Remove How To Remove Recruitment Remove Revenue Remove Strategy

Webinar Pricing Strategies: How to Pick the Best for Your Organization

Blue Sky eLearn

Over the past couple months we’ve provided you with helpful hints on how to recruit and pay webinar speakers , and how to train your speakers to deliver top-notch content, now let’s talk a bit about how to price your webinar content for maximum success.

Price 170

3 Add-on Tools to Drive Association Revenue + Amplify Member Engagement

Higher Logic

Is your association leveraging technology to its fullest potential? Identify what you need to deliver the member experience you want, and learn how to make the data work for you. The number of mobile users worldwide is expected to reach 7.33

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Coaches vs. Cancer: Groups’ Fundraising Strategy Eyes New Recruits

Associations Now

Here’s why ACS recruited some of college basketball’s top coaches to their team. Basketball coaches tend to be a passionate bunch, known for their bursts of inspiration. If you don’t know how to dream, you’re dead.”.

11 Elements of a Winning Member Engagement Strategy

Higher Logic

The numbers represent speculated percentages of online engagement, with 90 percent of participants only viewing content, 9 percent responding to content, and 1 percent actively participating in the creation of new content. Why is a Member Engagement Strategy So Important?

Membership Marketing Blog: How to Recognize a Good Strategy?

Membership Marketing

How to Recognize a Good Strategy? We are told that the organization is going to launch a bold new strategy. In sports, we see the impact of strategy played out in game situatons right before our eyes. Is the strategy actionable? Decision to Join. (3).

How to Adapt, Change, and Pivot for Long Term Success – Association Hustle Podcast Episode 224

Moery Company

Listen to this episode to learn about the three strategies that your association can implement today to adapt, change, and pivot to overcome today’s challenges. Transcript: Hello and welcome to JP Moery’s Association Hustle Podcast. Talk to you soon.

Sales Operations Demystified: What It Is, Why It Matters, and How To Do It Right

Wild Apricot

Sales operations refers to the unit, role, activities and processes within a sales organization that support, enable, and drive front line sales teams to sell better, faster, and more efficiently. But perhaps more than anything else, sales operations brings a system to selling.

How To 243

How to Develop a Membership Plan – Association Hustle Podcast Episode 219

Moery Company

Take a listen to this week’s episode for tips on how to get started, whether you’re starting from scratch or have been in the industry for a while, to reboot your membership plan for a successful 2020 and beyond. Then, I want you to get really narrow.

How to Start or Grow Your Online Career Center

Association Adviser

Starting or growing a career management site doesn’t have to be intimidating. However, many associations are hesitant to commit the needed resources and staff time to begin or enhance an online career center because doing so always seems to be a large undertaking.

Is Earning More Non-Dues Revenue an Obstacle Course for Your Association?

Association Adviser

Two out of five respondents (41 percent) to the 2017 Association Communications Benchmarking Survey feel their inability to generate non-dues revenue from communications is a significant challenge. Customization takes more time, manpower, strategy and planning than a one-ad-fits-all approach. Not every association is in a place to take on those requirements. Sometimes it’s simply a matter of changing old, tired revenue streams no one is excited about anymore.

SNMMI Rekindles and Sparks Recruitment Among Their Lapsed Member Base [Case Study]

Higher Logic

SNMMI is a dedicated society that proudly represents 17,000 nuclear and molecular imaging professionals worldwide, working to facilitate the knowledge, tools, and resources necessary to strengthen and advance their meaningful careers in the field. However, when surveyed, members revealed that the most significant professional challenges they face are keeping up-to-date with trends and expanding their level of expertise. The need for a new messaging strategy.

[New eBook] The Community Module Guide: How to Support Your Organization’s Business Objectives

Higher Logic

Well, if you want to elevate the success and business impact of your online community, trust us – there’s a module for that. Customizing your online community is a great way to maximize its impact, propelling your capabilities from basic to extraordinary. Objective #3 - Revenue.

eBook 104

Seven Levers to Increase Membership Recruitment

Membership Marketing

Seven Levers to Increase Membership Recruitment. Where do you start if your supervisor or board tells you to increase the number of new members coming into your organization? so it is a legitimate and useful tool to explore. This is known as a market expansion strategy.

Social Media Roundup: How to Evaluate a Constituent Management System

Associations Now

So in today’s Social Media Roundup, we highlight a new white paper geared specifically to explaining membership software. Our new whitepaper details proven strategies for evaluating #membership software: [link] #assnchat pic.twitter.com/cPtFSTB9hh. ” Want to know more?

Membership Marketing Blog: 3 Tips on How to Improve the.

Membership Marketing

3 Tips on How to Improve the Presentation of Your Membership Product. How membership is presented is also important when promoting to prospective members. Trying new ways to present membership really comes down to making the buying decision easier for a prospective member.

A Letter to My Association Family: Embrace the Pursuit of Non-Dues Revenue!

Association Adviser

To my association family: Generating non-dues revenue (NDR) and increasing those figures year over year for associations is a key responsibility of being a Senior Group Publisher (that’s me!) We don’t need to recreate the wheel each time. How to conduct an effective survey.

How to Build a True Learning Community at the Core of Your Membership Model

SocialFish

I use the term “developmental learning” to specify learning that is purposeful—leading to specific solutions to specific problems and constantly developing participants along competency-building paths. Welcome to a day in his life.

How to Meet the Membership & Education Expectations of Millennials and Gen Z

.orgCommunity

Young professionals (YPs) are joiners, but they can’t afford to join associations or participate in association programs just because it’s the right or expected thing to do. But YPs are hungry to get ahead. YPs expect educational programs to offer current, up-to-date information.

Why Share the Wealth through Membership Recruitment?

Membership Marketing

Why Share the Wealth through Membership Recruitment? This past weekend, I was in Chicago doing some membership presentations and spoke with members of one group who asked, “Why should I recruit members for the organization? Share to Twitter Share to Facebook.

Membership Marketing Blog: Using Social Media to Recruit Staff

Membership Marketing

Using Social Media to Recruit Staff. A former client contact of mine helps to manage a blog and related social media to recruit staff for the company where she works -- Sodexo. If you get a chance, take a couple of minutes to browse all of the tools that are deployed. Share to Twitter Share to Facebook. Hi Tony - what a nice surprise to click on your link and read your post. Subscribe to: Post Comments (Atom).

Unleash the Power of Market Testing in Your Membership Recruitment

Membership Marketing

Unleash the Power of Market Testing in Your Membership Recruitment. In fact, testing may even be more important now because the vast array of options available to marketers. If testing is so important, then how should it be done? ” or “How about?”

Shari Pash Webinar: Engaging The Disengaged Member

GrowthZone

Shari explains how to develop strategies and implement tools to improve engagement to meet goals and increase revenue. Register to learn about: • Foundational tools for growth. Recruitment systems. Strategies to reach passive members.

Non Dues Revenue and Affinity Programs for Members

Membership Marketing

Non Dues Revenue and Affinity Programs for Members. Lists can be helpful to get brainstorming going on what additional products and services can be provided to members. So here is a quick list of possible non-dues revenue and affinity products that I have put together to get your thinking going. Please feel free to add any that I have missed in the comments section below. Share to Twitter Share to Facebook. How to Recognize a Good Strategy?

Is Your Association in Need of Membership Sales Professionals?

Moery Company

I’ve been working in association sales for the better part of 20 years and have begun to see a few things happening. So much so, for the first time – we had a great association ask us to help them recruit a membership director last year. And to be honest, we’ve benefited from it.

Membership Management: 4 Top Ways to Maximize Engagement

Blue Sky eLearn

Your members are more than a source of revenue for your association. That said, it’s important to think about boosting member engagement as the best way to set your recruitment strategy up for long-term success.¹. Add other members to their groups.

Six Components to Building Your Membership Model

Membership Marketing

Six Components to Building Your Membership Model. I am speaking with a number of clients about options on how to build new memberships or adapt current categories. Value – What products and services are desired by your market that you are able to deliver to the membership?

Price 71

Membership Marketing Blog: Customers Love 'Em or Lose 'Em

Membership Marketing

The book includes 57 tips on how to better serve your customers. No one likes to be in the dark. While this is human nature, you don’t want to be the source of their worries. Finally, when in doubt, it’s better to over communicate then under.”

Price 63

How to Calculate where your Membership is Headed

Membership Marketing

How to Calculate where your Membership is Headed. And some of them do not realize just how much trouble they may be in going forward. When I meet with groups, I use a simple method to calculate where their membership is headed given their current metrics. Using your current data, you can also do this analysis to see what the ultimate equilibrium of your association membership count will be. Here is how it works. One other thought to consider.

Membership Marketing Blog: Here's How to Engage Your Members

Membership Marketing

Here’s How to Engage Your Members. • Members who upgraded their membership in the past year to a higher level of service were 12% more likely to renew. But the engagement does not just need to be a financial exchange. Share to Twitter Share to Facebook.

Price 70

Replacing the Engine While Flying the Plane: The Association Executive’s Guide to 21st Century Change

Portage Group

Decreasing revenues. All of these are symptoms of the much larger issue of relevance, value, and member service, that are pushing many associations closer to the brink. For a growing number, the time to change is now…or perhaps never. Lay out what needs to change and how.

Membership Marketing Blog: What Strategy Leads to Membership.

Membership Marketing

What Strategy Leads to Membership Growth? In our Membership Marketing Benchmarking Study this year, we asked participants to tell us their membership growth strategy. How do I explain this outcome? There is only so much you can do to keep members.

Calculating the Cost to Serve a Member

Membership Marketing

One of the questions that I am frequently asked is how to calculate membership servicing costs. It is an important question to building and sustaining a success membership marketing program. But how you answer the question can have profound implications on your membership program. Here is a real life story on how NOT to calculate the cost to serve a member. One of my clients presented the following analysis to his staff.

Cost 45

Membership Marketing Blog: How to make sure the Price is Right!

Membership Marketing

How to make sure the Price is Right! Are you using price as a strategic tool to drive sales? Pricing is a part of marketing and needs a strategy just like promotion and packaging. She shares some great examples from pricing strategies used by a number of associations related to membership, conference, and publications. Here is the link to the article. Share to Twitter Share to Facebook. Subscribe to: Post Comments (Atom).

Price 43

How An Integrated, Locally Relevant Marketing, Sales, and Member Service Strategy Drove Massive Growth

GlowGlobally

A critical outcome from this effort was capturing how US-based and EU-based associations reflected on the challenges and opportunities to enter and grow a specific regional market. Lack of a commercial business license and bank account to collect revenues in local currency.

Membership and Chapter Growth is a Team Effort at AGC of America

Association Adviser

Association Adviser: How have membership marketing programs for AGC of America evolved? AA: How does the national AGC organization support its chapters’ membership marketing efforts? We’ve created a number of national/local integrated campaigns to promote membership.

Membership Marketing Blog: Five Steps to Building a Membership.

Membership Marketing

Five Steps to Building a Membership Recruitment Strategy. I just responded to a question on how an organization should put together a membership recruitment strategy. The question reminded me that sometimes it is a good idea to step back and look at the fundamentals of what we are doing. So here are five basic elements that I think are important to consider in putting together a membership recruitment program.

Price 64

5 Tips for Getting the Most Out of Your Association’s Event

Blue Sky eLearn

For an association, hosting events like conferences, networking meetups, and learning sessions is an effective way to bring people who share a common goal or passion together. Plus, events are one of the ways that your association can raise non-dues revenue. .

Tips 213

Shari Pash On-Demand: Engaging the Disengaged Member

GrowthZone

Learn about foundational tools for growth, multi-step retention programs, recruitment systems, and strategies to reach passive members. She explains how to develop strategies and implement tools to improve engagement to meet goals and increase revenue.

Membership Marketing Blog: Disturbing News on the Practice of.

Membership Marketing

Many organizations are seeing growth in membership and using great tools to recruit, engage, and retain members. But answers to the question, “What types of analysis do you use to measure the effectiveness of your membership marketing campaigns?”

Association Brain Food Weekly: 11.29.19

Reid All About it

If we haven’t met and you see me walking around, please introduce yourself, I’d love to meet you. I continue to learn new things about the “bones” of an AMS, a technology I thought I knew enough about but apparently didn’t. Lead (or take) a horse to the water” will never be the same.