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From the Corner Office: John Graham, ASAE

Association Adviser

Look at innovation through two lenses—basic process improvement and big blue sky breakthroughs. AA: We’ve heard a tremendous emphasis on innovation and the need to create breakthrough products, service and business models. Can you ever have too much innovation and run the risk of not having the bandwidth to sustain it?

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Association Brain Food Weekly: 3.11.22

Reid All About it

15 Ways to Take Your Newsletter to the Next Level. Email newsletters are a great way to share industry news with your members, but a lot has changed in the world of email. Darren Green, senior vice president of sales and services, Los Angeles Tourism and Convention Board. Thu 3/17 at 11 a.m. – CAE credits. Host: ASAE.

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