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Association Brain Food Weekly: 10.29.21

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Sponsor survey. To help associations increase sponsorship revenue, the Partnership Professionals Network and Dynamic Benchmarking are conducting a survey of association sponsors to find out: Why companies sponsor associations. The survey closes on Friday, November 5. What companies want to sponsor. Virtual conference research.

Revenue 195
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Strategic Communications Power Membership Value at the American Public Power Association

Association Adviser

We are a team of 10 people managing external and internal communications, branding and media relations for public power. We manage our digital channels — website, social media, blogs, and publications. We also leverage our social media presence and reach to connect with external media.

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Association Brain Food Weekly: 10.22.21

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Innovative events. Edelman surveyed nearly 3,600 management-level professionals who consume thought-leadership content so they could help marketers understand how to break through the noise , when to use thought leadership and what B2B audiences want to see from companies. Who can argue with that? Content marketing. 1 CAE credit.

San Diego 195
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Association Brain Food Weekly: 10.15.21

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Membership performance survey. ASI invites you to participate in their 7th annual benchmark survey on membership performance. The survey takes just 5-10 minutes to complete and closes on Friday, November 5—consider it your good deed for the day. Tue 10/19 at 1 p.m. 1 CAE credit. More info/register. Wed 10/27 from 9 a.m.

Revenue 195
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Association Brain Food: 12.2.22

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New member engagement. The 2022 New Member Engagement Study from Amanda Kaiser at Kaiser Insights and Dynamic Benchmarking includes survey data on how associations of different sizes handle new member engagement. Fri 12/2 at 10 a.m.* – Association Community (Coffee with Innovators). More info/register. . –

Tips 41
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Association Brain Food: 9.30.22

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PropFuel describes why and how this innovative approach to communicating and engaging with members and customers is so successful. I still remember the moment years ago while reading Carol Dweck’s book, Mindset: The New Psychology of Success , when I realized with horror, I had a fixed, not growth, mindset. Growth mindset.