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Peek Behind the Scenes of One Innovative Annual Conference for New Ideas to Use at Your Annual Conference

Smooth The Path

What is particularly interesting about this year’s conference is the team methodically set about meeting some of members’ biggest challenges. Here are the top challenges we all have and here is what we did about them: New Members Feel Like Outsiders. We are having to innovate but innovation is new, uncertain and risky.

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Developing My Dream Association

Smooth The Path

We would talk with members often, conduct listening tours, and interview them. We would use all the member insights we gain to develop our member communications, set our strategy, and create an innovation plan. Related: The new member engagement rule of three. Association trend watch: member experiences.

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Study Holds Key to Association Member Engagement

Smooth The Path

Join our group of over 160 committed association professionals who are looking for innovative ways to engage members. Related: Industry Study Brings a New Way for Association Professionals to Think About Member Engagement. The New Member Engagement Rule of Three.

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How to Recruit and Engage an Entirely New Generation of Members

Smooth The Path

Focusing on current stale offerings and not on innovations. Focusing on one segment of membership, but not on younger members. Each one of these behaviors can be deadly, but the last one, focusing more on younger members may have the power to solve all the others. Focusing on the wrong key industry issues.

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Daily Buzz: Event Registration’s New Frontier

Associations Now

We see innovative solutions focusing on the one thing companies do exceedingly well and integrating their tech with other best-in-breed solutions,” says Adrien Peterson, chief technology officer at EventCore, in an interview with Smart Meetings. It doesn’t come without risks , says member researcher Amanda Kaiser.

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Association Brain Food Weekly: 7.9.21

Reid All About it

Charlene Li believes you need order to create change —not what you picture when thinking about innovative organizations. Another example of wishful thinking disguised as conventional wisdom: Claire Cain Miller at the New York Times says there’s no evidence that chance meetings at the office boost innovation. Innovation in a Hurry.

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Members Who Share Their Opinions Expect Action (here is what we are going to do!)

Smooth The Path

They are going through some massive cultural shifts as they reorient the decades old organization toward the future with a new focus on rapid innovation. They created a few formal channels for staff members to submit their great ideas (this is not so unusual). So often members ask, “will I get a copy of the final report too?”