Smooth The Path

AUGUST 2, 2016

The problem with being disconnected with members is we may focus on the wrong strategies, develop the wrong new products or services or send out marketing messages that just don’t hit the mark. Might your association be out of sync with members? A new way to think about why member join. Get back in sync.

Member Research 60

Member Research Survey Conference Strategy 60

Smooth The Path

DECEMBER 21, 2015

As a member researcher I see some validity to this statement. Research, particularly qualitative research is very good at naming member problems but members themselves are often hard pressed to articulate the right solution. Wondering how to serve members better? They will tell us.

Member Research 94

Member Research Survey Marketing Technology 94

Associations Now

JANUARY 28, 2019

“The two methods work well together, especially when the qualitative research is conducted first, and the results are used to write the quantitative survey,” she explains. How to Declutter Your CRM’s Email Marketing and Make it More Efficient [link]. Clean Your List. — Business 2 Community (@B2Community) January 26, 2019.

Member Research 85

Member Research Strategy Sample New York 85

Associations Now

AUGUST 27, 2018

Also: how to avoid awkwardness when meeting people. And if that strategy fails, well, there’s nothing wrong with being honest. Event Marketer breaks down five strategies for how to bring the technology to your conference. The latest update on Google Analytics will include specific data on Google Images.

Social Media 58

Social Media Recruiting Recruitment Report 58

Smooth The Path

AUGUST 30, 2016

Learn how to spread your great ideas and get them acted upon. Understand how to seed and nurture the culture your company needs. Just like – what doesn’t make for a very compelling story but, why does – what doesn’t make for very actionable member insights but why does.

Las Vegas 79

Las Vegas Member Insights Member Research Newsletter 79

Smooth The Path

JUNE 18, 2019

My first-year member experience lines up with many other new member’s experiences according to member research. Associations tend to have very robust renewal programs, but meager new member onboarding programs. Three Ways to Make Your New Member Onboarding Program the Best It Can Be. How do you do this?

Organization 108

Organization Member Engagement Member Experience Video 108

Smooth The Path

AUGUST 6, 2018

The results of years of member research show that high-performing professionals tend to move through three stages during their career. Here is another way to look for gaps in your association’s value proposition. Stage Two: Team Success. After professionals achieve personal success, they start focusing on team success.

Association Value 84

Association Value Team Industry Member Research 84

Socious

SEPTEMBER 30, 2016

Completed by member research and association expert Amanda Kaiser, the study also delves into how and why those associations are innovating, as well as why other associations may be struggling. Step 3) Define Your Strategy. Get rid of the fear of failure by learning how to take risks.

Innovation 100

Innovation Membership Management Process Products 100

Smooth The Path

MAY 23, 2017

We can change the organization’s strategy. We can develop offerings members love. We can attract high-quality members with our improved marketing. Related: How to exponentially improve member engagement at any association. It is Day 1 for the associations who know the answers to these questions.

Project 89

Project Conference Strategy Member Engagement 89

Smooth The Path

DECEMBER 14, 2015

Knowing this the retailer can pick who they want to serve and plan how to serve them best. Learn who your best members are and how they interact with the association. When you have completed that, let’s talk about qualitative methods of member research to uncover the behavior, preference and problem segments.

Survey 68

Survey Member Research Industry Member Experience 68

Associations Now

JUNE 11, 2013

It looks like everyone has found how to make things work. “It It looks like everyone has found how to make things work,” said Erik Schonher, vice president at MGI. Many associations are reevaluating programs and services to determine the most efficient ways to run their organizations and how to best serve their members, Schonher added.

Report 40

Report Survey Member Engagement Member Research 40

Smooth The Path

OCTOBER 4, 2016

Find these bright spots; both the super-engaged members and the products, benefits, services and events they are engaging with and find out why these members are so engaged and why these offerings are so engaging. Learn why they are engaged and you will see how to engage everyone else.

Price 127

Price Products Member Experience Communications 127

Associations Now

MAY 4, 2016

By pursuing both quantitative data and qualitative input from its members, the Construction Financial Management Association discovered a gap in its member value proposition—and how to fix it. For associations looking to better attract and engage members, the answer is better data.

Member Research 40

Member Research Sample Industry Report 40

MemberClicks

FEBRUARY 29, 2024

The board of directors looks at long-term strategy and governance. Rather, their role is to finesse day to day operations to be sure the organization proceeds in a way that is in line with the values and strategies of the association as a whole. They also help execute the strategies that the board has decided on.

Committee 52

Committee Strategy Leadership Organization 52

Fonteva

AUGUST 15, 2019

Whether you want a specific CRM system or need a customized form builder, software integrations can take your overall tech strategies to the next level but will require potentially complicated steps in between. Start increasing member engagement today! Data-driven decisions. Benefits for your association’s membership.

Association Software 40

Association Software Software Tools System 40