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4 things you can learn from WaPo’s TikTok strategy

Association Success

For those of you not familiar with the platform, TikTok has become a place of major cultural significance with many Generation Z’ers and their younger counterparts — becoming the fastest growing social media app since its launch in 2018. Take the Washington Post, for example.

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Association Brain Food Weekly: 11.13.20

Reid All About it

The ROI Member Recruitment Brochure: How to Create Brochures That Positively Influence Membership Decisions. AIANYS, CAE, executive vice president, American Institute of Architects, New York State. Leslie Hortum, head of the Washington, DC office of recruitment firm Spencer Stuart. More info/register. 1 CAE credit.

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Association Brain Food Weekly: 10.4.19

Reid All About it

Homemade shrimp broth takes any shrimp dish to a whole new level—it’s the golden elixir, especially when you have shrimp heads in the mix. Vietnamese-style pork meatballs , a recipe from the New York Times, came together quickly for a weeknight meal. Looking at the Mindset, Model, and Measures of a New Member Onboarding Program.

LMS 186
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Back to The Future: Associations in 2010

Portage Group

New Revenue Models Increased competition from sources such as the internet and social media are allowing people to access networks and resources without having to pay a membership fee. Social media will be a great tool for the innovative association looking to recruit, retain and engage.

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Association Brain Food Weekly: 3.25.22

Reid All About it

As digitization continues to reshape advertising and marketing, it’s time for associations to embrace content innovations and consumer retargeting marketing campaigns. A One-Two Punch: Innovative Member Benefits that Drive Revenue (NDaP Expert Series). AWTC Salon: Recruiting and Retaining Tech Talent. 1 CAE credit. 1 CMP credit.

Revenue 195
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Association Brain Food Weekly: 3.5.21

Reid All About it

Laura Cappelle, New York Times ). The nerdy dopamine pathway: a well-traveled route if, like me, you get excited and energized by the possibility of learning something new. The ROI Member Recruitment Brochure: How to Crea8e Brochures That Positively Influence Membership Decisions. Scott Barry Kaufman ). Host: Fridays@4.

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AI for Nonprofits and Social Good: Link Roundup

Beth Kanter

Charity Digital News published this interview with Rob Leyland, Innovation Manager, about their recent efforts. Some recent examples include: Amazon’s AI recruiting software that learned to penalize résumés that included the word “women.” AI Technology. AI Is Getting Better At Conversation.