Reid All About it

MAY 12, 2023

WBT Systems describes how for-profit learning platforms, like the MOOCs Coursera and EdX, make their money. WBT shares seven MOOC business model strategies you should definitely steal. Impexium explains how your association and members could benefit from offering a tiered membership model. Membership tiers. No plan, no progress.

Chicago 200

Chicago Newsletter Mooc Education 200

Reid All About it

JUNE 11, 2021

If members are burnt out on virtual everything, how do you convince them to make time for online education? WBT Systems shares ideas for microlearning programs and samples of marketing messages that will persuade members to schedule time for professional development. Loyalty strategies. Make time for microlearning.

Certificate 322

Certificate Technology Communications Revenue 322

Membership Marketing

MARCH 7, 2011

Sample Marketing Language for Automatic Membership Renewals. I get a lot of questions about this, so I thought it might be of help to provide some sample language you can use to present this option on recruitment and renewal efforts. ” This language is provided as a sample only. Cost of Wrong Strategy. (8).

Sample 40

Sample Marketing Price Survey 40

Membership Marketing

MAY 23, 2013

This technique is called a content marketing strategy where free samples of your membership content are made available -- typically online -- and those interested in using it connect with your organization. Over the years, I have done a number of posts related to trading content for contact.

Recruiting 40

Recruiting Recruitment Content Marketing 40

MemberClicks

APRIL 19, 2024

If you are interested in expanding the influence and footprint of your membership-based organization, you can often find inspiration from how commercial businesses compete and market themselves. One strategy commercial interests have employed for years is creating a unique value proposition.

Discount 52

Discount Price Sample Marketing 52

MemberClicks

SEPTEMBER 1, 2022

We’ll give you an overview, detailed instructions on how to create an effective agenda, and a board meeting agenda template to use to make your own. . How to structure a board meeting agenda. If in doubt, look at an old agenda or ask for an agenda sample from a previous board meeting. . What is a meeting agenda?

Sample 84

Sample Committee Review Software 84

Reid All About it

FEBRUARY 17, 2017

Amy Sample Ward, CEO of NTEN, says, “Nonprofits will have to invest in both the people and technologies they’ll need to fulfill their missions in the future.” DelCor’s Chris Ecker and Dan Lautman explain how to spoof-proof your organization’s incoming and outgoing emails. Is that how you feel too? Tue 2/21 at 2 p.m.

Charlotte 150

Charlotte DC Washington Newsletter 150

Reid All About it

FEBRUARY 17, 2017

Amy Sample Ward, CEO of NTEN, says, “Nonprofits will have to invest in both the people and technologies they’ll need to fulfill their missions in the future.” DelCor’s Chris Ecker and Dan Lautman explain how to spoof-proof your organization’s incoming and outgoing emails. Is that how you feel too? Tue 2/21 at 2 p.m.

Charlotte 150

Charlotte DC Washington Newsletter 150

Reid All About it

MARCH 9, 2018

Learn how to best navigate this space and hear tips for developing speaker contracts, guidelines for streaming music and insights into the nuances of medical digital events. Take away a sample 12-month marketing calendar. Hear about the challenges associations face when vying for younger generations’ attention—and how to adapt.

DC 120

DC millennials North Carolina Washington 120

Mizz Information

MARCH 26, 2015

That''s great.but social media in the context of associations is broader than just marketing or PR--it’s part of almost every function of an association: communication, marketing, events, publications, membership, advocacy, continuing education, HR/recruiting, fundraising, etc.

Social Media 40

Social Media Resources Sample Recruiting 40

Membership Marketing

JANUARY 27, 2010

Unleash the Power of Market Testing in Your Membership Recruitment. And because of the larger quantities and costs involved, testing is a particular necessity and an ideal opportunity when it comes to membership recruitment. Testing in membership recruitment allows your organization to market more efficiently. Publications.

Recruiting 40

Recruiting Recruitment Marketing Price 40

Reid All About it

JULY 8, 2022

They believe an API strategy is crucial to defining your association’s value proposition and taking the “rightful leadership position to steer your industry.”. Seeing Around Corners: How to Spot Inflection Points in Business Before They Happen. If you don’t, you can cost your association a lot of time and money. More info/register.

San Francisco 39

San Francisco Certificate Technology LMS 39

Slice-Works

JUNE 25, 2014

The Advantages to a Unified Brand (or How to Answer Objections). — Powerful messaging strategy creates value by: — Leveraging what is unique. Integrating Components into your Strategy. One way to get your members to support marketing/sales efforts — provide sample social media posts for important staff/membership communication.

Communications 28

Communications Marketing Conference Charlotte 28

Nimble AMS

JULY 22, 2022

Keep reading to learn the pros and cons of each model and how to apply each type at your association. With ungated content, you’ll have a wider reach with non-members, creating more marketing opportunities for membership recruitment. Free or ungated content. Learn more.

Content 126

Content Marketing How To LMS 126

Association Adviser

JULY 26, 2016

AA: Ho w does it help your association recruit and retain more members? With the recent brand strategy work, we created our value proposition and key messages that will resonate with current members and engage prospective members through consistency in messaging and our new brand identity.

South Dakota 60

South Dakota North Dakota Proposal Minnesota 60

Association Adviser

JANUARY 17, 2018

JS: We needed to recruit more members; membership growth hadn’t been addressed in a significant way in some time. I, along with staff, had to figure out how to generate more revenue for our association with a shoestring budget. So, it was important to build confidence in the board that the staff and I had strategies to move us forward.

Team 70

Team Resources Education Revenue 70

Association Adviser

JANUARY 17, 2018

JS: We needed to recruit more members; membership growth hadn’t been addressed in a significant way in some time. I, along with staff, had to figure out how to generate more revenue for our association with a shoestring budget. So, it was important to build confidence in the board that the staff and I had strategies to move us forward.

Team 62

Team Resources Education Revenue 62

Association Adviser

JANUARY 17, 2018

JS: We needed to recruit more members; membership growth hadn’t been addressed in a significant way in some time. I, along with staff, had to figure out how to generate more revenue for our association with a shoestring budget. So, it was important to build confidence in the board that the staff and I had strategies to move us forward.

Team 60

Team Resources Education Revenue 60

Membership Marketing

MARCH 22, 2010

By the way, if you need to redesign your renewal notice based on this post or for any other reason and want a sample of a successful membership renewal notice, please let me know and I will send one along to you. I just emailed you a sample. Unleash the Power of Market Testing in your Membership Recruitment. Tony Rossell.

Marketing 40

Marketing Sample Price Survey 40

Beth Kanter

SEPTEMBER 17, 2013

As a Master Trainer, one of my favorite models of training adults is the Peer Learning Exchange where a group of participants who are working on a similar project or domain of practices interact regularly to learn how to do it better. Here is a Sample Six-Month Planning Timeline to help you get started.

Sample 28

Sample Project Social Media Recruiting 28

Membership Marketing

MARCH 31, 2011

So ideally what an organization charges for dues should be part of an overall market strategy. One might interpret the "as needed" response as more of a budget need than as a strategy. Unleash the Power of Market Testing in your Membership Recruitment. How to Calculate Where your Membership is Headed.

Marketing 40

Marketing Survey Price Analysis 40

Membership Marketing

MARCH 23, 2010

A number of you have requested the sample renewal form that I mentioned the other day. Unleash the Power of Market Testing in your Membership Recruitment. How to Calculate Where your Membership is Headed. Cost of Wrong Strategy. (8). growth strategies. (4). Growth Strategy. (43). Membership Recruitment. (4).

Tips 40

Tips Marketing Sample Price 40

Associations Now

JANUARY 28, 2019

The result is an accurate survey, larger sample sizes, and a final report with the stories, color, and anecdotes to illustrate the findings.”. How to Declutter Your CRM’s Email Marketing and Make it More Efficient [link]. The post Daily Buzz: A Better Strategy for Member Research appeared first on Associations Now.

Member Research 85

Member Research Strategy Sample New York 85

Membership Marketing

OCTOBER 10, 2011

I went through them and pulled out a representative sample of 25 responses. Recruitment and retention efforts require more "touches" than ever, and certainly more than, say, ten years ago. Integrated marketing is key - no one channel is guaranteed for recruitment or renewal. How to Calculate Where your Membership is Headed.

Marketing 40

Marketing Survey Social Media Price 40

Membership Marketing

MARCH 14, 2011

Clearly, there are vastly different strategies between these two ends of the pricing spectrum. So how does one go about building a pricing strategy? A book that does a good job explaining the value-based pricing strategy is The 1% Windfall : How Successful Companies Use Price to Profit and Grow. Growth Strategy. (43).

Price 40

Price Products Marketing Discount 40

Membership Marketing

APRIL 6, 2012

But it does seem to indicate that organizations that have chapters may need to work harder on membership recruitment and retention than those organizations that do not have this structure. The challenge is that if you report data broken out be demographics, you have very small samples and can lose statistical validity. Awareness. (4).

Survey 40

Survey Price Report Marketing 40