How to Re-Engage a Lapsed Member

Moery Company

How do we re-engage our lapsed members?”. We have found that, through years of experience and helping our association clients attain their membership goals, a lapsed member is the best opportunity to recruit someone back to your organization.

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How to Prepare Your Association For The Upcoming Sales Crisis

Moery Company

” “You know, we really don’t need membership recruitment help. We’re getting ready to see an association sales crisis like we’ve never seen before. And I’ve got some tips on leveraging communications that might be helpful to you.

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Webinar Pricing Strategies: How to Pick the Best for Your Organization

Blue Sky eLearn

Over the past couple months we’ve provided you with helpful hints on how to recruit and pay webinar speakers , and how to train your speakers to deliver top-notch content, now let’s talk a bit about how to price your webinar content for maximum success.

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How to Set Realistic Member Acquisition Goals

Moery Company

First of all, don’t leave member acquisition decisions to your board or the membership committee. And, the most they’d ever recruited was 500. To set realistic goals, look at your existing renewal rate across your membership categories or membership segments.

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Three Must-Haves for Successful Membership Recruitment

Moery Company

What worked before to get members to enroll is changing. One major shift lies in the ways people decide to join – people want information and input from colleagues to solve problems; they don’t want to be sold. 1) Get prospects to buy, don’t sell them.

How to Make Your New Members Feel Welcome  

YourMembership Blog

I’ve written quite a bit about the new member onboarding process and keeping new members engaged because addressing these topics is critical to any association’s long-term success. The first interactions with your organization make a long-lasting impression on a new member and provide the foundation for you to build a relationship that continues for years to come. The post How to Make Your New Members Feel Welcome appeared first on YourMembership.

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How to Get Current Attendees to Recruit New Ones

Associations Now

It’s hard work to convince new people to register for your conferences, but your current attendees may be able and willing to help. Here are three ideas for how you can encourage your current attendees to recruit new ones: Get social.

How to Make Culture, Not Perks, Work For Your Organization

Higher Logic

These types of workplace perks are everywhere these days, but they may actually be harming your organization. These perks are meant to reflect a culture that helps employers recruit and retain top-rate talent to their organizations. Too good to be true.

Afraid of a “Ghost”? How to Keep Recruits From Disappearing

Associations Now

How can you prevent a crisis when a new employee doesn’t show up? Your HR department—which may have dealt with job candidates, or even new hires, doing the exact same thing to them. It’s one thing for a person to skip out on the interview process.

How to Develop a Membership Plan – Association Hustle Podcast Episode 219

Moery Company

Take a listen to this week’s episode for tips on how to get started, whether you’re starting from scratch or have been in the industry for a while, to reboot your membership plan for a successful 2020 and beyond. Then, I want you to get really narrow.

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Monday Buzz: How to Recruit Small Businesses

Associations Now

Recruiting small businesses to join your organization is difficult, but these tips could help. Many organizations already know the value of recruiting small businesses as members, but servicing emerging businesses can come with a unique set of challenges.

How to Land a Job in the Association Space

Moery Company

We receive many calls and questions from folks who are looking to break into the association marketplace for their career. I’ve got a few thoughts that might be helpful to you. Association leaders show up to be recognized, and these events are low cost. Go to ceoupdate.org.

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How to Adapt, Change, and Pivot for Long Term Success – Association Hustle Podcast Episode 224

Moery Company

Listen to this episode to learn about the three strategies that your association can implement today to adapt, change, and pivot to overcome today’s challenges. Transcript: Hello and welcome to JP Moery’s Association Hustle Podcast. This is going to continue.

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How to Start a Mentoring Program People Want to Participate In

Higher Logic

Think back to your first job out of college. You were probably excited and wanted to learn everything. Your association is the perfect place to connect members with the perfect mentor or mentee. Starting a mentoring program is one of the best ways to accomplish those goals!

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Association Growth Strategy: 6 Tech Tools to Drive Member Recruitment + Retention

Higher Logic

For associations focusing on strategically attracting new members (and keeping them engaged for the long haul), it’s important to package your tech stack for ample growth and retention. Give people indisputable reasons to renew. Ready to learn more?

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[New eBook] The Community Module Guide: How to Support Your Organization’s Business Objectives

Higher Logic

Well, if you want to elevate the success and business impact of your online community, trust us – there’s a module for that. Customizing your online community is a great way to maximize its impact, propelling your capabilities from basic to extraordinary.

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Daily Buzz: Keys to Better Member Recruitment

Associations Now

Find new ways to reach potential members. And while attracting new members is challenging, there are several ways you can up your recruitment game, writes Callie Walker of MemberClicks. It helps to optimize your presence on social media.

How to Apply Social to Marketing and Membership Recruitment

SocialFish

Used in the right way, social media marketing can help you acquire new customers, convince customers to buy more often, and increase the amount customers spend with you. Your members want to spread the word about you, especially if you make it easy for them. This is how.

Sales Operations Demystified: What It Is, Why It Matters, and How To Do It Right

Wild Apricot

Sales operations refers to the unit, role, activities and processes within a sales organization that support, enable, and drive front line sales teams to sell better, faster, and more efficiently. But perhaps more than anything else, sales operations brings a system to selling.

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3 Surprising Truths about Recruiting

SocialFish

On Association Success this past month, Jamie’s been writing all about recruiting. What We Can’t Admit About Recruiting. It’s a big decision, yet neither side really seems to have the information they need to make a good decision. How about watching them work.

Membership Hack: Instagram Recruitment

Associations Now

The American Society of Interior Designers takes advantage of Instagram’s visual appeal to market to prospective members. How to hack it? This is a campaign geared toward recruiting our young, emerging professionals,” she says. “We

How to Use Pinterest to Advance Your Organization

SocialFish

Feeling rested and ready to take on the world again? Well then you’ll be excited to know that our kick-off webinar for the Think Tank Summer Series is this Thursday at 2 pm ET ! Caveats and potential pitfalls to avoid. Did you have a nice 4th of July break?

How to Budget for Membership Recruitment and Renewals

Membership Marketing

An organization determines how much it can spend and then asks the membership staff to use it in the best way possible. But the correct question should not be how much you are allowed to spend, but how much you can generate in revenue for the organization.

How to Leverage Social Media for Successful Marketing and Membership Recruitment

SocialFish

Here are the slides for a webinar I’m conducting today for Springer ; where I’ll be talking to 100 scientific and heathcare societies about their social media marketing efforts. Social CRM is the way that you will get to ROI.

How To Start a Micro-Advocacy Program in Your Association

Higher Logic

What happens when you combine a passionate segment of your membership with opportunities to make a difference beyond the walls of your association? Similar to a volunteer program , an advocacy program asks members to help with certain projects or initiatives.

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How To Use Pinterest to Advance Your Organization

SocialFish

Here’s a rundown for you from the presenters, with additional answers to the questions asked during the webinar. Pinterest is an online social media platform that enables members to pin images to pinboards, save them, name them, describe them, and share them.

How to Build a Dashboard to Track Membership Statistics

Membership Marketing

Yet, perhaps there is no more important step that you can take to improve your membership program this year than establishing a clear and consistent dashboard to keep track of your association’s recruitment, new member conversion, and renewal efforts.

How to Tame Technology

Association Adviser

” But, according to the association technology experts we consulted, if you don’t get some more features soon, you ain’t going to have more members. If you have a chance to read this Did You Know? So why is it so hard for associations to get it right?

How to Start or Grow Your Online Career Center

Association Adviser

Starting or growing a career management site doesn’t have to be intimidating. However, many associations are hesitant to commit the needed resources and staff time to begin or enhance an online career center because doing so always seems to be a large undertaking.

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How to Motivate Around Mission

Associations Now

Roles at associations are in constant flux, which makes it harder for leaders to assign roles. Freeing staff and volunteers to express their own passions around the job can help. People come to work for relationships, personal efficacy, and a sense of purpose.”

How to Convince Employers to Pay for Professional Development

WBT Systems

When you’re a lifelong learner, it’s frustrating to see people in positions of power who don’t understand the value of professional development. Here are three of the most common reasons professional development budgets are sparse (or non-existent) and what you can do to help employees get the money and education they need. Employees who apply new skills and knowledge to their work help their company become more competitive. Here are some stats to buttress your campaign.

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Membership Hack: Recruitment Competition for Chapters

Associations Now

This year, to raise the stakes, NAHB announced extra cash and prize incentives. How to hack it? To be eligible to win, a builder member must be in good standing with an affiliated state or local building association.

Equal Pay Day: How to Negotiate for Yourself

Associations Now

How strong are your negotiating skills?It’s It’s an excellent day to ask yourself this question, since Equal Pay Day falls on March 31 this year. to every dollar earned by men, according to the U.S.

How to Convert Students into Full-Time Members After Graduation

MembersClicks

Having a student membership is a GREAT way to introduce the next generation to your organization, and demonstrate the value of membership early on in their career. That makes it even easier to recruit them for full-time membership upon graduation!

How to Build an Association Board of Directors

GrowthZone

Membership pro, Frank Kenny, explains how to build a board of directors that is representative of your members (and why it’s important you do so). How many are men? How old are they? Choosing good board members is critical to your association’s success.

How to Keep Your Employees in 2017

Associations Now

Not to be a Scrooge, but here’s some potentially distressing news: Three-out-of-10 employees will likely leave your association within the next two years. But how do you do it? I asked some association professionals for their ideas, and here’s what they had to say.

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Daily Buzz: Rethink Your Recruiting Process

Associations Now

Any new hire has to meet your organization’s expectations both professionally and culturally. To find the right person, you have to tweak the recruiting process. Tweaking something small can make a big difference to your association culture.”.

From #Ideas17: How to Simplify Your Association’s Messaging

MembersClicks

Messaging is something that all companies and organizations have to do, but something that only a small percentage do well. Many organizations disseminate complicated messages - or conflicting messages.

How to Create a Great Mentoring Program in Your Online Community

Higher Logic

Through mentoring, employees get the chance to learn vital skills and increase competency in ways that boost morale and job satisfaction – something that’s improving with technology. Associations, which are widely-recognized experts in their industries, are stepping up to offer such programs.

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Membership Hack: Card-Carrying Volunteer Recruiter

Associations Now

The New Jersey Society of CPAs recruits volunteers with a business card that removes the barriers to getting involved. How to hack it? The New Jersey Society of CPAs was on a mission to engage members face-to-face and recruit some volunteers at the same time.