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An Integrated Digital Strategy Is a Lifeboat in Turbulent Water

.orgCommunity

In a crisis, like the current pandemic, an integrated digital strategy can make the difference between business as usual and a meltdown. When a hurricane hit Jacksonville, AACE didn’t worry about the accessibility or safety of their data because it was already in the cloud. Enhancing member experience and access to content.

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Crowdsourcing Strategies, Your Key to Member Engagement

Tom Morrison

Crowdsourcing Strategies, Your Key to Member Engagement - Part 2. Whether you want market information, choose a new logo for your organization, or engage in industry discussions, Crowdsourcing is the ultimate member engagement tool to find innovative solutions that reach your members where they are. Jacksonville Beach, FL.

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Members Were My Mentors: Building Consensus Among the Folks Who Build

Association Adviser

After eight years in Louisiana, I ran a chapter in Jacksonville, Florida for six years and then came up to Atlanta to run this chapter in 1995 where I’ve been ever since. AA: Do have other special strategies for connecting with your NextGen members, staff and volunteers? Do you have a formal innovation process or is it more ad hoc?

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From Relevance to REVOLUTION. It's NOW or NEVER: Why.

Tom Morrison

Why Boards Need to Innovate. One of the biggest challenges associations face today is motivating and inspiring their boards to face facts and take steps to move their association’s communication strategy, value propositions, and member service models into the future. Jacksonville Beach, FL. Its not theory. They want value.

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PEOPLE.You Are Who You Surround Yourself With

Tom Morrison

Jacksonville Beach, FL. Why Boards Need to Innovate. Crowdsourcing Strategies, Your Key to Member Engag. Crowdsourcing Strategies, Your Key to Member Engag. Chief Marketing Officer. email: deanna@tommorrison.biz. Twitter: @deannahelton. phone: 904-238-7400. Tom Morrison. email: tom@heattreat.net. twitter: @tommorrison.

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So Why Social Media for Your Association? CONNECTION!

Tom Morrison

The world of business is changing every day, and it is critical for associations to tap into the innovations in technology to help enhance our value to members and create a connection between them that cannot be separated. Failure to engage your members online will leave the door open for someone else to steal your innovation and relevance.

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How to Be a Real Change Agent in Your Association

Tom Morrison

One of the biggest challenges associations face today is motivating and inspiring their Boards to face the facts, and take steps to move their association’s communication strategy, value propositions, and member service models into the future. Jacksonville Beach, FL. Chief Marketing Officer. email: deanna@tommorrison.biz.

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