitment challenge comes from James Young of Product Community.

Revenue 256

Revenue Certificate Tools Innovation 256

Reid All About it

SEPTEMBER 11, 2020

Jim Taylor at BoardSource explains how to recruit for board diversity without disrespecting people of color —and shares a personal example that should make you squirm. How to Go Virtual (While Still Creating an Engaging Experience). Virtual Events – How to Keep Your Attendees Engaged. Board diversity. Burning Man FOMO.

LMS 329

LMS Montana Revenue Price 329

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OCTOBER 15, 2021

Membership performance survey. ASI invites you to participate in their 7th annual benchmark survey on membership performance. The survey takes just 5-10 minutes to complete and closes on Friday, November 5—consider it your good deed for the day. Ann Smarty, Content Marketing Institute ). High-performing committees.

Revenue 195

Revenue Committee Strategy Technology 195

Reid All About it

JANUARY 14, 2022

CAE survey. Please take five minutes to participate in the “Why I Sat for the CAE” survey. Volunteer recruitment. Why do some associations have a tough time recruiting volunteers and others don’t? On the Event Garde blog, she explains what’s gone wrong for many associations and how to fix it. Calling all CAEs!

Team 195

Team Technology Certificate Revenue 195

Nimble AMS

APRIL 29, 2022

There are myriad options on how to increase profits, however, leveraging successful strategies at your organization guarantees increased revenue and delivers value to the member experience. . Recruit Subject Matter Experts (SMEs). Start by surveying your members to get a sense of their background and trade knowledge.

Revenue 118

Revenue Strategy Discount Price 118

GrowthZone

JANUARY 21, 2020

In our recent association survey , 52% of respondents said their association’s engagement rates were higher than the year before. Regardless, associations know that member engagement is key to retention, which (should) allow more time for association new-member recruitment. Employee(s) dedicated to marketing and communications.

Member Engagement 103

Member Engagement Communications Social Media Survey 103