Reid All About it

JANUARY 5, 2024

He shares five resources for getting up to speed and staying informed about AI. The State Bar of Texas partnered with Lead Marvels to provide an online resource library for members that generated $160,000 in revenue for the association this past year—plus lots of leads for their sponsors. Non-dues revenue. 1 CAE credit. 1 CAE credit.

Revenue 277

Revenue LMS Price Education 277

Reid All About it

FEBRUARY 9, 2024

The weekly list of free educational events and resources for the association community… Employers’ job market. TopClass LMS suggests putting a new spin on your membership and education marketing. In this employers’ job market, it’s tougher for members, customers and prospects to find a better position. More info/register.

Newsletter 266

Newsletter Certificate Denver Case Study 266

Associations Now

APRIL 6, 2020

A Library for Emergencies. Late last month, the nonprofit announced it would take its Open Library product, which allows users to borrow digital copies of books, and create the National Emergency Library. For its part, the archive says the open library fits under fair use and that authors may opt out.). (For

Library 123

Library Resources Social Media Examples 123

Higher Logic

SEPTEMBER 27, 2017

Market Your App. Develop a comprehensive marketing plan that helps members get a better community experience by downloading your mobile app. Include helpful information on how to use the app and links to download it. Social Posts – Write social media updates informing users that you have an app, including a download link.

How To 159

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Reid All About it

JANUARY 12, 2024

They discuss the growth of international online audiences, challenges with online networking and engagement, online content libraries and more. More info/register (ASAE Marketing Professionals Community). ExOrdo shares key findings from their interviews with 27 scholarly societies about event goals, programs and challenges.

LMS 266

LMS Member Engagement Education Revenue 266

Reid All About it

JANUARY 4, 2019

If you haven’t already received an invitation to participate from Mariner Management, you can opt in by providing your information here. Billhighway invited 16 component relations professionals to talk at the Association Component Exchange (CEX) about their favorite chapter tech tools for: Collecting chapter information and data.

Video 285

Video Washington Social Media DC 285

Higher Logic

OCTOBER 19, 2017

Advocates are five times more valuable than average customers because they spend more on products and increase product purchases, according to Advocate Marketing. We have clients who really love Higher Logic and were already doing advocacy activities on a more informal level who wanted to get more involved. How about marketing?

Team 149

Team Marketing Case Study Products 149

Reid All About it

SEPTEMBER 22, 2023

They discuss the growth of international online audiences, challenges with online networking and engagement, online content libraries, and much more. You can also use parts of the template for other technology selection projects since prospective vendors will need much of the same information. Next gen websites. 1 CAE credit.

LMS 266

LMS Revenue Education Strategy 266

Reid All About it

AUGUST 11, 2023

Read what they learned about the growth of international audiences thanks to online events—and challenges with online networking and engagement—as well as on-demand online content libraries and problems caused by the lack of integrations. Erin Lemons, Vice President, Marketing, Fonteva & Protech Wed 8/16 at 2 p.m. Procrastination.

Chicago 195

Chicago Certificate Marketing Content 195

Higher Logic

MAY 1, 2020

You’d run your event with a live conferencing tool and pair that experience with all the engagement tools the community has to offer, like a discussion section and a resource library. You can guide members’ questions to the community, where you can upload presenters’ slide decks and other relevant information. Gamify the Experience.

Tips 293

Tips Library Tools Communications 293

Associations Now

FEBRUARY 13, 2024

Info-Tech managing partner, executive services Neil de Ridder For associations, de Ridder said, chatbots offer opportunities to both provide information to members and customers, and to gather information about them. Nonprofits are treading carefully, similar to their approach on digital transformation.

Report 59

Report Analysis Library Technology 59

NXUnite

DECEMBER 13, 2023

At NXUnite by Nexus Marketing , we provide a platform where brands and organizations within the mission-driven sector can collaborate, learn, and grow. Explore trusted solutions, stay up-to-date on industry events , and discover nonprofit podcasts to add to your library. They strive to invest in ideas that can make a true impact.

Software 130

Software Discount Tools Resources 130

Higher Logic

FEBRUARY 27, 2018

Nancy and her colleague, Communications Specialist Chelsea Didde Rice, started looking for intranet software that would connect brands and provide essential information. We needed an intranet that would do the typical heavy lifting – benefits information, leadership messaging – but also one that enabled conversations,” said Nancy.

Kansas City 180

Kansas City Library Kansas Team 180

Association Success

APRIL 24, 2020

In fact, I found myself wondering, “Is Carole Baskin actually a marketing genius?”. Your marketing director didn’t. The Big Cat Rescue website captures people’s information in a variety of ways—including an enticing quiz to find out “Which Wildcat Am I?” Let’s start with a bit of background. Carole Baskin did.

Strategy 100

Strategy Tampa San Diego Marketing 100

Higher Logic

MARCH 19, 2020

Using a marketing automation tool, run automated campaigns to promote registration for your virtual event. Ask the speakers to share additional resources in the resource library that complement their presentation. Invite sponsors to provide educational information in your community. Run automated campaigns to promote your event.

Tips 316

Tips Library Revenue Software 316

Reid All About it

DECEMBER 21, 2018

Peter Houstle of Mariner Management & Marketing has been working with several associations on a chapter ROI matrix. B2B content marketing predictions and trends for 2019. TopRank Marketing ). Mon 1/8 at 1 p.m.* – 10 Website and Email Marketing Best Practices for Small Nonprofits. I’ll add more in the coming weeks.

Email Marketing 174

Email Marketing Social Media Library millennials 174

Higher Logic

FEBRUARY 28, 2019

Exploring new ways to keep your members engaged and informed about your events can increase overall member satisfaction and translate to a boost in event attendance. The last thing you want is for the information discussed at your events to be forgotten once it ends. If You Want to Fill Seats, Fill the Gaps in Your Event Strategy.

Tools 208

Tools LMS eBook Resources 208

Reid All About it

DECEMBER 8, 2023

Marketing to Gen Z and millennials. If you’re determined to market more effectively to younger generations, here’s some help. Neurodivergence and Associations (Alexandria VA) An estimated 15-20% of the population is neurodivergent, processing information differently from what is often considered “typical.”

Strategy 272

Strategy Video Technology Innovation 272

Higher Logic

FEBRUARY 12, 2019

Customer onboarding usually crosses interdepartmental lines – your new customer could interact with anyone from sales, marketing, implementation, support, and success. As you onboard customers: Run a drip campaign with marketing automation software to ensure they’re informed and engaged along the way.

Software 159

Software Process Tools Case Study 159

Higher Logic

FEBRUARY 27, 2018

Nancy and her colleague, Communications Specialist Chelsea Didde Rice, started looking for intranet software that would connect brands and provide essential information. We needed an intranet that would do the typical heavy lifting – benefits information, leadership messaging – but also one that enabled conversations,” said Nancy.

Kansas City 136

Kansas City Library Kansas Team 136

Nimble AMS

FEBRUARY 3, 2022

You can think of your AMS as a foundational program, and it often links with supporting platforms such as advanced event management or marketing tools. For instance, Nimble AMS has Salesforce, one of the leading CRMs on the market. Event apps: Put all the necessary information at your attendees’ fingertips.

Tools 141

Tools Software System Library 141

Associations Now

AUGUST 23, 2023

In addition, 80 percent said that upskilling would help them stand out in the job market. She also suggests employers look at educational courses offered at nearby universities or public libraries that often have free online learning platforms. Professional podcasts are another great option,” Jessup said.

Strategy 98

Strategy Library Recruiting Recruitment 98

WBT Systems

APRIL 25, 2017

and international institutions of higher education, corporations serving the higher education information technology market, and other related associations and organizations. Young Adult Library Services Association. Membership is open to U.S. EDUCAUSE implemented a digital badge program in 2014. Badging Platform: Acclaim.

LMS 252

LMS Certificate Library Education 252

Associations Now

DECEMBER 11, 2019

The boom in CBD in 2019 has come as an information page on the Food and Drug Administration’s website suggests a desire for a tough regulatory stance. The National Association of Secretaries of State has launched the #TrustedInfo2020 campaign to promote state and local election officials as trusted sources for election information.

Library 98

Library Maine Industry Survey 98

Higher Logic

OCTOBER 23, 2018

Marketing General’s 2018 Membership Marketing Benchmark Report revealed fascinating statistics on why members don’t renew their association membership. Embrace engagement technology tools: Using tech tools like online community and marketing automation can help you get members involved.

Tools 258

Tools eBook Report Learning Management System 258

Higher Logic

JANUARY 15, 2019

Well, it’s not exactly how Leo Tolstoy began his classic novel, Anna Karenina, but if he’d been a marketer, we’d bet at least a dollar that he would have. With robust, accurate data, your buyer personas go from guesswork and suppositions to precise tools that will guide your marketing strategy and sales enablement process. Great data.

Software 136

Software Tips Survey Marketing 136

Forj

JUNE 15, 2021

Matt kicks off the episode with a definition of digital transformation: the process of using digital technologies to create new or modified existing business processes, culture, and customer experiences to meet the changing businesses and market requirements.

LMS 91

LMS Library Education Course 91

HighRoad Solution

SEPTEMBER 25, 2020

You have access to a vast wealth of member information. Unfortunately, this information is spread across multiple systems. Your AMS, your CMS, your marketing automation platform, and your email automation platform, just to name a few, all hold critical data. Opt-out sync : Update marketing preferences for members.

Library 60

Library System Software Marketing 60

.orgSource

DECEMBER 26, 2022

Once associations had an automatic corner on their markets. She explained how to use Blue Ocean Strategy to give your organization the edge in crowded digital markets. This format uses informal conversations to explore key questions and weave thoughts and ideas into a collective tapestry of knowledge. Growing Together.

Technology 88

Technology Review Innovation Library 88

Higher Logic

SEPTEMBER 21, 2017

Communities for doctors, lawyers, and other groups who may have sensitive information to discuss, will require more detailed Terms of Use that protect your organization and its members. People enjoy being entertained while they’re being informed. Marketing Reminders. Repurposed Content.

Social Media 189

Social Media Software Video Content 189

Higher Logic

NOVEMBER 30, 2017

They use diverse tools to provide the information customers need in the way they want to receive it, all to fill a business need like improving retention or increasing awareness about your products. The best online communities are trusted sources of information that create a sense of connection among people and organizations.

Team 174

Team Video Content Library 174

Association Success

OCTOBER 27, 2020

Though people once gladly paid for newspapers, books and magazines, today’s readers have a never-ending library of free content at their fingertips. . While much of this content is poor quality — riddled with factual errors, uninspiring viewpoints, or outdated information — a significant portion of it is excellent.

Content 107

Content Strategy Library Newsletter 107

EventMobi: Association Events

SEPTEMBER 21, 2023

Acquiring new members comes with upfront costs, especially those tied to marketing. How to Increase Membership Retention According to the 2022 Membership Marketing Benchmark Report , the median membership renewal rate currently sits at around 84%. Market like a pro.

Strategy 130

Strategy Software Social Media Discount 130

AMR Management Services

MAY 18, 2011

Cause Marketing Tips - Target Prospects. Chesterfield Arts Make Your Mark Campaign and DrakeCo Marketing Specialist Jill Mahoney are mentioned in an article on securing company donations: [link]. 1 comment: andieclark July 12, 2012 9:12 PM I work in a Long Island advertising agency and I find all the information here so helpful.

Tips 64

Tips Marketing Kentucky Library 64

Spark Consulting

JULY 5, 2017

When last we left the Membership 101 series, you had just gotten a new member and were busy finding out why she joined so you could focus your marketing and communications efforts around those 2-3 things that matter most to her. That gives you some valuable information about what she might be interested in.

Case Study 170

Case Study Library Communications Maine 170

AMR Management Services

JUNE 15, 2011

Content Marketing: A Practical Approach for your Association. A Practical Approach to Content Marketing for your Association. We tackle topics such as association management, volunteer engagement, financial management, fund raising, membership marketing, organizational growth and association trends from a volunteer leaders perspective.

Content 64

Content Marketing Kentucky Library 64

Reid All About it

DECEMBER 7, 2018

Sounds like the perfect match in the competitive lifelong learning market. “ 71% of marketers use personalization in marketing, and 8 in 10 of them see results. Marketing Charts ). The Next Web ). .* – ASAE Gold Circle Awards – 2018 Winners Webinar: Marketing Edition. Host: ASAE Marketing Council Section.

Washington 186

Washington DC Library Tips 186